Fernando Fastoso
Impact in
- Marketing top 2%
- Consumer Behavior in Brand Consumption and Identification
- Consumer Retail Behavior Studies
- Environmental Sustainability in Business
- Strategy and Management top 5%
- International Business and FDI
- Innovation and Knowledge Management
Papers in
- Marketing 12
- Consumer Behavior in Brand Consumption and Identification 12
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- Digital Marketing and Social Media 5
- Co-authors
- Jeryl Whitelock (5 shared papers)Boris Bartikowski (4 shared papers)Héctor González‐Jiménez (4 shared papers)Alexander T. Mohr (2 shared papers)Heribert Gierl (3 shared papers)Chengang Wang (2 shared papers)Hao Liu (1 shared paper)Klaus Schoefer (1 shared paper)
- Journals
- Journal of Business Research (5 papers)International Marketing Review (5 papers)Psychology and Marketing (3 papers)Journal of Business Ethics (1 paper)Journal of International Business Studies (1 paper)
- Partner nations
- United KingdomGermanyFrance
In The Last Decade
Fernando Fastoso
20 papers receiving 686 citations
Peers
Comparison fields: 5 of 57
- Marketing 403
- Strategy and Management 221
- Organizational Behavior and Human Resource Management 135
- Business and International Management 21
- Tourism, Leisure and Hospitality Management 16
Countries citing papers authored by Fernando Fastoso
This map shows the geographic impact of Fernando Fastoso's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Fernando Fastoso with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Fernando Fastoso more than expected).
Fields of papers citing papers by Fernando Fastoso
This network shows the impact of papers produced by Fernando Fastoso. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Fernando Fastoso. The network helps show where Fernando Fastoso may publish in the future.
Co-authors
The 25 scholars most cited alongside Fernando Fastoso, linked wherever they have co-authored with each other. Click a name or a connecting line to browse the papers they share.
All Works
| # | Work | ||
|---|---|---|---|
| 1 | 2011 | 70 | |
| 2 | 2007 | 66 | |
| 3 | 2020 | 63 | |
| 4 | 2020 | 57 | |
| 5 | 2016 | 57 | |
| 6 | 2021 | 51 | |
| 7 | 2018 | 50 | |
| 8 | 2018 | 46 | |
| 9 | 2020 | 39 | |
| 10 | 2013 | 36 | |
| 11 | 2007 | 35 | |
| 12 | 2019 | 34 | |
| 13 | 2010 | 31 | |
| 14 | 2019 | 23 | |
| 15 | 2021 | 15 | |
| 16 | 2021 | 14 | |
| 17 | 2016 | 13 | |
| 18 | 2012 | 7 | |
| 19 | 2023 | 1 | |
| 20 | 2025 | 1 |
About Fernando Fastoso
Fernando Fastoso is a scholar working on Marketing, Sociology and Political Science, Strategy and Management, Social Psychology and Clinical Psychology, having authored 20 papers that have together received 709 indexed citations. Recurring topics across this work include Consumer Behavior in Brand Consumption and Identification (12 papers), International Business and FDI (7 papers), Digital Marketing and Social Media (5 papers), Cultural Differences and Values (3 papers), Customer Service Quality and Loyalty (3 papers), Media, Gender, and Advertising (2 papers), Corporate Finance and Governance (2 papers) and Personality Traits and Psychology (2 papers). The work is most often cited by research in Marketing (403 citations), Strategy and Management (221 citations), Organizational Behavior and Human Resource Management (135 citations), Business and International Management (21 citations) and Tourism, Leisure and Hospitality Management (16 citations). Fernando Fastoso has collaborated with scholars based in United Kingdom, Germany and France. Frequent co-authors include Jeryl Whitelock, Boris Bartikowski, Héctor González‐Jiménez, Alexander T. Mohr, Heribert Gierl, Chengang Wang, Hao Liu, Klaus Schoefer, Siqi Wang and Vikrant Shirodkar. Their work appears in journals such as Journal of Business Research, International Marketing Review, Psychology and Marketing, Journal of Business Ethics and Journal of International Business Studies.
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.