Annie Peng Cui

1.1k total citations
38 papers, 737 citations indexed

About

Annie Peng Cui is a scholar working on Marketing, Sociology and Political Science and Organizational Behavior and Human Resource Management. According to data from OpenAlex, Annie Peng Cui has authored 38 papers receiving a total of 737 indexed citations (citations by other indexed papers that have themselves been cited), including 25 papers in Marketing, 13 papers in Sociology and Political Science and 13 papers in Organizational Behavior and Human Resource Management. Recurrent topics in Annie Peng Cui's work include Consumer Behavior in Brand Consumption and Identification (24 papers), Digital Marketing and Social Media (12 papers) and Customer Service Quality and Loyalty (10 papers). Annie Peng Cui is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (24 papers), Digital Marketing and Social Media (12 papers) and Customer Service Quality and Loyalty (10 papers). Annie Peng Cui collaborates with scholars based in United States, China and Canada. Annie Peng Cui's co-authors include Jennifer Wiggins Johnson, Juan Shan, Xinchun Wang, Michael F. Walsh, Chubing Zhang, Ling Jiang, Michael Y. Hu, Shaoming Zou, Yu Chang and Jody L. Crosno and has published in prestigious journals such as Journal of Business Research, Computers in Human Behavior and Industrial Marketing Management.

In The Last Decade

Annie Peng Cui

35 papers receiving 698 citations

Peers — A (Enhanced Table)

Peers by citation overlap · career bar shows stage (early→late) cites · hero ref

Name h Career Trend Papers Cites
Annie Peng Cui United States 16 385 258 198 152 81 38 737
Junsong Chen China 14 315 0.8× 365 1.4× 162 0.8× 226 1.5× 123 1.5× 29 734
Vida Siahtiri Australia 17 465 1.2× 277 1.1× 228 1.2× 207 1.4× 66 0.8× 23 749
Mario Schaarschmidt Germany 18 272 0.7× 337 1.3× 261 1.3× 303 2.0× 117 1.4× 66 912
María José Miquel Romero Spain 17 428 1.1× 360 1.4× 174 0.9× 277 1.8× 110 1.4× 45 864
Tobias Kraemer Germany 10 233 0.6× 241 0.9× 136 0.7× 194 1.3× 156 1.9× 19 649
Marco Cioppi Italy 11 311 0.8× 338 1.3× 143 0.7× 153 1.0× 137 1.7× 31 668
Yasser Moustafa Shehawy Saudi Arabia 13 320 0.8× 232 0.9× 114 0.6× 181 1.2× 96 1.2× 23 698
Liana Victorino United States 12 395 1.0× 327 1.3× 174 0.9× 335 2.2× 105 1.3× 17 779
François Durrieu France 12 253 0.7× 209 0.8× 105 0.5× 238 1.6× 134 1.7× 34 677
Milena Micevski United Kingdom 18 410 1.1× 466 1.8× 294 1.5× 218 1.4× 182 2.2× 30 1.0k

Countries citing papers authored by Annie Peng Cui

Since Specialization
Citations

This map shows the geographic impact of Annie Peng Cui's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Annie Peng Cui with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Annie Peng Cui more than expected).

Fields of papers citing papers by Annie Peng Cui

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Annie Peng Cui. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Annie Peng Cui. The network helps show where Annie Peng Cui may publish in the future.

Co-authorship network of co-authors of Annie Peng Cui

This figure shows the co-authorship network connecting the top 25 collaborators of Annie Peng Cui. A scholar is included among the top collaborators of Annie Peng Cui based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Annie Peng Cui. Annie Peng Cui is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

