Robert Mackoy

2.3k total citations · 1 hit paper
22 papers, 1.7k citations indexed

About

Robert Mackoy is a scholar working on Organizational Behavior and Human Resource Management, Sociology and Political Science and Marketing. According to data from OpenAlex, Robert Mackoy has authored 22 papers receiving a total of 1.7k indexed citations (citations by other indexed papers that have themselves been cited), including 10 papers in Organizational Behavior and Human Resource Management, 7 papers in Sociology and Political Science and 6 papers in Marketing. Recurrent topics in Robert Mackoy's work include Customer Service Quality and Loyalty (9 papers), Consumer Behavior in Brand Consumption and Identification (4 papers) and Library Science and Information Literacy (3 papers). Robert Mackoy is often cited by papers focused on Customer Service Quality and Loyalty (9 papers), Consumer Behavior in Brand Consumption and Identification (4 papers) and Library Science and Information Literacy (3 papers). Robert Mackoy collaborates with scholars based in United States, Latvia and Russia. Robert Mackoy's co-authors include Richard A. Spreng, Gilbert D. Harrell, Gregory E. Osland, Cornelia Dröge, Roger J. Calantone, Ronald D. Anderson, Diane Halstead, Madhu Agrawal, Ben Shaw‐Ching Liu and K. Damon Aiken and has published in prestigious journals such as Journal of the Academy of Marketing Science, Journal of Retailing and Decision Sciences.

In The Last Decade

Robert Mackoy

21 papers receiving 1.4k citations

Hit Papers

align trajectories

What are hit papers?

Hit papers significantly outperform the citation benchmark for their cohort. A paper qualifies if it has ≥500 total citations, achieves ≥1.5× the top-1% citation threshold for papers in the same subfield and year (this is the minimum needed to enter the top 1%, not the average within it), or reaches the top citation threshold in at least one of its specific research topics.

An empirical examination of a model of perceived service quality and satisfaction

1996 887 citations Richard A. Spreng, Robert Mackoy Journal of Retailing profile →

Peers — A (Enhanced Table)

Peers by citation overlap · career bar shows stage (early→late) cites · hero ref

Name	h						Papers	Cites
Robert Mackoy United States	12	1.2k	872	571	419	196	22	1.7k
Lars Grønholdt Denmark	16	992 0.8×	772 0.9×	462 0.8×	342 0.8×	265 1.4×	37	1.6k
Roger H. Hallowell United States	9	1.4k 1.1×	1.0k 1.2×	581 1.0×	509 1.2×	327 1.7×	19	2.0k
David Bejou United States	13	1.1k 0.9×	735 0.8×	625 1.1×	284 0.7×	314 1.6×	38	1.6k
Donald J. Shemwell United States	14	1.0k 0.8×	725 0.8×	384 0.7×	296 0.7×	213 1.1×	19	1.3k
Richard R. Brand United States	9	902 0.7×	621 0.7×	384 0.7×	281 0.7×	183 0.9×	16	1.3k
Rubén Chumpitaz France	13	1.2k 1.0×	1.4k 1.6×	739 1.3×	299 0.7×	549 2.8×	30	2.1k
John L. Schlacter United States	13	718 0.6×	765 0.9×	527 0.9×	264 0.6×	166 0.8×	28	1.4k
Rodolfo Vázquez‐Casielles Spain	21	999 0.8×	861 1.0×	662 1.2×	335 0.8×	311 1.6×	35	1.7k
Celso Augusto de Matos Brazil	20	1.1k 0.9×	1.3k 1.5×	1.0k 1.8×	535 1.3×	279 1.4×	65	2.2k
Chatura Ranaweera Canada	21	1.2k 1.0×	1.1k 1.3×	906 1.6×	597 1.4×	300 1.5×	35	2.0k

Countries citing papers authored by Robert Mackoy

Since Specialization

Citations

This map shows the geographic impact of Robert Mackoy's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Robert Mackoy with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Robert Mackoy more than expected).

Fields of papers citing papers by Robert Mackoy

Since Specialization

Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Robert Mackoy. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Robert Mackoy. The network helps show where Robert Mackoy may publish in the future.

