Éric Langeard
Impact in
- Marketing top 2%
- Consumer Behavior in Brand Consumption and Identification
- Consumer Retail Behavior Studies
- Service and Product Innovation
-
- Customer Service Quality and Loyalty
Papers in
-
- Business Strategy and Innovation 3
- Financial Reporting and Valuation Research 1
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- Service and Product Innovation 3
- Marketing and Advertising Strategies 1
- Co-authors
- James M. Carman (1 shared paper)Robert T. Green (4 shared papers)Pierre Eiglier (6 shared papers)John Bateson (2 shared papers)Robert F. Young (1 shared paper)Grady D. Bruce (1 shared paper)Christopher Lovelock (1 shared paper)Alejandro Mollá Descals (1 shared paper)
- Journals
- Journal of Marketing Research (3 papers)Journal of Marketing (3 papers)Strategic Management Journal (1 paper)Revue d économie industrielle (1 paper)Marketing Science Institute eBooks (1 paper)
- Partner nations
- United StatesFrance
In The Last Decade
Éric Langeard
15 papers receiving 558 citations
Peers
Comparison fields: 5 of 69
- Marketing 369
- Organizational Behavior and Human Resource Management 362
- Tourism, Leisure and Hospitality Management 27
- Strategy and Management 215
- Information Systems and Management 80
Countries citing papers authored by Éric Langeard
This map shows the geographic impact of Éric Langeard's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Éric Langeard with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Éric Langeard more than expected).
Fields of papers citing papers by Éric Langeard
This network shows the impact of papers produced by Éric Langeard. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Éric Langeard. The network helps show where Éric Langeard may publish in the future.
Co-authors
The 9 scholars most cited alongside Éric Langeard, linked wherever they have co-authored with each other. Click a name or a connecting line to browse the papers they share.
All Works
| # | Work | ||
|---|---|---|---|
| 1 | 1980 | 250 | |
| 2 | Services marketing : new insights from consumers and managers | 1981 | 139 |
| 3 | 1978 | 114 | |
| 4 | 1975 | 83 | |
| 5 | 1975 | 34 | |
| 6 | Exposure to Cultural Activities and Opinion Leadership | 1978 | 17 |
| 7 | 1974 | 16 | |
| 8 | 1994 | 16 | |
| 9 | Servucción: el marketing de servicios | 1990 | 15 |
| 10 | Consumer Uses of Common Dimensions in the Appraisal of Services | 1982 | 8 |
| 11 | 1974 | 6 | |
| 12 | La qualité de services | 1989 | 2 |
| 13 | 1988 | 2 | |
| 14 | 1978 | 2 | |
| 15 | Principes et pratique du marketing | 1975 | 1 |
| 16 | 1999 | 1 | |
| 17 | 1994 | 0 |
About Éric Langeard
Éric Langeard is a scholar working on Strategy and Management, Marketing, Organizational Behavior and Human Resource Management, Urban Studies and Sociology and Political Science, having authored 17 papers that have together received 706 indexed citations. Recurring topics across this work include Customer Service Quality and Loyalty (3 papers), Business Strategy and Innovation (3 papers), Service and Product Innovation (3 papers), Organizational Management and Innovation (1 paper), Financial Reporting and Valuation Research (1 paper), Digital Marketing and Social Media (1 paper), Social Sciences and Governance (1 paper) and Marketing and Advertising Strategies (1 paper). The work is most often cited by research in Marketing (369 citations), Organizational Behavior and Human Resource Management (362 citations), Tourism, Leisure and Hospitality Management (27 citations), Strategy and Management (215 citations) and Information Systems and Management (80 citations). Éric Langeard has collaborated with scholars based in United States and France. Frequent co-authors include James M. Carman, Robert T. Green, Pierre Eiglier, John Bateson, Robert F. Young, Grady D. Bruce, Christopher Lovelock, Alejandro Mollá Descals and J. F. Pickering. Their work appears in journals such as Journal of Marketing Research, Journal of Marketing, Strategic Management Journal, Revue d économie industrielle and Marketing Science Institute eBooks.
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.