20 of 20 papers shown
1.
Jiang, Ling, Juan Shan, & Annie Peng Cui. (2025). Cause-related marketing of luxury brands: does the global versus local scope matter?. Journal of Product & Brand Management. 35(1). 45–58.
2.
Shi, Linda Hui, Annie Peng Cui, & Stacey R. Fitzsimmons. (2025). From purchase to regret: deterring counterfeit consumption through moral emotions and multicultural identity. International Marketing Review. 42(1). 149–174. 1 indexed citations
3.
Cui, Annie Peng, Christopher A. Nelson, Xinchun Wang, & Shuili Du. (2025). The Effects of Renqing Repair on Trust Recovery: A Cross-Cultural Study. Journal of International Marketing. 33(3-4). 1–20.
4.
Cui, Annie Peng, et al.. (2025). Carefree cuteness: the effect of exposure to cuteness on risk seeking. European Journal of Marketing. 59(3). 714–742. 1 indexed citations
5.
Cui, Annie Peng, et al.. (2024). Brand activism in a polarizing world: the roles of cause controversy and consumption goal. Journal of Product & Brand Management. 33(8). 1000–1012. 3 indexed citations
6.
Nelson, Christopher A., Michael F. Walsh, & Annie Peng Cui. (2023). Trust repair after a sales manager error. Journal of Personal Selling and Sales Management. 44(1). 74–83. 2 indexed citations
7.
Price, Bradley S., et al.. (2022). Do salespeople’s online profile pictures predict the number of online reviews? Effect of a babyface. European Journal of Marketing. 57(7). 1886–1911. 9 indexed citations
8.
Jiang, Ling, Annie Peng Cui, & Juan Shan. (2021). Quiet versus loud luxury: the influence of overt and covert narcissism on young Chinese and US luxury consumers' preferences?. International Marketing Review. 39(2). 309–334. 12 indexed citations
9.
Nelson, Christopher A., Annie Peng Cui, & Michael F. Walsh. (2021). Breach of trust and repair: the impact of salespersons words and actions on buyer trust. Qualitative Market Research An International Journal. 24(3). 375–395. 3 indexed citations
10.
Chang, Yu, et al.. (2020). B2B brand orientation, relationship commitment, and buyer-supplier relational performance. Journal of Business and Industrial Marketing. 36(2). 324–336. 41 indexed citations
11.
Chang, Yu, Xinchun Wang, & Annie Peng Cui. (2019). Solving the innovation problem in state-owned firms: The role of entrepreneurial orientation and high-commitment HR practices. Industrial Marketing Management. 83. 239–250. 24 indexed citations
12.
Walsh, Michael F., Annie Peng Cui, & Deborah J. MacInnis. (2018). How to successfully introduce logo redesigns. Journal of Brand Management. 26(4). 365–375. 6 indexed citations
13.
Cui, Annie Peng & Jennifer Wiggins. (2017). What You Ask Changes What I Pay: Framing Effects in Pay What You Want Pricing. The Journal of Marketing Theory and Practice. 25(4). 323–339. 7 indexed citations
14.
Cui, Annie Peng, Michael Y. Hu, & David A. Griffith. (2012). What makes a brand manager effective?. Journal of Business Research. 67(2). 144–150. 26 indexed citations
15.
Cui, Annie Peng, et al.. (2012). Consumer animosity and product choice: might price make a difference?. Journal of Consumer Marketing. 29(7). 494–506. 44 indexed citations
16.
Johnson, Jennifer Wiggins & Annie Peng Cui. (2012). To influence or not to influence: External reference price strategies in pay-what-you-want pricing. Journal of Business Research. 66(2). 275–281. 86 indexed citations
17.
Jewell, Robert D., et al.. (2009). Consumer Emotional Intelligence: a Comparison Between the U.S. and China. ACR North American Advances. 3 indexed citations
18.
Cui, Annie Peng, et al.. (2009). Is Consumer Animosity a Two-Way Street? a Story of Three Countries. ACR North American Advances. 1 indexed citations
19.
Cui, Annie Peng, et al.. (2008). Profiling the Brand Personality of Specific Brands. ACR North American Advances. 9 indexed citations
20.
Cui, Annie Peng, et al.. (2008). Culture, Social Comparison and Responses to Advertising. ACR North American Advances. 1 indexed citations

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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