Deborah Colton

424 total citations
8 papers, 303 citations indexed

About

Deborah Colton is a scholar working on Strategy and Management, Sociology and Political Science and Marketing. According to data from OpenAlex, Deborah Colton has authored 8 papers receiving a total of 303 indexed citations (citations by other indexed papers that have themselves been cited), including 4 papers in Strategy and Management, 4 papers in Sociology and Political Science and 3 papers in Marketing. Recurrent topics in Deborah Colton's work include Digital Marketing and Social Media (4 papers), Entrepreneurship Studies and Influences (2 papers) and Technology Adoption and User Behaviour (2 papers). Deborah Colton is often cited by papers focused on Digital Marketing and Social Media (4 papers), Entrepreneurship Studies and Influences (2 papers) and Technology Adoption and User Behaviour (2 papers). Deborah Colton collaborates with scholars based in United States. Deborah Colton's co-authors include Martin S. Roth, V. Myles Landers, Neil Hair, Emi Moriuchi, William O. Bearden, R. Bruce Money, Mourad Dakhli and Satish Jayachandran and has published in prestigious journals such as Journal of World Business, Journal of International Marketing and Journal of Brand Management.

In The Last Decade

Deborah Colton

7 papers receiving 272 citations

Peers — A (Enhanced Table)

Peers by citation overlap · career bar shows stage (early→late) cites · hero ref

Name	h						Papers	Cites
Deborah Colton United States	6	129	102	80	67	58	8	303
Hyoryung Nam United States	6	204 1.6×	167 1.6×	46 0.6×	55 0.8×	38 0.7×	8	352
Lucian L. Visinescu United States	6	94 0.7×	58 0.6×	55 0.7×	98 1.5×	40 0.7×	16	291
Johann Fueller Austria	9	150 1.2×	111 1.1×	42 0.5×	59 0.9×	19 0.3×	20	323
Chih-Hung Peng Taiwan	10	130 1.0×	59 0.6×	51 0.6×	52 0.8×	37 0.6×	22	280
Shijie Lu United States	9	207 1.6×	221 2.2×	80 1.0×	44 0.7×	35 0.6×	20	389
Weifang Wu Hong Kong	6	159 1.2×	111 1.1×	65 0.8×	70 1.0×	23 0.4×	11	348
Hang T. Nguyen United States	10	123 1.0×	106 1.0×	80 1.0×	30 0.4×	27 0.5×	16	340
Alexis Barlow United Kingdom	5	151 1.2×	69 0.7×	47 0.6×	101 1.5×	22 0.4×	12	298
Alireza Golmohammadi United States	8	209 1.6×	258 2.5×	39 0.5×	118 1.8×	50 0.9×	12	426
Sridhar Manohar India	9	104 0.8×	154 1.5×	99 1.2×	85 1.3×	27 0.5×	45	340

Countries citing papers authored by Deborah Colton

Since Specialization

Citations

This map shows the geographic impact of Deborah Colton's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Deborah Colton with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Deborah Colton more than expected).

Fields of papers citing papers by Deborah Colton

Since Specialization

Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Deborah Colton. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Deborah Colton. The network helps show where Deborah Colton may publish in the future.

Co-authorship network of co-authors of Deborah Colton

This figure shows the co-authorship network connecting the top 25 collaborators of Deborah Colton. A scholar is included among the top collaborators of Deborah Colton based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Deborah Colton. Deborah Colton is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

Sort: Min cites: Since: Top N: Style:

8 of 8 papers shown

1.

Moriuchi, Emi, V. Myles Landers, Deborah Colton, & Neil Hair. (2020). Engagement with chatbots versus augmented reality interactive technology in e-commerce. Journal of Strategic Marketing. 29(5). 375–389. 121 indexed citations

2.

Colton, Deborah, et al.. (2018). A Content Analysis of Corporate Blogs to Identify Communications Strategies, Objectives and Dimensions of Credibility. Journal of Promotion Management. 25(4). 609–630. 15 indexed citations

3.

Colton, Deborah. (2017). Antecedents of consumer attitudes’ toward corporate blogs. Journal of Research in Interactive Marketing. 12(1). 94–104. 24 indexed citations

4.

Colton, Deborah. (2012). The role of retailer mindset and promotional resources in strengthening online brands. Journal of Brand Management. 20(1). 28–40. 4 indexed citations

5.

Colton, Deborah, Martin S. Roth, & William O. Bearden. (2010). Drivers of International E-Tail Performance: The Complexities of Orientations and Resources. Journal of International Marketing. 18(1). 1–22. 58 indexed citations

6.

Roth, Martin S., Satish Jayachandran, Mourad Dakhli, & Deborah Colton. (2009). Subsidiary use of Foreign Marketing Knowledge. Journal of International Marketing. 17(1). 1–29. 45 indexed citations

7.

Roth, Martin S. & Deborah Colton. (2004). An international study of online retailer resources and performance from a resource-based perspective. 153–153.

8.

Money, R. Bruce & Deborah Colton. (2000). The response of the ‘new consumer’ to promotion in the transition economies of the former Soviet Bloc. Journal of World Business. 35(2). 189–205. 36 indexed citations

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

Explore authors with similar magnitude of impact