Alvin J. Silk

2.7k citations
74 papers · 1.9k indexed · h-index 22
Topics
Consumer Market Behavior and Pricing (21 papers)Merger and Competition Analysis (12 papers)Consumer Behavior in Brand Consumption and Identification (8 papers)

In The Last Decade

Alvin J. Silk

68 papers receiving 1.6k citations

Peers

Alvin J. Silk
Comparison fields: 5 of 112
  • Marketing 1.0k
  • Economics and Econometrics 522
  • Organizational Behavior and Human Resource Management 375
  • Management Science and Operations Research 361
  • Sociology and Political Science 324
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Citations per field
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Citations per year

Countries citing papers authored by Alvin J. Silk

Since Specialization
Citations

This map shows the geographic impact of Alvin J. Silk's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Alvin J. Silk with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Alvin J. Silk more than expected).

Fields of papers citing papers by Alvin J. Silk

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Alvin J. Silk. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Alvin J. Silk. The network helps show where Alvin J. Silk may publish in the future.

Co-authorship network of co-authors of Alvin J. Silk

This figure shows the co-authorship network connecting the top 25 collaborators of Alvin J. Silk. A scholar is included among the top collaborators of Alvin J. Silk based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Alvin J. Silk. Alvin J. Silk is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

20 of 20 papers shown
#WorkIndexed citations
1 1
2
How Purchase Probability Scales Can Shed Light on Consumer Purchase Intentions
3
3 6
4 3
5 1
6 1
7
What Is Marketing
34
8 102
9 87
10
Geographic Concentration, Knowledge Spillovers, and Growth in the Evolution of the U.S. Advertising Agency Industry
3
11
American Airlines' Value Pricing (C)
2
12 6
13 101
14 49
15 23
16
Advertising's affective qualities and consumer response
5
17
Measuring the "qualitative value" of medical journals as advertising vehicles
1
18 0
19 4
20 4

About Alvin J. Silk

Alvin J. Silk is a scholar working on Medical Terminology, Marketing and Strategy and Management, having authored 74 papers that have together received 1.9k indexed citations. Recurring topics across this work include Consumer Market Behavior and Pricing (21 papers), Merger and Competition Analysis (12 papers) and Consumer Behavior in Brand Consumption and Identification (8 papers). The work is most often cited by research in Marketing (1.0k citations), Medical Terminology (21 citations) and General Decision Sciences (98 citations). Alvin J. Silk has collaborated with scholars based in United States, United Arab Emirates and Russia. Frequent co-authors include Glen L. Urban, Manohar U. Kalwani, Harry L. Davis, David B. Montgomery, Susan P. Douglas, Richard P. Bagozzi, Ernst R. Berndt, Joel S. Weissman, Robert Leitman and Kinga Zapert. Their work appears in journals such as Journal of Marketing, Management Science and Journal of Marketing Research.

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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