Newell D. Wright

1.1k total citations
25 papers, 784 citations indexed

About

Newell D. Wright is a scholar working on Marketing, Sociology and Political Science and Management of Technology and Innovation. According to data from OpenAlex, Newell D. Wright has authored 25 papers receiving a total of 784 indexed citations (citations by other indexed papers that have themselves been cited), including 11 papers in Marketing, 5 papers in Sociology and Political Science and 5 papers in Management of Technology and Innovation. Recurrent topics in Newell D. Wright's work include Consumer Behavior in Brand Consumption and Identification (8 papers), Management and Marketing Education (5 papers) and Digital Marketing and Social Media (4 papers). Newell D. Wright is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (8 papers), Management and Marketing Education (5 papers) and Digital Marketing and Social Media (4 papers). Newell D. Wright collaborates with scholars based in United States, Australia and South Korea. Newell D. Wright's co-authors include M. Joseph Sirgy, Val Larsen, Dong‐Jin Lee, Irvine Clarke, Theresa B. Flaherty, Julie L. Ozanne, Ronald Paul Hill, Muris Čičić, H. Lee Meadow and Don R. Rahtz and has published in prestigious journals such as Journal of the Association for Information Systems, Journal of Advertising and Psychology and Marketing.

In The Last Decade

Newell D. Wright

24 papers receiving 675 citations

Peers — A (Enhanced Table)

Peers by citation overlap · career bar shows stage (early→late) cites · hero ref

Name h Career Trend Papers Cites
Newell D. Wright United States 10 361 212 179 162 132 25 784
Mark Toncar United States 15 346 1.0× 363 1.7× 93 0.5× 137 0.8× 160 1.2× 24 870
Beverly A. Browne United States 11 352 1.0× 166 0.8× 119 0.7× 190 1.2× 102 0.8× 21 848
Harlan E. Spotts United States 14 473 1.3× 259 1.2× 203 1.1× 136 0.8× 82 0.6× 40 922
Kathleen A. Krentler United States 9 132 0.4× 185 0.9× 70 0.4× 129 0.8× 247 1.9× 21 667
Stephen K. Koernig United States 8 239 0.7× 251 1.2× 70 0.4× 120 0.7× 139 1.1× 10 591
Finola Kerrigan United Kingdom 17 292 0.8× 436 2.1× 71 0.4× 101 0.6× 67 0.5× 56 921
C. Daymon United Kingdom 7 100 0.3× 265 1.3× 77 0.4× 96 0.6× 129 1.0× 24 712
Jan Brace‐Govan Australia 17 430 1.2× 368 1.7× 75 0.4× 97 0.6× 76 0.6× 37 960
Neil Granitz United States 14 156 0.4× 244 1.2× 98 0.5× 92 0.6× 173 1.3× 19 781
Walter Herzog Switzerland 11 274 0.8× 284 1.3× 147 0.8× 272 1.7× 261 2.0× 41 985

Countries citing papers authored by Newell D. Wright

Since Specialization
Citations

This map shows the geographic impact of Newell D. Wright's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Newell D. Wright with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Newell D. Wright more than expected).

Fields of papers citing papers by Newell D. Wright

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Newell D. Wright. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Newell D. Wright. The network helps show where Newell D. Wright may publish in the future.

Co-authorship network of co-authors of Newell D. Wright

This figure shows the co-authorship network connecting the top 25 collaborators of Newell D. Wright. A scholar is included among the top collaborators of Newell D. Wright based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Newell D. Wright. Newell D. Wright is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