Co-authorship network of co-authors of Robert Mackoy

This figure shows the co-authorship network connecting the top 25 collaborators of Robert Mackoy. A scholar is included among the top collaborators of Robert Mackoy based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Robert Mackoy. Robert Mackoy is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

Sort: Min cites: Since: Top N: Style:

20 of 20 papers shown

Osland, Gregory E., et al.. (2017). Perceptions of personal risk in tourists’ destination choices: nature tours in Mexico. Digital Commons @ Butler University (Butler University). 8(1). 38–50. 23 indexed citations

Yagi, Noriko, et al.. (2013). Stages and Paths of Firm Internationalization: Testing the Value Chain Internationalization Framework. 16(1). 3–22. 4 indexed citations

Osland, Gregory E. & Robert Mackoy. (2012). Education and Ecotourism: A Framework and Analysis of Education in Ecolodges in Costa Rica and Panama. Digital Commons @ Butler University (Butler University). 3(1). 77–94. 5 indexed citations

Mackoy, Robert, et al.. (2012). The Internationalization of Businesses in the Greater Indianapolis Area: Understanding Their Scope and Strategies. 2 indexed citations

Aiken, K. Damon, Robert Mackoy, Ben Shaw‐Ching Liu, Richard Fetter, & Gregory E. Osland. (2007). Dimensions of Internet Commerce Trust. Journal of Internet Commerce. 6(4). 1–25. 8 indexed citations

Applegate, Rachel, et al.. (2006). Evaluation of library services. Digital Commons - University of South Florida (University of South Florida). 2 indexed citations

Mackoy, Robert, et al.. (2004). Collaboration in library research. Digital Commons - University of South Florida (University of South Florida). 23(1). 2–5. 1 indexed citations

Mackoy, Robert & Gregory E. Osland. (2004). Lodge selection and satisfaction: attributes valued by ecotourists.. Digital Commons @ Butler University (Butler University). 15(2). 13–25. 10 indexed citations

Aiken, K. Damon, Ben Shaw‐Ching Liu, Robert Mackoy, & Gregory E. Osland. (2004). Building internet trust: signalling through trustmarks. International Journal of Internet Marketing and Advertising. 1(3). 251–251. 17 indexed citations

10.

Osland, Gregory E. & Robert Mackoy. (2004). Ecolodge Performance Goals and Evaluations. Journal of Ecotourism. 3(2). 109–128. 31 indexed citations

11.

Anderson, Ronald D., et al.. (2004). A Bayesian Network Estimation of the Service‐Profit Chain for Transport Service Satisfaction. Decision Sciences. 35(4). 665–689. 48 indexed citations

12.

Spreng, Richard A., Robert Mackoy, & Cornelia Dröge. (1998). Confounds in the Measurement of Predictive Expectations. Digital Commons @ Butler University (Butler University). 11. 1–7. 10 indexed citations

13.

Mackoy, Robert, et al.. (1998). Effects of Library Instruction on University Students’ Satisfaction with the Library: A Longitudinal Study. College & Research Libraries. 59(4). 322–333. 29 indexed citations

14.

Dröge, Cornelia, Diane Halstead, & Robert Mackoy. (1997). The role of competitive alternatives in the postchoice satisfaction formation process. Journal of the Academy of Marketing Science. 25(1). 18–30. 12 indexed citations

15.

Spreng, Richard A. & Robert Mackoy. (1996). An empirical examination of a model of perceived service quality and satisfaction. Journal of Retailing. 72(2). 201–214. 887 indexed citations breakdown →

16.

Droge, C., Diane Halstead, & Robert Mackoy. (1996). The Role of Competitive Alternatives in the Postchoice Satisfaction Formation Process. Journal of the Academy of Marketing Science. 25(1). 18–30. 14 indexed citations

17.

Mackoy, Robert, et al.. (1995). Postconsumption Competition: the Effects of Choice and Non-Choice Alternatives on Satisfaction Formation. ACR North American Advances. 2 indexed citations

18.

Mackoy, Robert, Roger J. Calantone, & Cornelia Dröge. (1995). Environmental Marketing: Bridging the Divide between the Consumption Culture and Environmentalism. 16 indexed citations

19.

Spreng, Richard A., Gilbert D. Harrell, & Robert Mackoy. (1995). Service recovery: Impact on satisfaction and intentions. Journal of Services Marketing. 9(1). 15–23. 489 indexed citations

20.

Dröge, Cornelia, Roger J. Calantone, Madhu Agrawal, & Robert Mackoy. (1993). The Consumption Culture and Its Critiques: A Framework for Analysis. Journal of Macromarketing. 13(2). 32–45. 32 indexed citations

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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