Ioannis Rizomyliotis

938 total citations · 1 hit paper
41 papers, 605 citations indexed

About

Ioannis Rizomyliotis is a scholar working on Marketing, Sociology and Political Science and Information Systems and Management. According to data from OpenAlex, Ioannis Rizomyliotis has authored 41 papers receiving a total of 605 indexed citations (citations by other indexed papers that have themselves been cited), including 23 papers in Marketing, 17 papers in Sociology and Political Science and 15 papers in Information Systems and Management. Recurrent topics in Ioannis Rizomyliotis's work include Digital Marketing and Social Media (17 papers), Technology Adoption and User Behaviour (15 papers) and Consumer Behavior in Brand Consumption and Identification (14 papers). Ioannis Rizomyliotis is often cited by papers focused on Digital Marketing and Social Media (17 papers), Technology Adoption and User Behaviour (15 papers) and Consumer Behavior in Brand Consumption and Identification (14 papers). Ioannis Rizomyliotis collaborates with scholars based in United Kingdom, Greece and Vietnam. Ioannis Rizomyliotis's co-authors include Kleopatra Κonstantoulaki, Athanasios Poulis, Σόλων Μαγρίζος, Apostolos Giovanis, Mohammad Rabiul Basher Rubel, Ioannis Kostopoulos, Minas N. Kastanakis, Ioannis Christodoulou, Dandison Ukpabi and Dorothea Roumpi and has published in prestigious journals such as Journal of Business Research, Industrial Marketing Management and Business Strategy and the Environment.

In The Last Decade

Ioannis Rizomyliotis

38 papers receiving 567 citations

Hit Papers

align trajectories sort by overperformance

What are hit papers?

Hit papers significantly outperform the citation benchmark for their cohort. A paper qualifies if it has ≥500 total citations, achieves ≥1.5× the top-1% citation threshold for papers in the same subfield and year (this is the minimum needed to enter the top 1%, not the average within it), or reaches the top citation threshold in at least one of its specific research topics.

Green consumerism, green perceived value, and restaurant revisit intention: Millennials' sustainable consumption with moderating effect of green perceived quality

2022 129 citations Σόλων Μαγρίζος, Ioannis Rizomyliotis et al. profile →

Peers — A (Enhanced Table)

Peers by citation overlap · career bar shows stage (early→late) cites · hero ref

Name	h						Papers	Cites
Ioannis Rizomyliotis United Kingdom	12	329	290	143	113	77	41	605
Nik Kamariah Nik Mat Malaysia	13	192 0.6×	228 0.8×	193 1.3×	157 1.4×	85 1.1×	63	599
Shivendra Kumar Pandey India	11	430 1.3×	204 0.7×	93 0.7×	110 1.0×	91 1.2×	35	712
Ziad H. Abdelmoety Egypt	13	330 1.0×	283 1.0×	156 1.1×	135 1.2×	164 2.1×	20	637
Prateek Kalia Czechia	14	245 0.7×	208 0.7×	165 1.2×	144 1.3×	44 0.6×	42	499
Francisco Rejón‐Guardia Spain	14	268 0.8×	302 1.0×	207 1.4×	106 0.9×	29 0.4×	34	637
Preeti Nayal India	9	266 0.8×	278 1.0×	172 1.2×	126 1.1×	69 0.9×	10	568
Helen Inseng Duh South Africa	12	229 0.7×	211 0.7×	189 1.3×	60 0.5×	70 0.9×	37	562
Zsuzsa Săplăcan Romania	7	350 1.1×	460 1.6×	148 1.0×	57 0.5×	33 0.4×	10	688
Mohsin Abdur Rehman Pakistan	13	216 0.7×	260 0.9×	110 0.8×	244 2.2×	73 0.9×	38	625
Madhurima Deb India	15	329 1.0×	333 1.1×	188 1.3×	206 1.8×	81 1.1×	33	634

Countries citing papers authored by Ioannis Rizomyliotis

Since Specialization

Citations

This map shows the geographic impact of Ioannis Rizomyliotis's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Ioannis Rizomyliotis with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Ioannis Rizomyliotis more than expected).

Fields of papers citing papers by Ioannis Rizomyliotis

Since Specialization

Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Ioannis Rizomyliotis. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Ioannis Rizomyliotis. The network helps show where Ioannis Rizomyliotis may publish in the future.

Co-authorship network of co-authors of Ioannis Rizomyliotis

This figure shows the co-authorship network connecting the top 25 collaborators of Ioannis Rizomyliotis. A scholar is included among the top collaborators of Ioannis Rizomyliotis based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Ioannis Rizomyliotis. Ioannis Rizomyliotis is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

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20 of 20 papers shown

Rizomyliotis, Ioannis, Kleopatra Κonstantoulaki, Enrico Battisti, & Binh Do. (2025). Start‐Up Employees Adoption of AI Technology for Innovation Ecosystems: An In‐Depth Exploration. R and D Management. 55(5). 1546–1559. 1 indexed citations

Poulis, Athanasios, et al.. (2025). “Influencers as Brand Architects: Co-Creation and Customer Experience in Tourism”.