20 of 20 papers shown
1.
Larsen, Val, et al.. (2015). Shopping Center Attitudes: An Empirical Test of Predictive Attributes. Academy of Marketing Studies journal. 19(2). 93. 8 indexed citations
2.
Wright, Newell D. & Val Larsen. (2015). Improving Marketing Students’ Writing Skills using A One-Page Paper. Marketing Education Review. 26(1). 25–32. 4 indexed citations
3.
Wright, Newell D. & Val Larsen. (2012). Bringing Culture Alive in the Marketing Classroom: Using the Novel Speaker for the Dead to Teach Global Marketing. The Academy of Educational Leadership Journal. 16(2). 69. 1 indexed citations
4.
Wright, Newell D. & Val Larsen. (2012). Every Brick Tells a Story: Study Abroad as an Extraordinary Experience. Marketing Education Review. 22(2). 121–142. 9 indexed citations
5.
Larsen, Val, et al.. (2011). Equity Versus Utility: The Moderating Effect of Acquaintance. The Journal of Consumer Satisfaction, Dissatisfaction & Complaining Behavior. 24. 27. 1 indexed citations
6.
Wright, Newell D., et al.. (2006). Do Consumers Hold Grudges and Practice Avoidance Forever? a Markov Chain Model of the Decay of Grudgeholding and Avoidance Attitudes. The Journal of Consumer Satisfaction, Dissatisfaction & Complaining Behavior. 19. 89. 6 indexed citations
7.
Larsen, Val, et al.. (2003). Advertising montage: Two theoretical perspectives. Psychology and Marketing. 21(1). 1–15. 7 indexed citations
8.
Lee, Dong‐Jin, M. Joseph Sirgy, Val Larsen, & Newell D. Wright. (2002). Developing a Subjective Measure of Consumer Well-Being. Journal of Macromarketing. 22(2). 158–169. 164 indexed citations
9.
Brookshire, Robert G., et al.. (2002). Building a B.S. Degree Program in E-Business. Marketing Education Review. 12(1). 1–10. 7 indexed citations
10.
Bahn, Kenneth D., Kent L. Granzin, & Newell D. Wright. (2001). The Health-Oriented Market: A Lifestyle Model, Empirical Test, and Implications for Market Segmentation Strategy. Academy of Marketing Studies journal. 5(1). 57. 1 indexed citations
11.
Larsen, Val, M. Joseph Sirgy, & Newell D. Wright. (1999). Materialism: The Construct, Measures, Antecedents, and Consequences. Academy of Marketing Studies journal. 3(2). 78. 63 indexed citations
12.
Sirgy, M. Joseph, et al.. (1998). Satisfaction with Material Possessions and General Well-Being: The Role of Materialism. UWA Profiles and Research Repository (University of Western Australia). 11. 103–118. 51 indexed citations
13.
Sirgy, M. Joseph, Dong‐Jin Lee, H. Lee Meadow, et al.. (1998). Does Television Viewership Play a Role in the Perception of Quality of Life?. Journal of Advertising. 27(1). 125–142. 138 indexed citations
14.
Ozanne, Julie L., Ronald Paul Hill, & Newell D. Wright. (1998). Juvenile Delinquents’ Use of Consumption as Cultural Resistance: Implications for Juvenile Reform Programs and Public Policy. Journal of Public Policy & Marketing. 17(2). 185–196. 59 indexed citations
15.
Wright, Newell D. & Val Larsen. (1997). Complaining about the Alliance: Extending Kowalski's Theory of Complaining through a Hermeneutical Analysis of Online Complaining Data. The Journal of Consumer Satisfaction, Dissatisfaction & Complaining Behavior. 10. 2 indexed citations
16.
Wright, Newell D., et al.. (1997). Linking Customer Service Orientation to Competitive Performance: Does the Marketing Concept Really Work?. The Journal of Marketing Theory and Practice. 5(4). 23–34. 33 indexed citations
17.
Larsen, Val, et al.. (1996). SEGMENTING CONSUMER MARKETS IN THE U.S. AND FOREIGN COUNTRIES BY THE USE OF POLITICS AND IDEOLOGY. Competitiveness Review An International Business Journal incorporating Journal of Global Competitiveness. 6(1). 33–41. 1 indexed citations
18.
Larsen, Val & Newell D. Wright. (1993). A Critique of Critical Theory: Response to Murray and Ozanne's QThe Critical ImaginationQ. ACR North American Advances. 20(1). 439–443. 4 indexed citations
19.
Wright, Newell D., C. B. Claiborne, & M. Joseph Sirgy. (1992). The Effects of Product Symbolism on Consumer Self-Concept. ACR North American Advances. 40 indexed citations
20.
Wright, Newell D. & Jon Shapiro. (1992). Consumption and the Crisis of Teen Pregnancy: a Critical Theory Approach. ACR North American Advances. 3 indexed citations

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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