Boris W. Becker
Impact in
-
- Customer Service Quality and Loyalty
- Job Satisfaction and Organizational Behavior
- Marketing top 0.5%
- Consumer Retail Behavior Studies
- Consumer Behavior in Brand Consumption and Identification
- Service and Product Innovation
Papers in
- Marketing 11
- Marketing and Advertising Strategies 3
-
- Customer Service Quality and Loyalty 8
- Job Satisfaction and Organizational Behavior 3
- Co-authors
- Leonard L. Berry (1 shared paper)A. Parasuraman (1 shared paper)Patrick E. Connor (13 shared papers)Dennis O. Kaldenberg (15 shared papers)Anisa Zvonkovic (1 shared paper)Harold F. Koenig (1 shared paper)William G. Browne (2 shared papers)Eric Hansen (1 shared paper)
- Journals
- Academy of Management Review (4 papers)Journal of Advertising Research (3 papers)Journal of Marketing (3 papers)Journal of Marketing Research (2 papers)Health Care Management Review (2 papers)
- Partner nations
- United StatesCanadaUnited Kingdom
In The Last Decade
Boris W. Becker
42 papers receiving 2.0k citations
Boris W. Becker's Hit Papers
Peers
Comparison fields: 5 of 126
- Organizational Behavior and Human Resource Management 1.5k
- Marketing 920
- Information Systems and Management 390
- Strategy and Management 455
- Management Information Systems 212
Countries citing papers authored by Boris W. Becker
This map shows the geographic impact of Boris W. Becker's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Boris W. Becker with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Boris W. Becker more than expected).
Fields of papers citing papers by Boris W. Becker
This network shows the impact of papers produced by Boris W. Becker. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Boris W. Becker. The network helps show where Boris W. Becker may publish in the future.
Co-authors
The 15 scholars most cited alongside Boris W. Becker, linked wherever they have co-authored with each other. Click a name or a connecting line to browse the papers they share.
All Works
Showing the 20 most-cited of 48 papers — load more, or switch the sort, to bring in the rest.
| # | Work | ||
|---|---|---|---|
| 1 | Marketing Services: Competing Through Quality Hit paper breakdown → | 1992 | 1506 |
| 2 | 1975 | 103 | |
| 3 | 2003 | 92 | |
| 4 | 2003 | 78 | |
| 5 | 1994 | 77 | |
| 6 | 1995 | 73 | |
| 7 | 1981 | 69 | |
| 8 | 1994 | 64 | |
| 9 | 1987 | 38 | |
| 10 | 2003 | 34 | |
| 11 | 1992 | 29 | |
| 12 | 1976 | 29 | |
| 13 | 1998 | 22 | |
| 14 | 2002 | 19 | |
| 15 | 1999 | 18 | |
| 16 | 1998 | 18 | |
| 17 | 1979 | 16 | |
| 18 | 1990 | 13 | |
| 19 | 1973 | 9 | |
| 20 | 1998 | 8 |
About Boris W. Becker
Boris W. Becker is a scholar working on Marketing, Organizational Behavior and Human Resource Management, Social Psychology, General Health Professions and Strategy and Management, having authored 48 papers that have together received 2.4k indexed citations. Recurring topics across this work include Customer Service Quality and Loyalty (8 papers), Management and Marketing Education (4 papers), Patient Satisfaction in Healthcare (4 papers), Cultural Differences and Values (4 papers), Pharmaceutical industry and healthcare (3 papers), Psychology of Social Influence (3 papers), Job Satisfaction and Organizational Behavior (3 papers) and Marketing and Advertising Strategies (3 papers). The work is most often cited by research in Organizational Behavior and Human Resource Management (1.5k citations), Marketing (920 citations), Information Systems and Management (390 citations), Strategy and Management (455 citations) and Management Information Systems (212 citations). Boris W. Becker has collaborated with scholars based in United States, Canada and United Kingdom. Frequent co-authors include Leonard L. Berry, A. Parasuraman, Patrick E. Connor, Dennis O. Kaldenberg, Anisa Zvonkovic, Harold F. Koenig, William G. Browne, Eric Hansen, Philip B. Schary and Beverly A. Browne. Their work appears in journals such as Academy of Management Review, Journal of Advertising Research, Journal of Marketing, Journal of Marketing Research and Health Care Management Review.
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.