Douglas L. MacLachlan

3.3k total citations · 1 hit paper
51 papers, 2.5k citations indexed

About

Douglas L. MacLachlan is a scholar working on Marketing, Management Science and Operations Research and Economics and Econometrics. According to data from OpenAlex, Douglas L. MacLachlan has authored 51 papers receiving a total of 2.5k indexed citations (citations by other indexed papers that have themselves been cited), including 19 papers in Marketing, 10 papers in Management Science and Operations Research and 9 papers in Economics and Econometrics. Recurrent topics in Douglas L. MacLachlan's work include Consumer Market Behavior and Pricing (11 papers), Innovation Diffusion and Forecasting (8 papers) and Economic and Environmental Valuation (7 papers). Douglas L. MacLachlan is often cited by papers focused on Consumer Market Behavior and Pricing (11 papers), Innovation Diffusion and Forecasting (8 papers) and Economic and Environmental Valuation (7 papers). Douglas L. MacLachlan collaborates with scholars based in United States, South Korea and Thailand. Douglas L. MacLachlan's co-authors include Stanley F. Slater, John C. Narver, Eric R. Spangenberg, Carl Obermiller, Jifeng Mu, Gang Peng, Fangcheng Tang, Sungzoon Cho, Johny K. Johansson and Piet Vanden Abeele and has published in prestigious journals such as Academy of Management Journal, Journal of Marketing and Journal of Marketing Research.

In The Last Decade

Douglas L. MacLachlan

48 papers receiving 2.2k citations

Hit Papers

align trajectories

What are hit papers?

Hit papers significantly outperform the citation benchmark for their cohort. A paper qualifies if it has ≥500 total citations, achieves ≥1.5× the top-1% citation threshold for papers in the same subfield and year (this is the minimum needed to enter the top 1%, not the average within it), or reaches the top citation threshold in at least one of its specific research topics.

Responsive and Proactive Market Orientation and New‐Product Success^*

2004 1.1k citations John C. Narver, Stanley F. Slater et al. profile →

Peers — A (Enhanced Table)

Peers by citation overlap · career bar shows stage (early→late) cites · hero ref

Name	h						Papers	Cites
Douglas L. MacLachlan United States	20	1.1k	993	560	512	345	51	2.5k
Bryan A. Lukas Australia	23	1.4k 1.3×	1.3k 1.3×	951 1.7×	821 1.6×	414 1.2×	41	3.1k
Rashi Glazer United States	20	1.3k 1.2×	1.0k 1.0×	744 1.3×	637 1.2×	325 0.9×	35	3.0k
Noël Capon United States	27	1.4k 1.3×	952 1.0×	597 1.1×	455 0.9×	352 1.0×	65	3.6k
Roger A. Kerin United States	23	1.1k 1.1×	1.1k 1.1×	446 0.8×	884 1.7×	363 1.1×	67	3.2k
Jeffrey Schmidt United States	20	1.4k 1.3×	625 0.6×	400 0.7×	451 0.9×	528 1.5×	39	2.9k
Annouk Lievens Belgium	22	946 0.9×	929 0.9×	504 0.9×	556 1.1×	352 1.0×	35	2.1k
Chris Storey United Kingdom	20	962 0.9×	1.1k 1.1×	764 1.4×	414 0.8×	378 1.1×	31	2.2k
Sanjit Sengupta United States	20	1.8k 1.7×	795 0.8×	977 1.7×	541 1.1×	392 1.1×	40	3.1k
Jerry Wind United States	19	549 0.5×	777 0.8×	372 0.7×	425 0.8×	311 0.9×	44	1.9k
Rajendra Sisodia United States	18	735 0.7×	1.1k 1.1×	784 1.4×	484 0.9×	200 0.6×	38	2.1k

Countries citing papers authored by Douglas L. MacLachlan

Since Specialization

Citations

This map shows the geographic impact of Douglas L. MacLachlan's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Douglas L. MacLachlan with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Douglas L. MacLachlan more than expected).

Fields of papers citing papers by Douglas L. MacLachlan

Since Specialization

Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Douglas L. MacLachlan. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Douglas L. MacLachlan. The network helps show where Douglas L. MacLachlan may publish in the future.

