Vineet Kumar

465 total citations
24 papers, 303 citations indexed

About

Vineet Kumar is a scholar working on Marketing, Strategy and Management and Management Science and Operations Research. According to data from OpenAlex, Vineet Kumar has authored 24 papers receiving a total of 303 indexed citations (citations by other indexed papers that have themselves been cited), including 11 papers in Marketing, 9 papers in Strategy and Management and 8 papers in Management Science and Operations Research. Recurrent topics in Vineet Kumar's work include Consumer Market Behavior and Pricing (11 papers), Digital Platforms and Economics (9 papers) and Innovation Diffusion and Forecasting (6 papers). Vineet Kumar is often cited by papers focused on Consumer Market Behavior and Pricing (11 papers), Digital Platforms and Economics (9 papers) and Innovation Diffusion and Forecasting (6 papers). Vineet Kumar collaborates with scholars based in United States, United Kingdom and Chile. Vineet Kumar's co-authors include Timothy Derdenger, Elie Ofek, Clarence Lee, Сунил Гупта, K. Sudhir, Bharat N. Anand, Angelo Mele, Kenneth C. Wilbur, Ahmed Khwaja and Andrés Musalem and has published in prestigious journals such as Proceedings of the National Academy of Sciences, Management Science and Journal of Marketing Research.

In The Last Decade

Vineet Kumar

21 papers receiving 279 citations

Peers — A (Enhanced Table)

Peers by citation overlap · career bar shows stage (early→late) cites · hero ref

Name	h						Papers	Cites
Vineet Kumar United States	7	212	126	67	64	56	24	303
Qiaowei Shen China	9	177 0.8×	135 1.1×	75 1.1×	35 0.5×	52 0.9×	14	313
Camila Favoretto Brazil	8	130 0.6×	126 1.0×	35 0.5×	72 1.1×	41 0.7×	9	303
Zheyin Gu United States	7	273 1.3×	105 0.8×	63 0.9×	105 1.6×	66 1.2×	14	325
Xinlei Chen Canada	8	195 0.9×	68 0.5×	76 1.1×	47 0.7×	46 0.8×	15	336
Raluca Ursu United States	7	270 1.3×	113 0.9×	116 1.7×	27 0.4×	85 1.5×	24	359
Fabio Ancarani Italy	8	240 1.1×	134 1.1×	67 1.0×	24 0.4×	66 1.2×	30	312
Gonca Soysal United States	8	276 1.3×	58 0.5×	77 1.1×	100 1.6×	51 0.9×	15	343
Maria Cristina Pietronudo Italy	9	70 0.3×	68 0.5×	41 0.6×	76 1.2×	31 0.6×	19	255
Augusto Bargoni Italy	11	90 0.4×	110 0.9×	61 0.9×	74 1.2×	16 0.3×	20	284
Chuan He United States	10	226 1.1×	144 1.1×	51 0.8×	93 1.5×	93 1.7×	17	337

Countries citing papers authored by Vineet Kumar

Since Specialization

Citations

This map shows the geographic impact of Vineet Kumar's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Vineet Kumar with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Vineet Kumar more than expected).

Fields of papers citing papers by Vineet Kumar

Since Specialization

Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Vineet Kumar. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Vineet Kumar. The network helps show where Vineet Kumar may publish in the future.

Co-authorship network of co-authors of Vineet Kumar

This figure shows the co-authorship network connecting the top 25 collaborators of Vineet Kumar. A scholar is included among the top collaborators of Vineet Kumar based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Vineet Kumar. Vineet Kumar is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

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20 of 20 papers shown

Kumar, Vineet, et al.. (2025). An Empirical Study of the Antecedents and Consequences of Vernacular Language in Higher Education. 54(1). 496–509.

Kumar, Vineet, et al.. (2024). Generative Interpretable Visual Design: Using Disentanglement for Visual Conjoint Analysis. Journal of Marketing Research. 62(3). 405–428. 4 indexed citations

Kumar, Vineet & K. Sudhir. (2024). Can Random Friends Seed More Buzz and Adoption? Leveraging the Friendship Paradox. Management Science. 1 indexed citations

Kumar, Vineet, David Krackhardt, & Scott L. Feld. (2024). On the friendship paradox and inversity: A network property with applications to privacy-sensitive network interventions. Proceedings of the National Academy of Sciences. 121(30). e2306412121–e2306412121. 1 indexed citations

Kumar, Vineet, et al.. (2024). A Theory-Based Explainable Deep Learning Architecture for Music Emotion. Marketing Science. 44(1). 196–219. 1 indexed citations

Kumar, Vineet, et al.. (2024). Estimating Demand for Subscription Products: Identification of Willingness to Pay Without Price Variation. Marketing Science. 43(4). 797–816. 2 indexed citations

Kumar, Vineet, et al.. (2023). A dynamic model of the contract length and early termination: The roles of technology evolution and pricing strategy. Journal of Business Research. 167. 114141–114141.

Kumar, Vineet, et al.. (2022). Automatically Discovering Visual Product Characteristics. SSRN Electronic Journal. 2 indexed citations

Kumar, Vineet, et al.. (2021). A Theory-Based Interpretable Deep Learning Architecture for Music Emotion. SSRN Electronic Journal. 11 indexed citations

10.

Kumar, Vineet, et al.. (2020). Spatial Distribution of Supply and the Role of Market Thickness. 505–506. 1 indexed citations

11.

Derdenger, Timothy & Vineet Kumar. (2019). Estimating dynamic discrete choice models with aggregate data: Properties of the inclusive value approximation. Quantitative Marketing and Economics. 17(4). 359–384. 3 indexed citations

12.

Kumar, Vineet & Yacheng Sun. (2019). Designing Pricing Strategy for Operational and Technological Transformation. Management Science. 66(6). 2706–2734. 4 indexed citations

13.

Lee, Clarence, et al.. (2015). Designing Freemium: Balancing Growth and Monetization Strategies. SSRN Electronic Journal. 5 indexed citations

14.

Kumar, Vineet. (2014). Making "freemium" work. Harvard business review. 92(5). 27–29. 45 indexed citations

15.

Berry, Steven, Ahmed Khwaja, Vineet Kumar, et al.. (2014). Structural Models of Complementary Choices. SSRN Electronic Journal. 9 indexed citations

16.

Khwaja, Ahmed, Vineet Kumar, Andrés Musalem, et al.. (2014). Structural models of complementary choices. Marketing Letters. 25(3). 245–256. 19 indexed citations

17.

Shah, Denish & Vineet Kumar. (2013). BRAIN FOOD : MARKETING クロスセリングの落とし穴. Harvard business review. 38(6). 24–29. 4 indexed citations

18.

Lee, Clarence, Vineet Kumar, & Сунил Гупта. (2013). Designing Freemium: A Model of Consumer Usage, Upgrade, and Referral Dynamics. 24 indexed citations

19.

Derdenger, Timothy & Vineet Kumar. (2012). The Dynamic Effects of Bundling as a Product Strategy. SSRN Electronic Journal. 6 indexed citations

20.

Kumar, Vineet, et al.. (2011). STRATEGIC MARKETING MANAGEMENT. 4 indexed citations

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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