Robin Pentecost
- Marketing top 2%
- Consumer Behavior in Brand Consumption and Identification 14
- Consumer Retail Behavior Studies 5
- Environmental Sustainability in Business 3
- Consumer Market Behavior and Pricing 3
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- Technology Adoption and User Behaviour 4
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- Customer Service Quality and Loyalty 3
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- Digital Marketing and Social Media 7
- Museology top 5%
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- Environmental Education and Sustainability 2
- Co-authors
- Lynda AndrewsDenni ArliCharles JebarajakirthyHaroon Iqbal MaseehMd AshaduzzamanScott WeavenAmit ShankarJason P. Doyle
- Cited by
- MarketingInformation Systems and ManagementOrganizational Behavior and Human Resource Management
- Journals
- Journal of Retailing and Consumer Services (2 papers)International Journal of Consumer Studies (2 papers)Psychology and Marketing (2 papers)
- Partner nations
- AustraliaUnited StatesIndia
In The Last Decade
Robin Pentecost
22 papers receiving 669 citations
Hit Papers
Peers
Comparison fields: 5 of 72
- Marketing 443
- Information Systems and Management 149
- Organizational Behavior and Human Resource Management 98
- Sociology and Political Science 358
- Museology 22
Countries citing papers authored by Robin Pentecost
This map shows the geographic impact of Robin Pentecost's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Robin Pentecost with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Robin Pentecost more than expected).
Fields of papers citing papers by Robin Pentecost
This network shows the impact of papers produced by Robin Pentecost. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Robin Pentecost. The network helps show where Robin Pentecost may publish in the future.
Co-authorship network
The 25 scholars most cited alongside Robin Pentecost, linked wherever they have co-authored with each other. Click a name or a connecting line to browse the papers they share.
All Works
| # | Work | ||
|---|---|---|---|
| 1 | 2022 | 55 | |
| 2 | Mobile advertising: A systematic literature review and future research agendabreakdown → | 2021 | 144 |
| 3 | 2021 | 103 | |
| 4 | 2021 | 60 | |
| 5 | 2021 | 14 | |
| 6 | 2019 | 32 | |
| 7 | 2019 | 15 | |
| 8 | 2017 | 20 | |
| 9 | 2015 | 8 | |
| 10 | 2013 | 41 | |
| 11 | 2013 | 6 | |
| 12 | 2010 | 8 | |
| 13 | Marketing research: an integrated approach: solving business problems: the value of marketing research | 2010 | 2 |
| 14 | 2009 | 1 | |
| 15 | Spill-over Effects in Multi-sponsored Events: Theoretical Insights and Empirical Evidence | 2009 | 7 |
| 16 | Assessing the role of passion as a mediator of consumer intentions to attend a motor sports event | 2009 | 2 |
| 17 | 2009 | 158 | |
| 18 | Fashion Retailing and the Bottom line: The Effect of Generational Cohorts, Gender, Fashion Consciousness, Attitudes and Impulsiveness on Fashion Expenditure. | 2008 | 1 |
| 19 | Exploring the Dimensions of Fit within Sports Sponsorship | 2004 | 2 |
| 20 | Memory For Advertising and Information Content: Comparing the Printed Page to the Computer Screen | 2003 | 2 |
About Robin Pentecost
Robin Pentecost is a scholar working on Marketing, Information Systems and Management, Gender Studies, Organizational Behavior and Human Resource Management and Management of Technology and Innovation, having authored 22 papers that have together received 714 indexed citations. Recurring topics across this work include Consumer Behavior in Brand Consumption and Identification (14 papers), Digital Marketing and Social Media (7 papers), Consumer Retail Behavior Studies (5 papers), Technology Adoption and User Behaviour (4 papers), Customer Service Quality and Loyalty (3 papers), Environmental Sustainability in Business (3 papers), Consumer Market Behavior and Pricing (3 papers) and Environmental Education and Sustainability (2 papers). The work is most often cited by research in Marketing (443 citations), Information Systems and Management (149 citations), Organizational Behavior and Human Resource Management (98 citations), Sociology and Political Science (358 citations) and Museology (22 citations). Robin Pentecost has collaborated with scholars based in Australia, United States and India. Frequent co-authors include Lynda Andrews, Denni Arli, Charles Jebarajakirthy, Haroon Iqbal Maseeh, Md Ashaduzzaman, Scott Weaven, Amit Shankar, Jason P. Doyle, Daniel C. Funk and Park Thaichon. Their work appears in journals such as Journal of Retailing and Consumer Services, International Journal of Consumer Studies, Psychology and Marketing, European Journal of Marketing and Sport Management Review.
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.