Sheau Fen Yap

1.6k total citations · 1 hit paper
41 papers, 1.2k citations indexed

About

Sheau Fen Yap is a scholar working on Sociology and Political Science, Marketing and Applied Psychology. According to data from OpenAlex, Sheau Fen Yap has authored 41 papers receiving a total of 1.2k indexed citations (citations by other indexed papers that have themselves been cited), including 27 papers in Sociology and Political Science, 21 papers in Marketing and 8 papers in Applied Psychology. Recurrent topics in Sheau Fen Yap's work include Digital Marketing and Social Media (13 papers), Consumer Behavior in Brand Consumption and Identification (10 papers) and Behavioral Health and Interventions (8 papers). Sheau Fen Yap is often cited by papers focused on Digital Marketing and Social Media (13 papers), Consumer Behavior in Brand Consumption and Identification (10 papers) and Behavioral Health and Interventions (8 papers). Sheau Fen Yap collaborates with scholars based in New Zealand, Malaysia and Australia. Sheau Fen Yap's co-authors include Marian Makkar, Weng Marc Lim, Yingzi Xu, Lay Peng Tan, Andrew G. Parsons, Christina Kwai Choi Lee, Sanjaya Singh Gaur, Nor Azila Mohd Noor, Kenneth F. Hyde and Sommer Kapitan and has published in prestigious journals such as Journal of Business Research, European Journal of Marketing and Journal of Retailing and Consumer Services.

In The Last Decade

Sheau Fen Yap

38 papers receiving 1.1k citations

Hit Papers

Home sharing in marketing... 2020 2026 2022 2024 2020 100 200 300

Peers — A (Enhanced Table)

Peers by citation overlap · career bar shows stage (early→late) cites · hero ref

Name h Career Trend Papers Cites
Sheau Fen Yap New Zealand 16 649 547 290 166 112 41 1.2k
Sanjeev Prashar India 20 735 1.1× 548 1.0× 320 1.1× 338 2.0× 101 0.9× 91 1.3k
Lefa Teng Canada 18 722 1.1× 540 1.0× 238 0.8× 189 1.1× 222 2.0× 35 1.2k
Mehmet Erdem United States 18 416 0.6× 547 1.0× 422 1.5× 216 1.3× 92 0.8× 53 1.1k
Ryan Hamilton United States 12 778 1.2× 414 0.8× 257 0.9× 107 0.6× 139 1.2× 32 1.2k
Renaud Legoux Canada 14 543 0.8× 677 1.2× 456 1.6× 185 1.1× 120 1.1× 26 1.3k
Manuel Alonso Dos Santos Chile 21 400 0.6× 561 1.0× 333 1.1× 162 1.0× 104 0.9× 90 1.1k
Li Miao United States 19 697 1.1× 876 1.6× 348 1.2× 138 0.8× 94 0.8× 42 1.4k
Euehun Lee South Korea 16 637 1.0× 563 1.0× 322 1.1× 288 1.7× 71 0.6× 48 1.3k
Martin Grimmer Australia 19 654 1.0× 418 0.8× 286 1.0× 136 0.8× 256 2.3× 49 1.3k
Linda Alkire United States 16 672 1.0× 420 0.8× 268 0.9× 149 0.9× 88 0.8× 27 1.3k

Countries citing papers authored by Sheau Fen Yap

Since Specialization
Citations

This map shows the geographic impact of Sheau Fen Yap's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Sheau Fen Yap with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Sheau Fen Yap more than expected).

Fields of papers citing papers by Sheau Fen Yap

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Sheau Fen Yap. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Sheau Fen Yap. The network helps show where Sheau Fen Yap may publish in the future.

