Gianluigi Guido

5.3k citations
139 papers · 3.6k indexed · 1 hit paper · h-index 28
Topics
Consumer Behavior in Brand Consumption and Identification (61 papers)Consumer Retail Behavior Studies (32 papers)Digital Marketing and Social Media (19 papers)
Journals
SHILAP Revista de lepidopterologíaJournal of Cleaner ProductionJournal of Consumer Research

In The Last Decade

Gianluigi Guido

131 papers receiving 3.3k citations

Hit Papers

Internet of Things and Big Data as enablers for business ...20202026202220242020100200300

Peers

Gianluigi Guido
Comparison fields: 5 of 138
  • Marketing 2.0k
  • Sociology and Political Science 1.2k
  • Organizational Behavior and Human Resource Management 470
  • Social Psychology 384
  • Strategy and Management 380
Replace Alessandro M. Peluso with:
Alessandro M. Peluso Italy
Petra Riefler Austria
Giampaolo Viglia United Kingdom
Jenny van Doorn Netherlands
Park Thaichon Australia
Rebekah Russell‐Bennett Australia
Edward Ramirez United States
Martin Eisend Germany
Dan‐Cristian Dabija Romania
Guy Assaker Lebanon
Gianluigi Guido relative to Alessandro M. Peluso Italy Alessandro M. Peluso's profile →
Citations per field
00.5×1.5×
Alessandro M. Peluso · 1×
Citations per year

Countries citing papers authored by Gianluigi Guido

Since Specialization
Citations

This map shows the geographic impact of Gianluigi Guido's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Gianluigi Guido with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Gianluigi Guido more than expected).

Fields of papers citing papers by Gianluigi Guido

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Gianluigi Guido. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Gianluigi Guido. The network helps show where Gianluigi Guido may publish in the future.

Co-authorship network of co-authors of Gianluigi Guido

This figure shows the co-authorship network connecting the top 25 collaborators of Gianluigi Guido. A scholar is included among the top collaborators of Gianluigi Guido based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Gianluigi Guido. Gianluigi Guido is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

20 of 20 papers shown
#WorkIndexed citations
1 1
2 2
3 2
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5 1
6 1
7 8
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9
Unsustainable Luxury and Negative Word-Of-Mouth: the Role of Shame and Consumers’ Cultural Orientation
2
10 23
11
Consumers’ Pro-Environmental Behaviors: the Role of Framing and Emotions
2
12
Aging and Product Choice: the Effects of Feel-Age and Social Context
1
13 8
14
Preconditions for the diffusion of prosumption among firms: a case study approach
4
15
Measuring Customer Satisfaction: From Product Performance to Consumption Experience
25
16
Shopping Motives and the Hedonic/Utilitarian Shopping Value: a Preliminary Study
7
17
The Dichotic Theory of Salience: a Framework For Assessing Attention and Memory
22
18
Studi sperimentali sulle determinanti dell'intenzione di acquisto secondo la teoria del comportamento pianificato
1
19
Personality As Metaphor: Extension of the Psycholexical Hypothesis and the Five Factor Model to Brand and Product Personality Description
33
20 4

About Gianluigi Guido

Gianluigi Guido is a scholar working on Marketing, Neuropsychology and Physiological Psychology and Organizational Behavior and Human Resource Management, having authored 139 papers that have together received 3.6k indexed citations. Recurring topics across this work include Consumer Behavior in Brand Consumption and Identification (61 papers), Consumer Retail Behavior Studies (32 papers) and Digital Marketing and Social Media (19 papers). The work is most often cited by research in Marketing (2.0k citations), Business and International Management (101 citations) and Organizational Behavior and Human Resource Management (470 citations). Gianluigi Guido has collaborated with scholars based in Italy, United States and United Kingdom. Frequent co-authors include Alessandro M. Peluso, Cesare Amatulli, Giovanni Pino, M. Irene Prete, Andrea Sestino, Luigi Piper, Claudio Barbaranelli, Gian Vittorio Caprara, Alberto Marcati and Rajan Nataraajan. Their work appears in journals such as SHILAP Revista de lepidopterología, Journal of Cleaner Production and Journal of Consumer Research.

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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