Bruce D. Keillor

2.2k total citations
44 papers, 1.6k citations indexed

About

Bruce D. Keillor is a scholar working on Organizational Behavior and Human Resource Management, Marketing and Strategy and Management. According to data from OpenAlex, Bruce D. Keillor has authored 44 papers receiving a total of 1.6k indexed citations (citations by other indexed papers that have themselves been cited), including 19 papers in Organizational Behavior and Human Resource Management, 18 papers in Marketing and 12 papers in Strategy and Management. Recurrent topics in Bruce D. Keillor's work include Customer Service Quality and Loyalty (19 papers), Consumer Behavior in Brand Consumption and Identification (16 papers) and Digital Marketing and Social Media (9 papers). Bruce D. Keillor is often cited by papers focused on Customer Service Quality and Loyalty (19 papers), Consumer Behavior in Brand Consumption and Identification (16 papers) and Digital Marketing and Social Media (9 papers). Bruce D. Keillor collaborates with scholars based in United States, Latvia and Russia. Bruce D. Keillor's co-authors include G. Tomas M. Hult, Charles E. Pettijohn, R. Stephen Parker, Robert C. Erffmeyer, Michael K. Brady, Gary Knight, G. Tomas, Debbie Thorne LeClair, Destan Kandemir and R. Edward Bashaw and has published in prestigious journals such as SHILAP Revista de lepidopterología, Journal of Business Research and Journal of Business Ethics.

In The Last Decade

Bruce D. Keillor

40 papers receiving 1.4k citations

Peers

Bruce D. Keillor
Comparison fields: 5 of 92
  • Marketing 801
  • Organizational Behavior and Human Resource Management 759
  • Sociology and Political Science 558
  • Strategy and Management 322
  • Information Systems and Management 287
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Citations per field, relative to Bruce D. Keillor
Bruce D. Keillor · 1×
Citations per year, relative to Bruce D. Keillor
Bruce D. Keillor · 1×

Countries citing papers authored by Bruce D. Keillor

Since Specialization
Citations

This map shows the geographic impact of Bruce D. Keillor's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Bruce D. Keillor with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Bruce D. Keillor more than expected).

Fields of papers citing papers by Bruce D. Keillor

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Bruce D. Keillor. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Bruce D. Keillor. The network helps show where Bruce D. Keillor may publish in the future.

Co-authorship network of co-authors of Bruce D. Keillor

This figure shows the co-authorship network connecting the top 25 collaborators of Bruce D. Keillor. A scholar is included among the top collaborators of Bruce D. Keillor based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Bruce D. Keillor. Bruce D. Keillor is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

20 of 20 papers shown
# Work Indexed citations
1 2
2 0
3
Social marketing: lessons for managing social media initiatives
2
4 2
5 0
6
The “5th p” in marketing: corporate political activity and firm performance (an exploratory study of U.S. firms in the global marketplace)
1
7
The relationship between political risk, national culture and foreign direct investment as a market entry strategy: perspectives from U.S. firms
6
8
New world marketing
1
9 14
10 80
11 13
12 108
13 5
14 17
15 2
16 62
17 69
18 16
19 0
20 56

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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