Monle Lee

1.9k total citations · 1 hit paper
26 papers, 1.4k citations indexed

About

Monle Lee is a scholar working on Sociology and Political Science, Marketing and Organizational Behavior and Human Resource Management. According to data from OpenAlex, Monle Lee has authored 26 papers receiving a total of 1.4k indexed citations (citations by other indexed papers that have themselves been cited), including 14 papers in Sociology and Political Science, 13 papers in Marketing and 12 papers in Organizational Behavior and Human Resource Management. Recurrent topics in Monle Lee's work include Digital Marketing and Social Media (11 papers), Customer Service Quality and Loyalty (10 papers) and Consumer Behavior in Brand Consumption and Identification (9 papers). Monle Lee is often cited by papers focused on Digital Marketing and Social Media (11 papers), Customer Service Quality and Loyalty (10 papers) and Consumer Behavior in Brand Consumption and Identification (9 papers). Monle Lee collaborates with scholars based in United States, Taiwan and India. Monle Lee's co-authors include Yuan‐Shuh Lii, Yi-Ching Hsieh, Hung-Chang Chiu, Yu‐Chuan Li, John A. Ruhe, James H. Davis, Ujvala Rajadhyaksha, John F. Cherry, Yi‐Ching Hsieh and Abbas J. Ali and has published in prestigious journals such as Journal of Business Research, Journal of Business Ethics and European Journal of Marketing.

In The Last Decade

Monle Lee

25 papers receiving 1.3k citations

Hit Papers

Doing Right Leads to Doing Well: When the Type of CSR and... 2011 2026 2016 2021 2011 100 200 300 400
What are hit papers?

Hit papers significantly outperform the citation benchmark for their cohort. A paper qualifies if it has ≥500 total citations, achieves ≥1.5× the top-1% citation threshold for papers in the same subfield and year (this is the minimum needed to enter the top 1%, not the average within it), or reaches the top citation threshold in at least one of its specific research topics.

  1. Doing Right Leads to Doing Well: When the Type of CSR and Reputation Interact to Affect Consumer Evaluations of the Firm
    2011 492 citations Yuan‐Shuh Lii, Monle Lee Journal of Business Ethics profile →

Peers — A (Enhanced Table)

Peers by citation overlap · career bar shows stage (early→late) cites · hero ref

Name h Career Trend Papers Cites
Monle Lee United States 14 726 582 550 413 327 26 1.4k
Thomas E. DeCarlo United States 20 632 0.9× 665 1.1× 729 1.3× 231 0.6× 228 0.7× 42 1.5k
Colin Jevons Australia 18 773 1.1× 636 1.1× 347 0.6× 418 1.0× 208 0.6× 43 1.3k
Tillmann Wagner United States 12 979 1.3× 458 0.8× 573 1.0× 721 1.7× 312 1.0× 20 1.6k
Pavlos A. Vlachos Greece 19 920 1.3× 446 0.8× 796 1.4× 808 2.0× 375 1.1× 47 1.6k
Bruce D. Keillor United States 20 801 1.1× 558 1.0× 759 1.4× 322 0.8× 287 0.9× 44 1.6k
Russell Lacey United States 20 1.0k 1.4× 662 1.1× 653 1.2× 324 0.8× 191 0.6× 34 1.5k
Douglas B. Grisaffe United States 17 638 0.9× 605 1.0× 977 1.8× 216 0.5× 257 0.8× 25 1.6k
Willy Bolander United States 22 425 0.6× 415 0.7× 905 1.6× 295 0.7× 256 0.8× 34 1.4k
Robert E. Widing United States 18 529 0.7× 324 0.6× 792 1.4× 502 1.2× 233 0.7× 33 1.4k
Vishag Badrinarayanan United States 24 921 1.3× 834 1.4× 658 1.2× 362 0.9× 271 0.8× 50 1.8k

Countries citing papers authored by Monle Lee

Since Specialization
Citations

This map shows the geographic impact of Monle Lee's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Monle Lee with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Monle Lee more than expected).

Fields of papers citing papers by Monle Lee

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Monle Lee. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Monle Lee. The network helps show where Monle Lee may publish in the future.

