Peter L. Wright
- Marketing top 1%
- Consumer Behavior in Brand Consumption and Identification 5
- Consumer Market Behavior and Pricing 3
- Applied Psychology top 5%
- Human Behavior and Motivation 3
- General Decision Sciences top 10%
-
- Psychology of Social Influence 3
- Digital Marketing and Social Media 3
-
- Liver Disease Diagnosis and Treatment 2
-
- Economic and Environmental Valuation 1
-
- Tuberous Sclerosis Complex Research 1
- Co-authors
- Jagdish N. ShethMark KrollJohn A. ParnellElizabeth C. HirschmanRussell W. BelkDavid S. TaylorStewart W. BitherKathryn F. Smith
- Journals
- Journal of Marketing Research (6 papers)Journal of Marketing (4 papers)Journal of Managerial Psychology (3 papers)
- Partner nations
- United KingdomUnited StatesAustralia
In The Last Decade
Peter L. Wright
41 papers receiving 1.1k citations
Peers
Comparison fields: 5 of 128
- Marketing 633
- Organizational Behavior and Human Resource Management 278
- Applied Psychology 114
- General Decision Sciences 40
- Tourism, Leisure and Hospitality Management 29
Countries citing papers authored by Peter L. Wright
This map shows the geographic impact of Peter L. Wright's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Peter L. Wright with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Peter L. Wright more than expected).
Fields of papers citing papers by Peter L. Wright
This network shows the impact of papers produced by Peter L. Wright. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Peter L. Wright. The network helps show where Peter L. Wright may publish in the future.
Co-authorship network
The 24 scholars most cited alongside Peter L. Wright, linked wherever they have co-authored with each other. Click a name or a connecting line to browse the papers they share.
All Works
| # | Work | ||
|---|---|---|---|
| 1 | 2016 | 1 | |
| 2 | Consumer behavior : conceptual foundations | 2010 | 0 |
| 3 | Strategic management : cases | 1996 | 5 |
| 4 | 1996 | 0 | |
| 5 | 1994 | 171 | |
| 6 | 1991 | 18 | |
| 7 | 1990 | 4 | |
| 8 | 1983 | 14 | |
| 9 | 1981 | 4 | |
| 10 | 1975 | 46 | |
| 11 | Research Orientations For Analyzing Consumer Judgment Processes | 1974 | 6 |
| 12 | 1973 | 18 | |
| 13 | 1973 | 123 | |
| 14 | 1973 | 335 | |
| 15 | Consumer Judgment Strategies: Beyond the Compensatory Assumption | 1972 | 10 |
| 16 | 1972 | 1 | |
| 17 | 1971 | 5 | |
| 18 | 1971 | 1 | |
| 19 | 1970 | 16 | |
| 20 | 1970 | 13 |
About Peter L. Wright
Peter L. Wright is a scholar working on Marketing, Applied Psychology and General Decision Sciences, having authored 45 papers that have together received 1.4k indexed citations. Recurring topics across this work include Consumer Behavior in Brand Consumption and Identification (5 papers), Consumer Market Behavior and Pricing (3 papers), Human Behavior and Motivation (3 papers), Psychology of Social Influence (3 papers), Digital Marketing and Social Media (3 papers), Liver Disease Diagnosis and Treatment (2 papers), Economic and Environmental Valuation (1 paper) and Tuberous Sclerosis Complex Research (1 paper). The work is most often cited by research in Marketing (633 citations), Organizational Behavior and Human Resource Management (278 citations) and Applied Psychology (114 citations). Peter L. Wright has collaborated with scholars based in United Kingdom, United States and Australia. Frequent co-authors include Jagdish N. Sheth, Mark Kroll, John A. Parnell, Elizabeth C. Hirschman, Russell W. Belk, David S. Taylor, Stewart W. Bither, Kathryn F. Smith, W.A. Day and A S Mee. Their work appears in journals such as Journal of Marketing Research, Journal of Marketing, Journal of Managerial Psychology, Leadership & Organization Development Journal and Journal of Management Development.
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.