Bruce I. Newman
- Marketing top 0.1%
- Sociology and Political Science top 0.5%
- Organizational Behavior and Human Resource Management top 0.5%
- Information Systems and Management top 0.5%
- Strategy and Management top 2%
- Co-authors
- Jagdish N. ShethBarbara GroßMary C. GillyBanwari MittalWojciech CwalinaAndrzej FałkowskiRandall G. ChapmanChristopher Pich
- Topics
- Social Media and Politics (7 papers)Electoral Systems and Political Participation (6 papers)Media Studies and Communication (5 papers)
- Cited by
- MarketingOrganizational Behavior and Human Resource ManagementInformation Systems and Management
- Partner nations
- United StatesPolandUnited Kingdom
In The Last Decade
Bruce I. Newman
35 papers receiving 3.9k citations
Hit Papers
Peers
Comparison fields: 5 of 121
- Marketing 2.7k
- Sociology and Political Science 1.9k
- Organizational Behavior and Human Resource Management 1.4k
- Information Systems and Management 767
- Strategy and Management 430
Countries citing papers authored by Bruce I. Newman
This map shows the geographic impact of Bruce I. Newman's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Bruce I. Newman with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Bruce I. Newman more than expected).
Fields of papers citing papers by Bruce I. Newman
This network shows the impact of papers produced by Bruce I. Newman. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Bruce I. Newman. The network helps show where Bruce I. Newman may publish in the future.
Co-authorship network of co-authors of Bruce I. Newman
This figure shows the co-authorship network connecting the top 25 collaborators of Bruce I. Newman. A scholar is included among the top collaborators of Bruce I. Newman based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Bruce I. Newman. Bruce I. Newman is excluded from the visualization to improve readability, since they are connected to all nodes in the network.
All Works
| # | Work | Indexed citations |
|---|---|---|
| 1 | 1 | |
| 2 | 2 | |
| 3 | 3 | |
| 4 | 13 | |
| 5 | 58 | |
| 6 | 29 | |
| 7 | L'apparenza e l'appartenenza : teorie del marketing politico | 1 |
| 8 | 15 | |
| 9 | 25 | |
| 10 | 6 | |
| 11 | 19 | |
| 12 | 15 | |
| 13 | 1 | |
| 14 | 122 | |
| 15 | 357 | |
| 16 | Why we buy what we buy: A theory of consumption valuesbreakdown → | 3272 |
| 17 | An Historical Review of the Voter As a Consumer | 9 |
| 18 | Political marketing : readings and annotated bibliography | 17 |
| 19 | 111 | |
| 20 | The prediction and explanation of actual voting behavior in a presidential primary election | 3 |
About Bruce I. Newman
Bruce I. Newman is a scholar working on Communication, Tourism, Leisure and Hospitality Management and Marketing, having authored 36 papers that have together received 4.5k indexed citations. Recurring topics across this work include Social Media and Politics (7 papers), Electoral Systems and Political Participation (6 papers) and Media Studies and Communication (5 papers). The work is most often cited by research in Marketing (2.7k citations), Organizational Behavior and Human Resource Management (1.4k citations) and Information Systems and Management (767 citations). Bruce I. Newman has collaborated with scholars based in United States, Poland and United Kingdom. Frequent co-authors include Jagdish N. Sheth, Barbara Groß, Mary C. Gilly, Banwari Mittal, Wojciech Cwalina, Andrzej Fałkowski, Randall G. Chapman, Christopher Pich, Dejan Verčič and John S. Miller. Their work appears in journals such as Journal of Marketing, Journal of Marketing Research and Journal of Consumer Research.
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.