Co-authorship network of co-authors of Monle Lee

This figure shows the co-authorship network connecting the top 25 collaborators of Monle Lee. A scholar is included among the top collaborators of Monle Lee based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Monle Lee. Monle Lee is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

20 of 20 papers shown
1.
Hsieh, Yi-Ching, et al.. (2017). Do Colors Change Realities in Online Shopping?. Journal of Interactive Marketing. 41(1). 14–27. 40 indexed citations
2.
Hsieh, Yi-Ching, et al.. (2014). Pointing Out Differences: Consumer Evaluations of Comparative Information Across Product Types. Journal of Promotion Management. 20(3). 390–409. 8 indexed citations
3.
Chiu, Hung-Chang, et al.. (2014). Snowball to avalanche. European Journal of Marketing. 48(7/8). 1255–1273. 21 indexed citations
4.
Lii, Yuan‐Shuh & Monle Lee. (2012). The joint effects of compensation frames and price levels on service recovery of online pricing error. Managing Service Quality. 22(1). 4–20. 44 indexed citations
5.
Hsieh, Yi‐Ching, Jinshyang Roan, Jung‐Kuei Hsieh, et al.. (2012). All for one but does one strategy work for all?. Managing Service Quality. 22(3). 310–335. 51 indexed citations
6.
Lii, Yuan‐Shuh & Monle Lee. (2011). Doing Right Leads to Doing Well: When the Type of CSR and Reputation Interact to Affect Consumer Evaluations of the Firm. Journal of Business Ethics. 105(1). 69–81. 492 indexed citations breakdown →
7.
Chiu, Hung-Chang, et al.. (2010). The Connection Between Happiness and Service Businesses: A Preliminary Study. Journal of Happiness Studies. 12(5). 841–860. 9 indexed citations
8.
Davis, James H., John A. Ruhe, Monle Lee, & Ujvala Rajadhyaksha. (2010). Character Development in Business Education: A Comparison of Coeducational and Single-Sex Environments. Organizational Behavior Teaching Review. 35(2). 227–259. 2 indexed citations
9.
Lee, Monle, et al.. (2009). Does the Individualist Consume More? The Interplay of Ethics and Beliefs that Governs Consumerism Across Cultures. Journal of Business Ethics. 93(4). 567–581. 19 indexed citations
10.
Lii, Yuan‐Shuh, et al.. (2009). A study of reference‐price formation in value judgment. International Journal of Commerce and Management. 19(4). 278–292.
11.
Davis, James H., et al.. (2008). Trust: an intercultural comparison of consumer perceptions. International Journal of Commerce and Management. 18(2). 150–165. 4 indexed citations
12.
Chiu, Hung‐Chang, et al.. (2008). How to discourage online music piracy. International Journal of Management and Enterprise Development. 5(6). 723–723. 7 indexed citations
13.
Chiu, Hung‐Chang, et al.. (2007). Building Customer Relationships: A Comparison Across Multiple Service Encounters. ACR North American Advances. 34(34). 720–725. 8 indexed citations
14.
Chiu, Hung-Chang, et al.. (2007). Viral Marketing: A Study of E-Mail Spreading Behavior Across Gender. 2(3-4). 17–30. 10 indexed citations
15.
Chiu, Hung-Chang, Yi-Ching Hsieh, Yu‐Chuan Li, & Monle Lee. (2005). Relationship marketing and consumer switching behavior. Journal of Business Research. 58(12). 1681–1689. 258 indexed citations
16.
Lee, Monle. (2004). Attitudes towards direct marketing, privacy, environment, and trust: Taiwan vs. U.S.. International Journal of Commerce and Management. 14(1). 1–18. 8 indexed citations
17.
Hsu, Tsuen‐Ho & Monle Lee. (2003). THE REFINEMENT OF MEASURING CONSUMER INVOLVEMENT — AN EMPIRICAL STUDY. Competitiveness Review An International Business Journal incorporating Journal of Global Competitiveness. 13(1). 56–65. 12 indexed citations
18.
Cherry, John F., et al.. (2003). A Cross-Cultural Application of a Theoretical Model of Business Ethics: Bridging the Gap between Theory and Data. Journal of Business Ethics. 44(4). 359–376. 51 indexed citations
19.
Lee, Monle & John A. Ruhe. (1999). Ethical Mindsets of Christianity and Confucianism: A Comparative Study. International Journal of Value-Based Management. 12(1). 13–27. 5 indexed citations
20.
Lee, Monle, et al.. (1994). Teaching and Research in International Business. Journal of Teaching in International Business. 5(3). 31–40. 1 indexed citations

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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