Co-authorship network of co-authors of Sheau Fen Yap

This figure shows the co-authorship network connecting the top 25 collaborators of Sheau Fen Yap. A scholar is included among the top collaborators of Sheau Fen Yap based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Sheau Fen Yap. Sheau Fen Yap is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

20 of 20 papers shown
1.
Yap, Sheau Fen, et al.. (2025). Psychological Mechanisms Behind the Influence of Immersive Technologies on Consumer Well‐Being. Psychology and Marketing. 42(11). 2748–2766. 1 indexed citations
2.
Yap, Sheau Fen, et al.. (2024). A dualistic approach to harmonious and obsessive passion: The impact of game mechanics on mobile gaming engagement. Electronic Commerce Research. 25(6). 4923–4946. 1 indexed citations
3.
Yap, Sheau Fen, et al.. (2024). Unboxing the child influencer paradoxes: a research agenda. Journal of Marketing Management. 40(11-12). 1030–1057. 3 indexed citations
4.
Yap, Sheau Fen & Weng Marc Lim. (2023). A Paradox Theory of Social Media Consumption and Child Well-Being. Australasian Marketing Journal (AMJ). 32(1). 65–75. 13 indexed citations
5.
Yap, Sheau Fen, Yingzi Xu, & Lay Peng Tan. (2021). Coping with crisis: The paradox of technology and consumer vulnerability. International Journal of Consumer Studies. 45(6). 1239–1257. 118 indexed citations
6.
Lim, Weng Marc, Sheau Fen Yap, & Marian Makkar. (2020). Home sharing in marketing and tourism at a tipping point: What do we know, how do we know, and where should we be heading?. Journal of Business Research. 122. 534–566. 375 indexed citations breakdown →
7.
Makkar, Marian & Sheau Fen Yap. (2020). Managing hearts and minds: romanticizing Airbnb experiences. Current Issues in Tourism. 25(21). 3461–3480. 15 indexed citations
8.
Gaur, Sanjaya Singh, et al.. (2020). Consumption of financial products amongst vulnerable pacific island people in New Zealand. Journal of Consumer Marketing. 37(7). 833–842. 3 indexed citations
9.
Yap, Sheau Fen, et al.. (2019). A laddering study of motivational complexities in mobile shopping. Marketing Intelligence & Planning. 37(2). 182–196. 15 indexed citations
10.
Makkar, Marian & Sheau Fen Yap. (2018). Emotional experiences behind the pursuit of inconspicuous luxury. Journal of Retailing and Consumer Services. 44. 222–234. 58 indexed citations
11.
Yap, Sheau Fen, Jae‐Eun Kim, Christina Kwai Choi Lee, Yingzi Xu, & Jungkeun Kim. (2018). Social Capital and Health Risk: An Integrative Review. Australasian Marketing Journal (AMJ). 27(1). 24–31. 9 indexed citations
12.
Yap, Sheau Fen & Sommer Kapitan. (2017). Consumption Coping and Life Transitions: An Integrative Review. Australasian Marketing Journal (AMJ). 25(3). 194–205. 13 indexed citations
13.
Xu, Yingzi, Sheau Fen Yap, & Kenneth F. Hyde. (2016). Who is talking, who is listening? Service recovery through online customer-to-customer interactions. Marketing Intelligence & Planning. 34(3). 25 indexed citations
14.
Ahmad, Kamarul Zaman, et al.. (2014). Organisational Justice and its Role in Promoting Citizenship Behaviour among Hotel Employees in Malaysia. 6(2). 79–104. 3 indexed citations
15.
Yap, Sheau Fen, et al.. (2013). The fallacy of one-dimensional theory of planned behaviour structure in predicting health behaviour. 4(1). 26–26. 15 indexed citations
16.
Yap, Sheau Fen & Christina Kwai Choi Lee. (2013). Does personality matter in exercise participation?. Journal of Consumer Behaviour. 12(5). 401–411. 17 indexed citations
17.
Yap, Sheau Fen, et al.. (2012). Understanding the fundamental building blocks of mobile banking adoption: A qualitative approach. Sunway Institutional Repository (Sunway University). 1–11. 1 indexed citations
18.
Yap, Sheau Fen, et al.. (2012). The effect of network externalities on the perception of a new service offering mobile banking. Sunway Institutional Repository (Sunway University).
19.
Yap, Sheau Fen, et al.. (2011). Examining the Relationship between Gender, Age, Education Level and Social Cognitive Factors in a Health Setting. International Journal of Business and Management. 6(9). 6 indexed citations
20.
Yap, Sheau Fen, et al.. (2010). Marketing to Healthy Lifestyle Consumers: An Analysis of Demographic and Social Cognitive Factors. Asia Pacific Management Review. 15(4). 601–618. 7 indexed citations

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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