Phillip E. Pfeifer
Impact in
- Marketing top 1%
- Consumer Market Behavior and Pricing
- Customer churn and segmentation
- Consumer Retail Behavior Studies
- General Decision Sciences top 5%
Papers in
- Marketing 17
- Customer churn and segmentation 10
- Consumer Market Behavior and Pricing 10
- Co-authors
- Stuart Jay DeutschRobert L. CarrawayPaul FarrisSamuel E. BodilyDavid J. ReibsteinNeil BendleRobert L. SchmidtHeejung Bang
- Journals
- Journal of Interactive Marketing (7 papers)Technometrics (6 papers)Decision Sciences (3 papers)Journal of Quality Technology (3 papers)The Journal of Finance (2 papers)
- Partner nations
- United StatesNetherlandsMorocco
In The Last Decade
Phillip E. Pfeifer
63 papers receiving 1.6k citations
Peers
Comparison fields: 5 of 122
- Marketing 543
- General Decision Sciences 77
- Management Information Systems 242
- Management Science and Operations Research 305
- Organizational Behavior and Human Resource Management 237
Countries citing papers authored by Phillip E. Pfeifer
This map shows the geographic impact of Phillip E. Pfeifer's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Phillip E. Pfeifer with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Phillip E. Pfeifer more than expected).
Fields of papers citing papers by Phillip E. Pfeifer
This network shows the impact of papers produced by Phillip E. Pfeifer. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Phillip E. Pfeifer. The network helps show where Phillip E. Pfeifer may publish in the future.
Co-authorship network
The 22 scholars most cited alongside Phillip E. Pfeifer, linked wherever they have co-authored with each other. Click a name or a connecting line to browse the papers they share.
All Works
| # | Work | ||
|---|---|---|---|
| 1 | 2015 | 8 | |
| 2 | 2013 | 0 | |
| 3 | 2012 | 65 | |
| 4 | 2010 | 17 | |
| 5 | 2009 | 1 | |
| 6 | Marketing metrics: evaluating advertising & promotions | 2007 | 0 |
| 7 | Marketing metrics: managing your product mix, pricing, sales channels & promotions | 2007 | 0 |
| 8 | 2007 | 42 | |
| 9 | Marketing Metrics: 50+ Metrics Every Executive Should Master | 2006 | 109 |
| 10 | 2005 | 1 | |
| 11 | 2001 | 0 | |
| 12 | 2001 | 2 | |
| 13 | 2001 | 2 | |
| 14 | 1991 | 14 | |
| 15 | 1985 | 7 | |
| 16 | 1981 | 31 | |
| 17 | 1981 | 4 | |
| 18 | 1981 | 12 | |
| 19 | 1980 | 15 | |
| 20 | 1980 | 91 |
About Phillip E. Pfeifer
Phillip E. Pfeifer is a scholar working on Marketing, General Decision Sciences, Management Science and Operations Research, Management Information Systems and Organizational Behavior and Human Resource Management, having authored 74 papers that have together received 1.7k indexed citations. Recurring topics across this work include Customer churn and segmentation (10 papers), Consumer Market Behavior and Pricing (10 papers), Supply Chain and Inventory Management (8 papers), Customer Service Quality and Loyalty (7 papers), Spatial and Panel Data Analysis (5 papers), Forecasting Techniques and Applications (5 papers), Advanced Statistical Methods and Models (4 papers) and Statistical and numerical algorithms (3 papers). The work is most often cited by research in Marketing (543 citations), General Decision Sciences (77 citations), Management Information Systems (242 citations), Management Science and Operations Research (305 citations) and Organizational Behavior and Human Resource Management (237 citations). Phillip E. Pfeifer has collaborated with scholars based in United States, Netherlands and Morocco. Frequent co-authors include Stuart Jay Deutsch, Robert L. Carraway, Paul Farris, Samuel E. Bodily, David J. Reibstein, Neil Bendle, Robert L. Schmidt, Heejung Bang, Kenneth C. Lichtendahl and Yael Grushka‐Cockayne. Their work appears in journals such as Journal of Interactive Marketing, Technometrics, Decision Sciences, Journal of Quality Technology and The Journal of Finance.
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.