J. Craig Andrews
- Marketing top 0.1%
- Consumer Behavior in Brand Consumption and Identification 38
- Consumer Market Behavior and Pricing 8
- Applied Psychology top 0.5%
- Behavioral Health and Interventions 17
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- Smoking Behavior and Cessation 15
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- Consumer Attitudes and Food Labeling 13
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- Management and Marketing Education 8
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- Digital Marketing and Social Media 8
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- Media Influence and Health 6
- Co-authors
- Richard G. NetemeyerScot BurtonSrinivas DurvasulaDaniel C. SmithJeremy KeesSteven LysonskiSyed H. AkhterTerence A. Shimp
- Journals
- Journal of Marketing (3 papers)Journal of Marketing Research (3 papers)American Journal of Public Health (1 paper)
- Partner nations
- United StatesLatviaThailand
In The Last Decade
J. Craig Andrews
76 papers receiving 4.3k citations
Peers
Comparison fields: 5 of 121
- Marketing 2.6k
- Applied Psychology 678
- Organizational Behavior and Human Resource Management 808
- Tourism, Leisure and Hospitality Management 99
- Information Systems and Management 339
Countries citing papers authored by J. Craig Andrews
This map shows the geographic impact of J. Craig Andrews's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by J. Craig Andrews with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites J. Craig Andrews more than expected).
Fields of papers citing papers by J. Craig Andrews
This network shows the impact of papers produced by J. Craig Andrews. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by J. Craig Andrews. The network helps show where J. Craig Andrews may publish in the future.
Co-authorship network
The 25 scholars most cited alongside J. Craig Andrews, linked wherever they have co-authored with each other. Click a name or a connecting line to browse the papers they share.
All Works
| # | Work | ||
|---|---|---|---|
| 1 | 2021 | 19 | |
| 2 | 2017 | 6 | |
| 3 | 2016 | 24 | |
| 4 | Advertising, promotion, and other aspects of integrated marketing communications, 9th edition. | 2013 | 12 |
| 5 | 2011 | 179 | |
| 6 | 2000 | 189 | |
| 7 | 1999 | 2 | |
| 8 | New but not improved : factors that affect the development of meaningful line extensions | 1998 | 4 |
| 9 | Consumer generalization of nutrient content claims in advertising : working paper | 1996 | 1 |
| 10 | 1996 | 349 | |
| 11 | 1995 | 68 | |
| 12 | A Comparison of Three Behavioral Intention Models: the Case of Valentine's Day Gift-Giving | 1993 | 29 |
| 13 | 1992 | 48 | |
| 14 | Suggestions For Manipulating and Measuring Involvement in Advertising Message Content | 1991 | 32 |
| 15 | 1991 | 59 | |
| 16 | 1991 | 64 | |
| 17 | 1990 | 332 | |
| 18 | 1990 | 191 | |
| 19 | 1990 | 20 | |
| 20 | Motivation, Ability, and Opportunity to Process Information: Conceptual and Experimental Manipulation Issues | 1988 | 57 |
About J. Craig Andrews
J. Craig Andrews is a scholar working on Marketing, Applied Psychology and Management of Technology and Innovation, having authored 79 papers that have together received 5.0k indexed citations. Recurring topics across this work include Consumer Behavior in Brand Consumption and Identification (38 papers), Behavioral Health and Interventions (17 papers), Smoking Behavior and Cessation (15 papers), Consumer Attitudes and Food Labeling (13 papers), Management and Marketing Education (8 papers), Digital Marketing and Social Media (8 papers), Consumer Market Behavior and Pricing (8 papers) and Media Influence and Health (6 papers). The work is most often cited by research in Marketing (2.6k citations), Applied Psychology (678 citations) and Organizational Behavior and Human Resource Management (808 citations). J. Craig Andrews has collaborated with scholars based in United States, Latvia and Thailand. Frequent co-authors include Richard G. Netemeyer, Scot Burton, Srinivas Durvasula, Daniel C. Smith, Jeremy Kees, Steven Lysonski, Syed H. Akhter, Terence A. Shimp, John Kozup and Ross D. Petty. Their work appears in journals such as Journal of Marketing, Journal of Marketing Research and American Journal of Public Health.
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.