Rizomyliotis, Ioannis, et al.. (2025). The paradox of consumer engagement in ultra-fast fashion consumption. International Marketing Review. 42(6). 1330–1359. 1 indexed citations

Christodoulou, Ioannis, et al.. (2024). Investigating the key success factors within business models that facilitate long‐term value creation for sustainability‐focused start‐ups. Business Ethics the Environment & Responsibility. 34(3). 936–950. 8 indexed citations

Κonstantoulaki, Kleopatra, et al.. (2024). Augmented reality characteristics as drivers of consumers’ purchase intention. EuroMed Journal of Business. 20(3). 818–833. 1 indexed citations

Ahmad, Wasim, et al.. (2024). Radical product sustainability oriented innovation (SOI) and triple-bottom-line (3BL) performance: findings from Malaysian and Singaporean B2B firms. Industrial Marketing Management. 117. 457–466. 4 indexed citations

Christodoulou, Ioannis, Ioannis Rizomyliotis, Kleopatra Κonstantoulaki, Alireza Nazarian, & Binh Do. (2024). Transforming the remittance industry: harnessing the power of blockchain technology. Journal of Enterprise Information Management. 37(5). 1551–1577. 18 indexed citations

Κonstantoulaki, Kleopatra, et al.. (2023). BYOB of wine, but which one? Unveiling new boundary conditions and moderating effects for restaurant patrons' consideration set formation. British Food Journal. 125(10). 3640–3655. 1 indexed citations

Christodoulou, Ioannis, et al.. (2023). Toward a Better Microlevel Understanding of the Use of Emerging Technologies at Work: The Interplay Between Virtual Teams, Knowledge Sharing, and Innovation Output. IEEE Transactions on Engineering Management. 71. 12826–12838. 2 indexed citations

10.

Κonstantoulaki, Kleopatra, et al.. (2022). On the Determinants of Online Short Videos’ Effectiveness Relative to Parents’ Attitudes, Behavioural Intentions and Consideration of Alternatives. 20(1). 63–82. 3 indexed citations

11.

Rizomyliotis, Ioannis, Minas N. Kastanakis, Apostolos Giovanis, Kleopatra Κonstantoulaki, & Ioannis Kostopoulos. (2022). “How mAy I help you today?” The use of AI chatbots in small family businesses and the moderating role of customer affective commitment. Journal of Business Research. 153. 329–340. 43 indexed citations

12.

Κonstantoulaki, Kleopatra, Flora Kokkinaki, & Ioannis Rizomyliotis. (2021). Choosing Among Alternative Brands: Revisiting the Way Involvement Drives Consumer Selectivity. 19(1). 75–100. 4 indexed citations

13.

Κonstantoulaki, Kleopatra, et al.. (2021). Social media engagement and the determinants of behavioural intentions of university online programme selection: the moderating role of mindfulness. Corporate Communications An International Journal. 27(3). 457–469. 9 indexed citations

14.

Giovanis, Apostolos, Ioannis Rizomyliotis, Kleopatra Κonstantoulaki, & Σόλων Μαγρίζος. (2021). Mining the hidden seam of proximity m-payment adoption: A hybrid PLS-artificial neural network analytical approach. European Management Journal. 40(4). 618–631. 13 indexed citations

15.

Rizomyliotis, Ioannis, Kleopatra Κonstantoulaki, & Ioannis Kostopoulos. (2018). Reassessing the Effect of Colour on Attitude and Behavioural Intentions in Promotional Activities: The Moderating Role of Mood and Involvement. Australasian Marketing Journal (AMJ). 26(3). 204–215. 8 indexed citations

16.

Rizomyliotis, Ioannis, et al.. (2018). Improving SMEs’ competitiveness with the use of Instagram influencer advertising and eWOM. International journal of organizational analysis. 27(2). 308–321. 76 indexed citations

17.

Rizomyliotis, Ioannis, Kleopatra Κonstantoulaki, Kostas Kaminakis, Apostolos Giovanis, & Avraam Papastathopoulos. (2018). Antecedents of Customer Loyalty in The Mobile Telecommunication Market A Cross-cultural Investigation. 22(4). 9 indexed citations

18.

Giovanis, Apostolos, et al.. (2018). Assessing service quality and customer behavioral responses in hospital outpatient services. International Journal of Quality and Service Sciences. 10(2). 98–116. 25 indexed citations

19.

Rizomyliotis, Ioannis, Kleopatra Κonstantoulaki, Ioannis Kostopoulos, & Athanasios Poulis. (2017). Reassessing the Influence of Mental Intangibility on Consumer Decision-making. International Journal of Market Research. 59(4). 409–421. 9 indexed citations

20.

Kostopoulos, Ioannis, Spiros Gounaris, & Ioannis Rizomyliotis. (2014). How to reduce the negative impact of customer non-compliance: an empirical study. Journal of Strategic Marketing. 22(6). 513–529. 13 indexed citations

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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