Co-authorship network of co-authors of Douglas L. MacLachlan

This figure shows the co-authorship network connecting the top 25 collaborators of Douglas L. MacLachlan. A scholar is included among the top collaborators of Douglas L. MacLachlan based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Douglas L. MacLachlan. Douglas L. MacLachlan is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

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20 of 20 papers shown

1.

MacLachlan, Douglas L., et al.. (2009). A consumer‐based view of multi‐channel service. Journal of service management. 20(1). 52–75. 48 indexed citations

2.

Lee, Hyoungjoo, et al.. (2009). Semi-Supervised Response Modeling. Journal of Interactive Marketing. 24(1). 42–54. 18 indexed citations

3.

Mu, Jifeng, Gang Peng, & Douglas L. MacLachlan. (2008). Effect of risk management strategy on NPD performance. Technovation. 29(3). 170–180. 164 indexed citations

4.

Obermiller, Carl, Eric R. Spangenberg, & Douglas L. MacLachlan. (2005). AD SKEPTICISM: The Consequences of Disbelief. Journal of Advertising. 34(3). 7–17. 389 indexed citations

5.

Cho, Sungzoon, et al.. (2005). Response models based on bagging neural networks. Journal of Interactive Marketing. 19(1). 17–30. 73 indexed citations

6.

MacLachlan, Douglas L.. (2003). Behavioral Segmentation for e-Tail Personalization.

7.

Narver, John C., Stanley F. Slater, & Douglas L. MacLachlan. (2000). Total market orientation, business performance, and innovation. Marketing Science Institute eBooks. 79 indexed citations

8.

Abeele, Piet Vanden & Douglas L. MacLachlan. (1993). Process Tracing of Physiological Responses to Dynamic Commercial Stimuli. Advances in consumer research. 21(1). 226–232. 2 indexed citations

9.

Speece, Mark & Douglas L. MacLachlan. (1992). Forecasting Fluid Milk Package Type with a Multi-Generation New Product Diffusion Model. SSRN Electronic Journal. 5 indexed citations

10.

Speece, Mark & Douglas L. MacLachlan. (1991). Measurement of Milk Container Preferences. Journal of International Food & Agribusiness Marketing. 3(1). 43–64. 1 indexed citations

11.

Johansson, Johny K., et al.. (1989). Product Familiarity, Information Processing, and Country-Of-Origin Cues. ACR North American Advances. 37 indexed citations

12.

MacLachlan, Douglas L. & J. Scott Long. (1989). Common Problems/Proper Solutions. Journal of Marketing Research. 26(3). 370–370. 4 indexed citations

13.

McCullough, James, et al.. (1981). Temporal Links Between Preference and Perception. ACR North American Advances. 2 indexed citations

14.

MacLachlan, Douglas L. & Johny K. Johansson. (1981). Market Segmentation with Multivariate Aid. Journal of Marketing. 45(1). 74–84. 19 indexed citations

15.

Wiley, James B., Douglas L. MacLachlan, & Reza Moinpour. (1977). Comparison of Stated and Inferred Parameter Values in Additive Models: an Illustration of a Paradigm. ACR North American Advances. 6 indexed citations

16.

MacLachlan, Douglas L., Reza Moinpour, & James M. McCullough. (1977). Experimenting With Perceptual Change Strategies. Multivariate Behavioral Research. 12(4). 429–445. 2 indexed citations

17.

Moinpour, Reza, James M. McCullough, & Douglas L. MacLachlan. (1976). Time Changes in Perception: A Longitudinal Application of Multidimensional Scaling. Journal of Marketing Research. 13(3). 245–253. 24 indexed citations

18.

MacLachlan, Douglas L., et al.. (1975). Organizational Self-Perception and Environmental Image Measurement. Academy of Management Journal. 18(2). 205–223.

19.

Moinpour, Reza & Douglas L. MacLachlan. (1971). The Relations Among Attribute and Importance Components of Rosenberg-Fishbein Type Attitude Model: an Empirical Investigation. 1 indexed citations

20.

MacLachlan, Douglas L.. (1971). Market responsive demand models : a comparison of variable Markov and distributed-lag approaches. University Microfilms eBooks. 3 indexed citations

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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