Sean Sands
Impact in
- Marketing top 0.2%
- Consumer Behavior in Brand Consumption and Identification
- Consumer Retail Behavior Studies
- Environmental Sustainability in Business
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- Technology Adoption and User Behaviour
Papers in
- Marketing 57
- Consumer Behavior in Brand Consumption and Identification 43
- Consumer Retail Behavior Studies 28
- Consumer Market Behavior and Pricing 6
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- Digital Marketing and Social Media 24
- Co-authors
- Carla Ferraro (42 shared papers)Colin Campbell (27 shared papers)Kirk Plangger (6 shared papers)Hsiu‐Yuan Tsao (5 shared papers)Vlad Demsar (12 shared papers)Alexis Mavrommatis (9 shared papers)Yelena Tsarenko (3 shared papers)Jason Pallant (10 shared papers)
- Journals
- Journal of Retailing and Consumer Services (15 papers)Business Horizons (8 papers)Journal of Advertising Research (5 papers)International Journal of Retail & Distribution Management (4 papers)European Journal of Marketing (4 papers)
- Partner nations
- AustraliaUnited StatesUnited Kingdom
In The Last Decade
Sean Sands
75 papers receiving 3.1k citations
Sean Sands's Hit Papers
Peers
Comparison fields: 5 of 113
- Marketing 1.8k
- Information Systems and Management 451
- Organizational Behavior and Human Resource Management 399
- Sociology and Political Science 1.4k
- Human-Computer Interaction 167
Countries citing papers authored by Sean Sands
This map shows the geographic impact of Sean Sands's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Sean Sands with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Sean Sands more than expected).
Fields of papers citing papers by Sean Sands
This network shows the impact of papers produced by Sean Sands. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Sean Sands. The network helps show where Sean Sands may publish in the future.
Co-authors
The 25 scholars most cited alongside Sean Sands, linked wherever they have co-authored with each other. Click a name or a connecting line to browse the papers they share.
All Works
Showing the 20 most-cited of 78 papers — load more, or switch the sort, to bring in the rest.
| # | Work | ||
|---|---|---|---|
| 1 | From data to action: How marketers can leverage AI Hit paper breakdown → | 2019 | 266 |
| 2 | Unreal influence: leveraging AI in influencer marketing Hit paper breakdown → | 2022 | 253 |
| 3 | 2015 | 198 | |
| 4 | False idols: Unpacking the opportunities and challenges of falsity in the context of virtual influencers Hit paper breakdown → | 2022 | 179 |
| 5 | Preparing for an Era of Deepfakes and AI-Generated Ads: A Framework for Understanding Responses to Manipulated Advertising Hit paper breakdown → | 2021 | 176 |
| 6 | 2016 | 163 | |
| 7 | 2020 | 114 | |
| 8 | 2013 | 94 | |
| 9 | 2014 | 86 | |
| 10 | 2016 | 85 | |
| 11 | 2019 | 74 | |
| 12 | 2018 | 73 | |
| 13 | 2020 | 70 | |
| 14 | 2022 | 68 | |
| 15 | 2022 | 66 | |
| 16 | 2022 | 64 | |
| 17 | The paradoxes of generative AI-enabled customer service: A guide for managers Hit paper breakdown → | 2024 | 61 |
| 18 | 2007 | 61 | |
| 19 | 2022 | 50 | |
| 20 | Diversity in the digital age: how consumers respond to diverse virtual influencers Hit paper breakdown → | 2024 | 50 |
About Sean Sands
Sean Sands is a scholar working on Marketing, Sociology and Political Science, Organizational Behavior and Human Resource Management, Artificial Intelligence and Experimental and Cognitive Psychology, having authored 78 papers that have together received 3.3k indexed citations. Recurring topics across this work include Consumer Behavior in Brand Consumption and Identification (43 papers), Consumer Retail Behavior Studies (28 papers), Digital Marketing and Social Media (24 papers), Customer Service Quality and Loyalty (18 papers), Media Influence and Health (6 papers), Consumer Market Behavior and Pricing (6 papers), Technology Adoption and User Behaviour (5 papers) and AI in Service Interactions (5 papers). The work is most often cited by research in Marketing (1.8k citations), Information Systems and Management (451 citations), Organizational Behavior and Human Resource Management (399 citations), Sociology and Political Science (1.4k citations) and Human-Computer Interaction (167 citations). Sean Sands has collaborated with scholars based in Australia, United States and United Kingdom. Frequent co-authors include Carla Ferraro, Colin Campbell, Kirk Plangger, Hsiu‐Yuan Tsao, Vlad Demsar, Alexis Mavrommatis, Yelena Tsarenko, Jason Pallant, Jan Kietzmann and Jan Brace‐Govan. Their work appears in journals such as Journal of Retailing and Consumer Services, Business Horizons, Journal of Advertising Research, International Journal of Retail & Distribution Management and European Journal of Marketing.
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.