David J. Luck

4.3k total citations · 1 hit paper
23 papers, 2.6k citations indexed

About

David J. Luck is a scholar working on Management of Technology and Innovation, Marketing and Strategy and Management. According to data from OpenAlex, David J. Luck has authored 23 papers receiving a total of 2.6k indexed citations (citations by other indexed papers that have themselves been cited), including 7 papers in Management of Technology and Innovation, 5 papers in Marketing and 2 papers in Strategy and Management. Recurrent topics in David J. Luck's work include Management and Marketing Education (6 papers), Marketing and Advertising Strategies (3 papers) and Consumer Behavior in Brand Consumption and Identification (3 papers). David J. Luck is often cited by papers focused on Management and Marketing Education (6 papers), Marketing and Advertising Strategies (3 papers) and Consumer Behavior in Brand Consumption and Identification (3 papers). David J. Luck collaborates with scholars based in United States. David J. Luck's co-authors include V. Kumar, George S. Day, David A. Aaker, O. C. Ferrell, George H. Lucas, Patrick J. Robinson, Peter Robinson, William J. Regan, Philip M. Hauser and William R. Leonard and has published in prestigious journals such as Journal of Marketing, Journal of Marketing Research and Figshare.

In The Last Decade

David J. Luck

21 papers receiving 2.0k citations

Hit Papers

align trajectories

What are hit papers?

Hit papers significantly outperform the citation benchmark for their cohort. A paper qualifies if it has ≥500 total citations, achieves ≥1.5× the top-1% citation threshold for papers in the same subfield and year (this is the minimum needed to enter the top 1%, not the average within it), or reaches the top citation threshold in at least one of its specific research topics.

Marketing Research

1970 2.1k citations David A. Aaker, V. Kumar et al. profile →

Peers — A (Enhanced Table)

Peers by citation overlap · career bar shows stage (early→late) cites · hero ref

Name	h						Papers	Cites
David J. Luck United States	8	1.1k	816	706	562	314	23	2.6k
Neil H. Borden United States	5	880 0.8×	613 0.8×	459 0.7×	545 1.0×	143 0.5×	14	2.0k
Richard M. Durand United States	13	600 0.6×	677 0.8×	590 0.8×	724 1.3×	346 1.1×	46	2.6k
William G. Zikmund United States	15	697 0.7×	781 1.0×	723 1.0×	517 0.9×	352 1.1×	34	2.8k
David Jobber United Kingdom	24	1.0k 1.0×	647 0.8×	659 0.9×	749 1.3×	195 0.6×	73	2.4k
Terence A. Oliva United States	17	1.1k 1.0×	988 1.2×	669 0.9×	483 0.9×	393 1.3×	46	2.3k
Paul N. Bloom United States	27	1.5k 1.5×	581 0.7×	673 1.0×	902 1.6×	258 0.8×	80	3.1k
Douglas L. MacLachlan United States	20	993 0.9×	560 0.7×	512 0.7×	1.1k 1.9×	182 0.6×	51	2.5k
Joseph O. Rentz United States	17	1.4k 1.3×	1.8k 2.3×	552 0.8×	394 0.7×	422 1.3×	25	2.7k
V. Kumar United States	4	825 0.8×	678 0.8×	595 0.8×	461 0.8×	256 0.8×	8	2.2k
P.S. Raju United States	19	1.0k 1.0×	569 0.7×	617 0.9×	347 0.6×	268 0.9×	35	2.0k

Countries citing papers authored by David J. Luck

Since Specialization

Citations

This map shows the geographic impact of David J. Luck's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by David J. Luck with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites David J. Luck more than expected).

Fields of papers citing papers by David J. Luck

Since Specialization

Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by David J. Luck. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by David J. Luck. The network helps show where David J. Luck may publish in the future.

Co-authorship network of co-authors of David J. Luck

This figure shows the co-authorship network connecting the top 25 collaborators of David J. Luck. A scholar is included among the top collaborators of David J. Luck based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with David J. Luck. David J. Luck is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

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20 of 20 papers shown

1.

Luck, David J.. (2007). Future funding of the telecommunications universal service obligations in Australia. Figshare. 57(2/3). 32.1–32.26. 1 indexed citations

2.

Ferrell, O. C., George H. Lucas, & David J. Luck. (1993). Strategic Marketing Management: Text and Cases. Medical Entomology and Zoology. 1 indexed citations

3.

Luck, David J., et al.. (1981). Conditions conducive to the effective use of marketing research in the corporation. Marketing Science Institute eBooks. 5 indexed citations

4.

Luck, David J., O. C. Ferrell, & George H. Lucas. (1979). Marketing Strategy and Plans. Medical Entomology and Zoology. 45 indexed citations

5.

Luck, David J. & O. C. Ferrell. (1979). Marketing strategy and plans : systematic marketing management. Andalas University Repository (Andalas University). 2 indexed citations

6.

Luck, David J.. (1974). Social Marketing: Confusion Compounded. Journal of Marketing. 38(4). 70–72. 39 indexed citations

7.

Luck, David J.. (1974). Social Marketing: Confusion Compounded. Journal of Marketing. 38(4). 70–70. 63 indexed citations

8.

Luck, David J.. (1972). Product policy and strategy. Medical Entomology and Zoology. 6 indexed citations

9.

Aaker, David A., V. Kumar, George S. Day, & David J. Luck. (1970). Marketing Research. 2146 indexed citations breakdown →

10.

Luck, David J.. (1969). Broadening the Concept of Marketing. Too Far. Journal of Marketing. 33(3). 53–53. 174 indexed citations

11.

Luck, David J.. (1969). Interfaces of a Product Manager. Journal of Marketing. 33(4). 32–36. 38 indexed citations

12.

Luck, David J.. (1969). Marketing Notes and Communications. Journal of Marketing. 33(3). 53–55. 50 indexed citations

13.

Luck, David J.. (1969). Interfaces of a Product Manager. Journal of Marketing. 33(4). 32–32. 13 indexed citations

14.

Robinson, Patrick J., et al.. (1965). Promotional Decision Making: Practice and Theory. Journal of Marketing Research. 2(4). 420–420. 5 indexed citations

15.

Luck, David J.. (1965). Is Marketing Education Driving or Drifting?. Journal of Marketing. 29(2). 22–24. 3 indexed citations

16.

Robinson, Peter & David J. Luck. (1964). Promotional decision making : practice and theory : a study in marketing management. McGraw-Hill eBooks. 1 indexed citations

17.

Luck, David J.. (1959). On the Nature of Specialty Goods. Journal of Marketing. 24(1). 61–64. 7 indexed citations

18.

Luck, David J.. (1959). On the Nature of Specialty Goods. Journal of Marketing. 24(1). 61–61. 5 indexed citations

19.

Luck, David J., Philip M. Hauser, & William R. Leonard. (1956). Government Statistics for Business Use. Journal of Marketing. 21(1). 123–123. 1 indexed citations

20.

Luck, David J.. (1952). Supplementary Materials for Marketing Research Courses. Journal of Marketing. 16(4). 454–454. 1 indexed citations

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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