This map shows the geographic impact of Paul Farris's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Paul Farris with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Paul Farris more than expected).
This network shows the impact of papers produced by Paul Farris. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Paul Farris. The network helps show where Paul Farris may publish in the future.
Co-authorship network of co-authors of Paul Farris
This figure shows the co-authorship network connecting the top 25 collaborators of Paul Farris.
A scholar is included among the top collaborators of Paul Farris based on the total number of
citations received by their joint publications. Widths of edges
represent the number of papers authors have co-authored together.
Node borders
signify the number of papers an author published with Paul Farris. Paul Farris is excluded from
the visualization to improve readability, since they are connected to all nodes in the network.
All Works
20 of 20 papers shown
1.
Farris, Paul & Mark E. Haskins. (2016). Aligning Operations with Value-Created Insights: Facilitating the Financial Task. Management accounting quarterly. 17(3). 17.1 indexed citations
Farris, Paul, et al.. (2010). Vendor Incentives: Out of the Shadows and into the Sunlight. SSRN Electronic Journal.
4.
Farris, Paul & Robert E. Spekman. (2009). The Apple Iphone. SSRN Electronic Journal.1 indexed citations
5.
Farris, Paul, Neil Bendle, Phillip E. Pfeifer, & David J. Reibstein. (2007). Marketing metrics: managing your product mix, pricing, sales channels & promotions.
6.
Farris, Paul, et al.. (1999). Trade Promotion: Essential to Selling through Resellers. 41(1). 83–92.49 indexed citations
7.
Ailawadi, Kusum L., Paul Farris, & Mark E. Parry. (1993). Market share and growth are not good predictors of the A/S ratio. Marketing Science Institute eBooks.1 indexed citations
8.
Ailawadi, Kusum L., Paul Farris, & Mark E. Parry. (1993). Market share and roi : a peek at some unobserved variables. Marketing Science Institute eBooks.1 indexed citations
9.
Borin, Norm, et al.. (1991). A Pilot Test of Discrimination in the Japanese Distribution System. Journal of Retailing. 67(1). 93–106.11 indexed citations
10.
Farris, Paul, et al.. (1980). Determinants of variations in the advertising-to-sales ratio : a comparison of industry and firm studies. Marketing Science Institute eBooks.3 indexed citations
Farris, Paul. (1978). Advertising intensity in consumer goods businesses : an empirical analysis. Marketing Science Institute eBooks.4 indexed citations
14.
Farris, Paul. (1977). Determinants of advertising intensity : a review of the marketing literature. Marketing Science Institute eBooks.7 indexed citations
15.
Farris, Paul. (1976). Relationships between changes in industrial advertising and promotion expenditures and changes in market share. Marketing Science Institute eBooks.4 indexed citations
16.
Buzzell, Robert D. & Paul Farris. (1976). Industrial marketing costs : an analysis of variations in manufacturers' marketing expenditures. Marketing Science Institute eBooks.6 indexed citations
17.
Wilkie, William L. & Paul Farris. (1976). Consumer information processing : perspectives and implications for advertising. Marketing Science Institute eBooks.4 indexed citations
18.
Farris, Paul. (1976). Advertising intensity in consumer goods marketing : an analysis of variations in advertising-to-sales ratios. Xerox University Microfilms eBooks.2 indexed citations
Wilkie, William L. & Paul Farris. (1974). Comparison advertising : issues and prospects. Marketing Science Institute eBooks.3 indexed citations
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive
bibliographic database. While OpenAlex provides broad and valuable coverage of the global
research landscape, it—like all bibliographic datasets—has inherent limitations. These include
incomplete records, variations in author disambiguation, differences in journal indexing, and
delays in data updates. As a result, some metrics and network relationships displayed in
Rankless may not fully capture the entirety of a scholar's output or impact.