William K. Darley

2.7k citations
48 papers · 1.9k indexed · h-index 21
Topics
Consumer Behavior in Brand Consumption and Identification (18 papers)Digital Marketing and Social Media (12 papers)Consumer Market Behavior and Pricing (7 papers)

In The Last Decade

William K. Darley

46 papers receiving 1.7k citations

Peers

William K. Darley
Comparison fields: 5 of 105
  • Marketing 1.1k
  • Sociology and Political Science 822
  • Organizational Behavior and Human Resource Management 419
  • Information Systems and Management 255
  • Strategy and Management 182
Replace Swee Hoon Ang with:
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Countries citing papers authored by William K. Darley

Since Specialization
Citations

This map shows the geographic impact of William K. Darley's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by William K. Darley with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites William K. Darley more than expected).

Fields of papers citing papers by William K. Darley

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by William K. Darley. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by William K. Darley. The network helps show where William K. Darley may publish in the future.

Co-authorship network of co-authors of William K. Darley

This figure shows the co-authorship network connecting the top 25 collaborators of William K. Darley. A scholar is included among the top collaborators of William K. Darley based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with William K. Darley. William K. Darley is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

20 of 20 papers shown
#WorkIndexed citations
1 7
2 9
3 18
4 42
5
The Role for African Universities in a Changing World
2
6 23
7 83
8 55
9 10
10 0
11 8
12 43
13 30
14 5
15 151
16 43
17 2
18
Personal Relevance As Moderator of the Effect of Public Service Advertising on Behavior
8
19
Family Decision Making in Leisure-Time Activities: an Exploratory Investigation of the Impact of Locus of Control, Child Age Influence Factor and Parental Type on Perceived Child Influence
83
20
A Contemporary Analysis of the Low Income Consumer: an International Perspective
11

About William K. Darley

William K. Darley is a scholar working on Business and International Management, Marketing and Organizational Behavior and Human Resource Management, having authored 48 papers that have together received 1.9k indexed citations. Recurring topics across this work include Consumer Behavior in Brand Consumption and Identification (18 papers), Digital Marketing and Social Media (12 papers) and Consumer Market Behavior and Pricing (7 papers). The work is most often cited by research in Marketing (1.1k citations), Business and International Management (90 citations) and Organizational Behavior and Human Resource Management (419 citations). William K. Darley has collaborated with scholars based in United States, Saudi Arabia and Lebanon. Frequent co-authors include Robert E. Smith, Jeen‐Su Lim, Charles Blankson, Denise J. Luethge, Denise M. Johnson, John O. Summers, Naomi Moswete, Kirsten Cowan, Brijesh Thapa and Scott MacKenzie. Their work appears in journals such as Journal of Marketing, Journal of Consumer Research and Journal of Business Research.

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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