Sonal Purohit

800 total citations · 2 hit papers
28 papers, 520 citations indexed

About

Sonal Purohit is a scholar working on Sociology and Political Science, Marketing and Economics and Econometrics. According to data from OpenAlex, Sonal Purohit has authored 28 papers receiving a total of 520 indexed citations (citations by other indexed papers that have themselves been cited), including 14 papers in Sociology and Political Science, 9 papers in Marketing and 7 papers in Economics and Econometrics. Recurrent topics in Sonal Purohit's work include Digital Marketing and Social Media (10 papers), Consumer Behavior in Brand Consumption and Identification (6 papers) and Technology Adoption and User Behaviour (6 papers). Sonal Purohit is often cited by papers focused on Digital Marketing and Social Media (10 papers), Consumer Behavior in Brand Consumption and Identification (6 papers) and Technology Adoption and User Behaviour (6 papers). Sonal Purohit collaborates with scholars based in India, Australia and Malaysia. Sonal Purohit's co-authors include Justin Paul, Raffaele Filieri, Yogesh K. Dwivedi, Pradeep Kautish, Manish Das, Nilesh Arora, Linda D. Hollebeek, Vibha Arora, Valdimar Sigurðsson and Jaspreet Kaur and has published in prestigious journals such as SHILAP Revista de lepidopterología, Journal of Business Research and Technological Forecasting and Social Change.

In The Last Decade

Sonal Purohit

27 papers receiving 498 citations

Hit Papers

align trajectories

What are hit papers?

Hit papers significantly outperform the citation benchmark for their cohort. A paper qualifies if it has ≥500 total citations, achieves ≥1.5× the top-1% citation threshold for papers in the same subfield and year (this is the minimum needed to enter the top 1%, not the average within it), or reaches the top citation threshold in at least one of its specific research topics.

The bright side of online consumer behavior: Continuance intention for mobile payments

2022 117 citations Sonal Purohit, Justin Paul et al. Journal of Consumer Behaviour profile →
Examining the role of consumer motivations to use voice assistants for fashion shopping: The mediating role of awe experience and eWOM

2023 94 citations Pradeep Kautish, Sonal Purohit et al. Technological Forecasting and Social Change profile →

Peers

Countries citing papers authored by Sonal Purohit

Since Specialization

Citations

This map shows the geographic impact of Sonal Purohit's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Sonal Purohit with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Sonal Purohit more than expected).

Fields of papers citing papers by Sonal Purohit

Since Specialization

Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Sonal Purohit. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Sonal Purohit. The network helps show where Sonal Purohit may publish in the future.

Co-authorship network of co-authors of Sonal Purohit

This figure shows the co-authorship network connecting the top 25 collaborators of Sonal Purohit. A scholar is included among the top collaborators of Sonal Purohit based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Sonal Purohit. Sonal Purohit is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

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20 of 20 papers shown

#	Work	Indexed citations
1	How Can Religion Shape Pro‐Environmental Behavior in a Materialistic World? Contrasting Idealism With Realism Religious Epics 2025 ·Journal of Consumer Behaviour ·Manish Das, Weng Marc Lim, (unknown), (unknown), Sonal Purohit	6
2	Impact of shareholder yield on financial distress: using competition and firm size as moderators 2025 ·Journal of economic and administrative sciences. ·Sonal Purohit, (unknown), Jagjeevan Kanoujiya, Shailesh Rastogi	1
3	Do I look real? Impact of digital human avatar influencer realism on consumer engagement and attachment 2025 ·Journal of Consumer Marketing ·(unknown), Sonal Purohit, Manish Das, (unknown)	3
4	International business entry modes and consumer ethnocentrism: A multi country perspective 2024 ·Thunderbird International Business Review ·Tarun Kanti Bose, (unknown), Sonal Purohit, Roger Moser	1
5	The influence of organizational commitment on employee green behavior: mediating role of work-related social media use 2024 ·International Journal of Manpower ·Rahul Bodhi, (unknown), Sonal Purohit	6
6	Determinants of investment behaviour of investors: a review and research agenda 2024 ·(unknown), Sonal Purohit	1
7	Examining the role of consumer motivations to use voice assistants for fashion shopping: The mediating role of awe experience and eWOM breakdown → 2023 ·Technological Forecasting and Social Change ·Pradeep Kautish, Sonal Purohit, Raffaele Filieri, Yogesh K. Dwivedi	94
8	The effect of customers' brand experience on brand evangelism: The case of luxury hotels 2023 ·Tourism Management Perspectives ·Sonal Purohit, Linda D. Hollebeek, Manish Das, Valdimar Sigurðsson	30
9	Masstige consumption, brand happiness, and brand advocacy: A service perspective 2023 ·International Journal of Consumer Studies ·Sonal Purohit, Vibha Arora, (unknown)	25
10	The Social Influence in Celebrity Endorsed Promotions: Revisiting the Consumer Perspective 2022 ·Journal of Promotion Management ·Sonal Purohit, Nilesh Arora	17
11	MOBILE PAYMENT ADOPTION AMONG YOUTH: GENERATION Z AND DEVELOPING COUNTRY PERSPECTIVE 2022 ·Sonal Purohit, Jaspreet Kaur, (unknown)	8
12	The bright side of online consumer behavior: Continuance intention for mobile payments breakdown → 2022 ·Journal of Consumer Behaviour ·Sonal Purohit, (unknown), Justin Paul	117
13	Airbnb Experiences: Travelers’ Purchase Behavior and Word-of-Mouth 2022 ·Journal of Travel Research ·Sonal Purohit, (unknown), Robin Nunkoo, (unknown), Manish Das	15
14	COVID-19: the economic collapse in India 2021 ·SHILAP Revista de lepidopterología ·(unknown), Sonal Purohit, Shikha Agarwal	0
15	Role of gender on Intention to adopt mobile payments among generation Z 2021 ·Sonal Purohit, (unknown)	1
16	Adoption of mobile banking at the bottom of the pyramid: an emerging market perspective 2021 ·International Journal of Emerging Markets ·Sonal Purohit, (unknown)	40
17	Payment Banks - A Revolutionary Step in India For Financial Inclusion 2017 ·Sonal Purohit, (unknown)	2
18	An Analysis of Personal Financial Literacy among Expatriates in the United Arab Emirates 2017 ·Contemporary Review of the Middle East ·(unknown), Sonal Purohit	7
19	Change in Financial Literacy in Punjab and Haryana Post-Financial Inclusion Schemes 2015 ·SSRN Electronic Journal ·(unknown), Harsh Purohit, Sonal Purohit	3
20	A Study of the Changes in Human Resource Management Practices in LIC Due to the Impact of Private Insurance Players 2013 ·Prabandhan Indian Journal of Management ·Sonal Purohit	1

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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