Elie Ofek

2.9k total citations
66 papers, 2.0k citations indexed

About

Elie Ofek is a scholar working on Marketing, Strategy and Management and Economics and Econometrics. According to data from OpenAlex, Elie Ofek has authored 66 papers receiving a total of 2.0k indexed citations (citations by other indexed papers that have themselves been cited), including 25 papers in Marketing, 18 papers in Strategy and Management and 17 papers in Economics and Econometrics. Recurrent topics in Elie Ofek's work include Consumer Market Behavior and Pricing (20 papers), Digital Platforms and Economics (13 papers) and Innovation Diffusion and Forecasting (11 papers). Elie Ofek is often cited by papers focused on Consumer Market Behavior and Pricing (20 papers), Digital Platforms and Economics (13 papers) and Innovation Diffusion and Forecasting (11 papers). Elie Ofek collaborates with scholars based in United States, United Kingdom and France. Elie Ofek's co-authors include Miklós Sárváry, Zsolt Katona, Susan Cohen Kulp, Hau L. Lee, Özge Turut, David Godes, Amir Grinstein, Rohit Deshpandé, Vineet Kumar and V. Srinivasan and has published in prestigious journals such as Cell, Journal of Marketing and Management Science.

In The Last Decade

Elie Ofek

58 papers receiving 1.9k citations

Peers — A (Enhanced Table)

Peers by citation overlap · career bar shows stage (early→late) cites · hero ref

Name h Career Trend Papers Cites
Elie Ofek United States 22 942 894 691 328 320 66 2.0k
Gautam Ray United States 17 416 0.4× 1.4k 1.5× 813 1.2× 208 0.6× 253 0.8× 37 2.4k
Sengun Yeniyurt United States 24 501 0.5× 1.6k 1.8× 920 1.3× 243 0.7× 231 0.7× 49 2.7k
Liang Guo Hong Kong 23 899 1.0× 743 0.8× 782 1.1× 517 1.6× 339 1.1× 94 2.1k
Adamantia Pateli Greece 19 574 0.6× 1.0k 1.1× 576 0.8× 184 0.6× 255 0.8× 52 2.5k
Murali K. Mantrala United States 29 1.6k 1.7× 544 0.6× 528 0.8× 437 1.3× 401 1.3× 64 2.5k
Øystein D. Fjeldstad Norway 14 440 0.5× 1.3k 1.4× 373 0.5× 197 0.6× 157 0.5× 24 2.0k
Darrell K. Rigby United States 17 498 0.5× 1.0k 1.1× 559 0.8× 218 0.7× 215 0.7× 31 2.1k
Dae Ryun Chang South Korea 12 558 0.6× 595 0.7× 315 0.5× 241 0.7× 197 0.6× 29 1.4k
Ward Hanson United States 11 663 0.7× 583 0.7× 290 0.4× 217 0.7× 191 0.6× 19 1.5k

Countries citing papers authored by Elie Ofek

Since Specialization
Citations

This map shows the geographic impact of Elie Ofek's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Elie Ofek with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Elie Ofek more than expected).

Fields of papers citing papers by Elie Ofek

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Elie Ofek. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Elie Ofek. The network helps show where Elie Ofek may publish in the future.

Co-authorship network of co-authors of Elie Ofek

This figure shows the co-authorship network connecting the top 25 collaborators of Elie Ofek. A scholar is included among the top collaborators of Elie Ofek based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Elie Ofek. Elie Ofek is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

20 of 20 papers shown
1.
Koenigsberg, Oded, et al.. (2022). I Don’t “Recall”: The Decision to Delay Innovation Launch to Avoid Costly Product Failure. Management Science. 68(12). 8889–8908. 12 indexed citations
2.
Mak, Vincent, et al.. (2022). Before or After? The Effects of Payment Decision Timing in Pay-What-You-Want Contexts. Journal of Marketing. 87(4). 618–635. 7 indexed citations
3.
Sahoo, Nachiketa, et al.. (2019). When and How to Diversify—A Multicategory Utility Model for Personalized Content Recommendation. Management Science. 65(8). 3737–3757. 31 indexed citations
4.
Ofek, Elie, Barak Libai, & Eitan Muller. (2018). Customer Lifetime Social Value (CLSV). 1 indexed citations
5.
Ofek, Elie, et al.. (2018). Israel at 70: Is it Possible to (re)Brand a Country?.
6.
Ofek, Elie, et al.. (2014). Right up the middle: : how Israeli firms go global. Harvard business review. 92(5). 113–117. 2 indexed citations
7.
Ofek, Elie, et al.. (2014). Case study second thoughts about a strategy shift. Harvard business review. 92(12). 23. 9 indexed citations
8.
Ofek, Elie & Özge Turut. (2013). Vaporware, Suddenware, and Trueware: New Product Preannouncements Under Market Uncertainty. Sabanci University. 1 indexed citations
9.
Ofek, Elie, et al.. (2013). Complementary Goods: Creating, Capturing, and Competing for Value. Marketing Science. 32(4). 554–569. 25 indexed citations
10.
Bertini, Marco, John T. Gourville, & Elie Ofek. (2011). La mejor manera de nombrar su producto 2.0. Harvard business review. 89(4). 11. 1 indexed citations
11.
Bertini, Marco, John T. Gourville, & Elie Ofek. (2011). The Best Way to Name Your Product 2.0. SSRN Electronic Journal. 1 indexed citations
12.
Ofek, Elie, et al.. (2011). The Clorox Company: Leveraging Green for Growth. SSRN Electronic Journal. 1 indexed citations
13.
Ofek, Elie & Luc Wathieu. (2010). Are You Ignoring Trends That Could Shake Up Your Business. Harvard business review. 88. 124–131. 13 indexed citations
14.
Bertini, Marco, John T. Gourville, & Elie Ofek. (2009). Branding Next-Generation Products. SSRN Electronic Journal.
15.
Bertini, Marco, John T. Gourville, & Elie Ofek. (2008). The Branding of Next-Generation Products. ACR North American Advances. 2 indexed citations
16.
Godes, David, Elie Ofek, & Miklós Sárváry. (2008). Content vs. Advertising: The Impact of Competition on Media Firm Strategy. Marketing Science. 28(1). 20–35. 120 indexed citations
17.
Ofek, Elie, et al.. (2007). AMD: A Customer-Centric Approach to Innovation. 94. 93–100. 2 indexed citations
18.
Bertini, Marco, Elie Ofek, & Dan Ariely. (2007). To Add or Not To Add? The Effects of Add-ons on Product Evaluation. ACR North American Advances. 1 indexed citations
19.
Ofek, Elie, et al.. (2006). Eli Lilly: Developing Cymbalta. Cell. 39(3 Pt 2). 683–9. 3 indexed citations
20.
Allenby, Greg M., Joel Huber, Thomas C. Eagle, et al.. (2005). Adjusting Choice Models to Better Predict Market Behavior. Marketing Letters. 16(3-4). 197–208. 59 indexed citations

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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