Lay Peng Tan

13 papers and 807 indexed citations i.

About

Lay Peng Tan is a scholar working on Marketing, Management, Monitoring, Policy and Law and Economics and Econometrics. According to data from OpenAlex, Lay Peng Tan has authored 13 papers receiving a total of 807 indexed citations (citations by other indexed papers that have themselves been cited), including 10 papers in Marketing, 4 papers in Management, Monitoring, Policy and Law and 4 papers in Economics and Econometrics. Recurrent topics in Lay Peng Tan’s work include Consumer Behavior in Brand Consumption and Identification (6 papers), Environmental Sustainability in Business (6 papers) and Environmental Education and Sustainability (4 papers). Lay Peng Tan is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (6 papers), Environmental Sustainability in Business (6 papers) and Environmental Education and Sustainability (4 papers). Lay Peng Tan collaborates with scholars based in Australia, New Zealand and Malaysia. Lay Peng Tan's co-authors include Micael‐Lee Johnstone, Yang Lin, Cynthia Webster, Chedia Dhaoui, Denni Arli, Fandy Tjiptono, Sheau Fen Yap, Yingzi Xu, Leigh Wood and Yvonne Breyer and has published in prestigious journals such as Journal of Business Ethics, Journal of Retailing and Consumer Services and Journal of Consumer Marketing.

In The Last Decade

Co-authorship network of co-authors of Lay Peng Tan i

Fields of papers citing papers by Lay Peng Tan

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Lay Peng Tan. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Lay Peng Tan. The network helps show where Lay Peng Tan may publish in the future.

Countries citing papers authored by Lay Peng Tan

Since Specialization
Citations

This map shows the geographic impact of Lay Peng Tan's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Lay Peng Tan with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Lay Peng Tan more than expected).

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar’s output or impact.

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2025