Anne Martensen
Impact in
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- Customer Service Quality and Loyalty
- Marketing top 1%
- Consumer Behavior in Brand Consumption and Identification
- Consumer Retail Behavior Studies
- Environmental Sustainability in Business
Papers in
- Marketing 22
- Consumer Behavior in Brand Consumption and Identification 11
- Consumer Retail Behavior Studies 10
- Consumer Market Behavior and Pricing 4
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- Customer Service Quality and Loyalty 18
Anne Martensen
46 papers receiving 1.6k citations
Peers
Comparison fields: 5 of 94
- Organizational Behavior and Human Resource Management 1.0k
- Marketing 875
- Information Systems and Management 387
- Tourism, Leisure and Hospitality Management 52
- Strategy and Management 327
Countries citing papers authored by Anne Martensen
This map shows the geographic impact of Anne Martensen's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Anne Martensen with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Anne Martensen more than expected).
Fields of papers citing papers by Anne Martensen
This network shows the impact of papers produced by Anne Martensen. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Anne Martensen. The network helps show where Anne Martensen may publish in the future.
Co-authors
The 6 scholars most cited alongside Anne Martensen, linked wherever they have co-authored with each other. Click a name or a connecting line to browse the papers they share.
All Works
| # | Work | ||
|---|---|---|---|
| 1 | 2018 | 123 | |
| 2 | Linking Employee, Customer, and Business Results: A Study in the Hotel Industry | 2018 | 1 |
| 3 | How events work: understanding consumer responses to event marketing | 2017 | 8 |
| 4 | 2016 | 12 | |
| 5 | 2016 | 13 | |
| 6 | 2015 | 43 | |
| 7 | How Ad-talk and Word-of-Mouth Influence Consumers’ Responses | 2014 | 6 |
| 8 | 2013 | 8 | |
| 9 | 2009 | 24 | |
| 10 | Children's influence on family decision making | 2008 | 41 |
| 11 | Internal marketing: A study of employee loyalty, its determinants and consequences | 2006 | 37 |
| 12 | 2005 | 46 | |
| 13 | 2005 | 4 | |
| 14 | Validating and applying a customer-based brand equity model | 2004 | 2 |
| 15 | The employee-customer-profit chain: Estimating and managing the linkages | 2003 | 1 |
| 16 | 2003 | 6 | |
| 17 | 2003 | 131 | |
| 18 | 1999 | 128 | |
| 19 | Customer satisfaction measurement at Post Danmark | 1999 | 1 |
| 20 | 1999 | 32 |
About Anne Martensen
Anne Martensen is a scholar working on Marketing, Organizational Behavior and Human Resource Management, Library and Information Sciences, Tourism, Leisure and Hospitality Management and Information Systems and Management, having authored 49 papers that have together received 1.9k indexed citations. Recurring topics across this work include Customer Service Quality and Loyalty (18 papers), Digital Marketing and Social Media (12 papers), Consumer Behavior in Brand Consumption and Identification (11 papers), Consumer Retail Behavior Studies (10 papers), Consumer Market Behavior and Pricing (4 papers), Technology Adoption and User Behaviour (4 papers), Quality and Supply Management (3 papers) and Quality Function Deployment in Product Design (2 papers). The work is most often cited by research in Organizational Behavior and Human Resource Management (1.0k citations), Marketing (875 citations), Information Systems and Management (387 citations), Tourism, Leisure and Hospitality Management (52 citations) and Strategy and Management (327 citations). Anne Martensen has collaborated with scholars based in Denmark, Sweden and France. Frequent co-authors include Lars Grønholdt, Kai Kristensen, Jens J. Dahlgaard, Jan Mouritsen, Flemming Hansen and Margit Keller. Their work appears in journals such as Total Quality Management & Business Excellence, International Journal of Quality and Service Sciences, International Journal of Quality & Reliability Management, Measuring Business Excellence and Young.
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.