Veena Chattaraman
- Marketing top 1%
- Consumer Behavior in Brand Consumption and Identification 23
- Consumer Retail Behavior Studies 7
- Museology top 1%
- Fashion and Cultural Textiles 7
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- Social and Intergroup Psychology 4
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- Aesthetic Perception and Analysis 10
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- Color perception and design 7
- Cultural Differences and Values 4
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- Eating Disorders and Behaviors 4
- Co-authors
- Wi‐Suk KwonJuan E. GilbertNancy A. RuddKassandra RossSharron J. LennonSandra ForsytheOlivia JohnsonJörg Henseler
- Journals
- Journal of Fashion Marketing and Management (7 papers)Clothing and Textiles Research Journal (4 papers)Journal of Consumer Behaviour (3 papers)
- Partner nations
- United StatesIndiaCzechia
In The Last Decade
Veena Chattaraman
40 papers receiving 1.3k citations
Hit Papers
Peers
Comparison fields: 5 of 106
- Marketing 672
- Information Systems and Management 290
- Museology 81
- Organizational Behavior and Human Resource Management 190
- Sociology and Political Science 606
Countries citing papers authored by Veena Chattaraman
This map shows the geographic impact of Veena Chattaraman's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Veena Chattaraman with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Veena Chattaraman more than expected).
Fields of papers citing papers by Veena Chattaraman
This network shows the impact of papers produced by Veena Chattaraman. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Veena Chattaraman. The network helps show where Veena Chattaraman may publish in the future.
Co-authorship network
The 25 scholars most cited alongside Veena Chattaraman, linked wherever they have co-authored with each other. Click a name or a connecting line to browse the papers they share.
All Works
| # | Work | ||
|---|---|---|---|
| 1 | 2025 | 0 | |
| 2 | 2024 | 6 | |
| 3 | 2024 | 1 | |
| 4 | 2023 | 2 | |
| 5 | 2023 | 2 | |
| 6 | 2021 | 11 | |
| 7 | 2021 | 14 | |
| 8 | 2020 | 2 | |
| 9 | 2020 | 23 | |
| 10 | 2020 | 20 | |
| 11 | 2020 | 6 | |
| 12 | The Preference for the Aesthetic Middle: A Perceived Risks Based Explanation | 2018 | 1 |
| 13 | 2018 | 11 | |
| 14 | 2017 | 0 | |
| 15 | 2016 | 10 | |
| 16 | 2015 | 24 | |
| 17 | 2014 | 2 | |
| 18 | 2013 | 26 | |
| 19 | 2013 | 9 | |
| 20 | Multiple cultural identities in the domain of consumption: influence on apparel product response and brand choices of bicultural consumers | 2006 | 2 |
About Veena Chattaraman
Veena Chattaraman is a scholar working on Marketing, Museology and Social Psychology, having authored 44 papers that have together received 1.3k indexed citations. Recurring topics across this work include Consumer Behavior in Brand Consumption and Identification (23 papers), Aesthetic Perception and Analysis (10 papers), Fashion and Cultural Textiles (7 papers), Consumer Retail Behavior Studies (7 papers), Color perception and design (7 papers), Social and Intergroup Psychology (4 papers), Cultural Differences and Values (4 papers) and Eating Disorders and Behaviors (4 papers). The work is most often cited by research in Marketing (672 citations), Information Systems and Management (290 citations) and Museology (81 citations). Veena Chattaraman has collaborated with scholars based in United States, India and Czechia. Frequent co-authors include Wi‐Suk Kwon, Juan E. Gilbert, Nancy A. Rudd, Kassandra Ross, Sharron J. Lennon, Sandra Forsythe, Olivia Johnson, Jörg Henseler, Gopikrishna Deshpande and Karla Simmons. Their work appears in journals such as Journal of Fashion Marketing and Management, Clothing and Textiles Research Journal, Journal of Consumer Behaviour, International Journal of Consumer Studies and Journal of Research in Interactive Marketing.
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.