Michael A. Merz

1.5k citations
19 papers · 887 indexed · 1 hit paper · h-index 9
Topics
Customer Service Quality and Loyalty (6 papers)Consumer Behavior in Brand Consumption and Identification (5 papers)Service-Oriented Architecture and Web Services (5 papers)

In The Last Decade

Michael A. Merz

17 papers receiving 798 citations

Hit Papers

The evolving brand logic: a service-dominant logic perspe...20092026201420202009100200300400500

Peers

Michael A. Merz
Comparison fields: 5 of 70
  • Marketing 607
  • Sociology and Political Science 409
  • Organizational Behavior and Human Resource Management 315
  • Strategy and Management 201
  • Management Information Systems 80
Replace James Richard with:
James Richard New Zealand
Vincent Onyemah United States
Hakan Kitapçı Türkiye
Neil Bendle Canada
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Jonathan Z. Zhang United States
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Michael A. Merz relative to James Richard New Zealand James Richard's profile →
Citations per field
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Citations per year

Countries citing papers authored by Michael A. Merz

Since Specialization
Citations

This map shows the geographic impact of Michael A. Merz's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Michael A. Merz with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Michael A. Merz more than expected).

Fields of papers citing papers by Michael A. Merz

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Michael A. Merz. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Michael A. Merz. The network helps show where Michael A. Merz may publish in the future.

Co-authorship network of co-authors of Michael A. Merz

This figure shows the co-authorship network connecting the top 25 collaborators of Michael A. Merz. A scholar is included among the top collaborators of Michael A. Merz based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Michael A. Merz. Michael A. Merz is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

19 of 19 papers shown
#WorkIndexed citations
1 8
2
Exploring the Antecedents for Value Cocreation during Healthcare Service Provision
9
3
Creating Online Brand Value through Online Discussion Site
2
4 57
5
The evolving brand logic: a service-dominant logic perspectivebreakdown →
566
6 7
7
Measurement Invariance Assessment in Cross-National Marketing Research: A Status Quo Analysis of its Application
1
8 67
9 58
10 10
11 16
12 73
13
PAPINET - Ein Best-Practice-Projekt zur B2B-Kommunikation in der Papierindustrie.
1
14 2
15 2
16
Electronic Service Markets.
2
17
Generic Policy Management for Open Service Markets
3
18
Der TRADE-Trader: Ein Basisdienst offener verteilter Systeme
0
19
Cooperation Support for an Open Service Market
3

About Michael A. Merz

Michael A. Merz is a scholar working on Marketing, Tourism, Leisure and Hospitality Management and Organizational Behavior and Human Resource Management, having authored 19 papers that have together received 887 indexed citations. Recurring topics across this work include Customer Service Quality and Loyalty (6 papers), Consumer Behavior in Brand Consumption and Identification (5 papers) and Service-Oriented Architecture and Web Services (5 papers). The work is most often cited by research in Marketing (607 citations), Organizational Behavior and Human Resource Management (315 citations) and Tourism, Leisure and Hospitality Management (27 citations). Michael A. Merz has collaborated with scholars based in Germany, United States and Austria. Frequent co-authors include Yi He, Stephen L. Vargo, Dana L. Alden, Uta Herbst, Winfried Lamersdorf, Frank Griffel, Harald Weinreich, Mario V. Wüthrich, Miguel Mira da Silva and John Peloza. Their work appears in journals such as Journal of the Academy of Marketing Science, Industrial Marketing Management and International Marketing Review.

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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