Irvine Clarke

1.8k total citations · 1 hit paper
34 papers, 1.3k citations indexed

About

Irvine Clarke is a scholar working on Management of Technology and Innovation, Sociology and Political Science and Information Systems and Management. According to data from OpenAlex, Irvine Clarke has authored 34 papers receiving a total of 1.3k indexed citations (citations by other indexed papers that have themselves been cited), including 13 papers in Management of Technology and Innovation, 10 papers in Sociology and Political Science and 8 papers in Information Systems and Management. Recurrent topics in Irvine Clarke's work include Management and Marketing Education (13 papers), Accounting Education and Careers (6 papers) and Digital Marketing and Social Media (6 papers). Irvine Clarke is often cited by papers focused on Management and Marketing Education (13 papers), Accounting Education and Careers (6 papers) and Digital Marketing and Social Media (6 papers). Irvine Clarke collaborates with scholars based in United States, Canada and Germany. Irvine Clarke's co-authors include Theresa B. Flaherty, William T. Faranda, Newell D. Wright, Sandra Mottner, D. Eric Boyd, Jamie Murphy, Bernard J. Jansen, Earl D. Honeycutt, Robert E. Spekman and Harold Boeck and has published in prestigious journals such as Journal of Business Research, International Journal of Hospitality Management and Industrial Marketing Management.

In The Last Decade

Irvine Clarke

33 papers receiving 1.1k citations

Hit Papers

Emerging Value Propositions For M-Commerce 1970 2026 1988 2007 1970 100 200 300
What are hit papers?

Hit papers significantly outperform the citation benchmark for their cohort. A paper qualifies if it has ≥500 total citations, achieves ≥1.5× the top-1% citation threshold for papers in the same subfield and year (this is the minimum needed to enter the top 1%, not the average within it), or reaches the top citation threshold in at least one of its specific research topics.

  1. Emerging Value Propositions For M-Commerce
    1970 300 citations Irvine Clarke Journal of Business Strategies profile →

Peers

Irvine Clarke
John A. Schibrowsky United States
Kevin M. Elliott United States
Haya Ajjan United States
Wasim Qazi Pakistan
Dawn R. Deeter‐Schmelz United States
Ana Maria Soares Portugal
Denny E. McCorkle United States
Kevin Celuch United States
Sandeep Krishnamurthy United States
Khaled A. Alshare United States
John A. Schibrowsky United States
Irvine Clarke
Citations per year, relative to Irvine Clarke Irvine Clarke (= 1×) peers John A. Schibrowsky

Countries citing papers authored by Irvine Clarke

Since Specialization
Citations

This map shows the geographic impact of Irvine Clarke's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Irvine Clarke with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Irvine Clarke more than expected).

Fields of papers citing papers by Irvine Clarke

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Irvine Clarke. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Irvine Clarke. The network helps show where Irvine Clarke may publish in the future.

Co-authorship network of co-authors of Irvine Clarke

This figure shows the co-authorship network connecting the top 25 collaborators of Irvine Clarke. A scholar is included among the top collaborators of Irvine Clarke based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Irvine Clarke. Irvine Clarke is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

20 of 20 papers shown
1.
Boeck, Harold, et al.. (2020). An Exploration of Decision-Making under Threat. Journal of Business-to-Business Marketing. 27(4). 313–333. 4 indexed citations
2.
Faranda, William T., et al.. (2020). Marketing Student Perceptions of Academic Program Quality and Relationships to Surface, Deep, and Strategic Learning Approaches. Journal of Marketing Education. 43(1). 9–24. 19 indexed citations
3.
Clarke, Irvine, et al.. (2019). Traditional and Emerging Integrated Marketing Communication Touchpoints Used in Effie Award-Winning Promotional Campaigns. Journal of Promotion Management. 26(2). 163–185. 4 indexed citations
4.
Clarke, Irvine, Jamie Murphy, Lyle Wetsch, & Harold Boeck. (2018). TEACHING SEARCH ENGINE MARKETING THROUGH THE GOOGLE AD GRANTS PROGRAM. Marketing Education Review. 28(2). 136–147. 12 indexed citations
5.
6.
Clarke, Irvine, et al.. (2014). Online Technological Media in the Higher Education Classroom. International Journal of Online Pedagogy and Course Design. 4(2). 35–45. 6 indexed citations
7.
Wright, Newell D. & Irvine Clarke. (2010). Preparing Marketing Students for a Global and Multicultural Work Environment: The Value of a Semester-Long Study Abroad Program. Marketing Education Review. 20(2). 149–162. 29 indexed citations
8.
Clarke, Irvine, et al.. (2009). Student Intercultural Proficiency From Study Abroad Programs. Journal of Marketing Education. 31(2). 173–181. 143 indexed citations
9.
Clarke, Irvine & Theresa B. Flaherty. (2007). Fostering Information Literacy in the Marketing Curriculum by Engaging Students with Print Marketing Resources. Marketing Education Review. 17(1). 79–85. 8 indexed citations
10.
Clarke, Irvine, et al.. (2006). Teaching the Visual Learner: The Use of Visual Summaries in Marketing Education. Journal of Marketing Education. 28(3). 218–226. 45 indexed citations
11.
Clarke, Irvine, et al.. (2005). The CAN-SPAM Act: New rules for sending commercial e-mail messages and implications for the sales force. Industrial Marketing Management. 34(4). 399–405. 5 indexed citations
12.
Clarke, Irvine & Theresa B. Flaherty. (2005). Advances in Electronic Marketing. IGI Global eBooks. 31 indexed citations
13.
Clarke, Irvine, et al.. (2002). Symbols for Sale ... at Least for Now: Symbolic Consumption in Transition Economies. ACR North American Advances. 29(1). 25–30. 9 indexed citations
14.
Clarke, Irvine & Theresa B. Flaherty. (2002). Teaching Internationally: Matching Part-Time MBA Instructional Tools to Host Country Student Preferences. Journal of Marketing Education. 24(3). 233–242. 23 indexed citations
15.
Clarke, Irvine & Theresa B. Flaherty. (2002). mLearning: Using Wireless Technology to Enhance Marketing Education. Marketing Education Review. 12(3). 67–78. 10 indexed citations
16.
Walters, Bruce, et al.. (2001). Strategic Decision-Making Among Top Executives in Acute-Care Hospitals. Health Marketing Quarterly. 19(1). 43–59. 2 indexed citations
17.
Clarke, Irvine, Theresa B. Flaherty, & Sandra Mottner. (2001). Student Perceptions of Educational Technology Tools. Journal of Marketing Education. 23(3). 169–177. 98 indexed citations
18.
Clarke, Irvine & Earl D. Honeycutt. (2000). Color Usage in International Business-to-Business Print Advertising. Industrial Marketing Management. 29(3). 255–261. 26 indexed citations
19.
Clarke, Irvine. (1970). Emerging Value Propositions For M-Commerce. Journal of Business Strategies. 18(2). 133–148. 300 indexed citations breakdown →
20.
Clarke, Irvine. (1970). Emerging Value Propositions For M-Commerce. Journal of Business Strategies. 25(2). 41–57. 83 indexed citations

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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2026