Eric Haley
Impact in
- Marketing top 1%
- Consumer Behavior in Brand Consumption and Identification
- Environmental Sustainability in Business
- Communication top 5%
Papers in
- Marketing 29
- Consumer Behavior in Brand Consumption and Identification 25
- Environmental Sustainability in Business 6
- Marketing and Advertising Strategies 5
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- Digital Marketing and Social Media 17
- Co-authors
- Ronald E. Taylor (3 shared papers)Yoon-Joo Lee (7 shared papers)Margaret Morrison (5 shared papers)Sora Kim (3 shared papers)Mariea Grubbs Hoy (1 shared paper)Gi-Yong Koo (1 shared paper)Kiseol Yang (2 shared papers)Matthew Pittman (3 shared papers)
- Journals
- Journal of Current Issues & Research in Advertising (14 papers)Journal of Advertising (7 papers)Journal of Consumer Affairs (5 papers)International Journal of Advertising (5 papers)Journal of Interactive Advertising (3 papers)
- Partner nations
- United StatesSouth KoreaAustralia
In The Last Decade
Eric Haley
52 papers receiving 969 citations
Peers
Comparison fields: 5 of 83
- Marketing 584
- Communication 118
- Applied Psychology 70
- Strategy and Management 174
- Sociology and Political Science 487
Countries citing papers authored by Eric Haley
This map shows the geographic impact of Eric Haley's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Eric Haley with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Eric Haley more than expected).
Fields of papers citing papers by Eric Haley
This network shows the impact of papers produced by Eric Haley. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Eric Haley. The network helps show where Eric Haley may publish in the future.
Co-authors
The 25 scholars most cited alongside Eric Haley, linked wherever they have co-authored with each other. Click a name or a connecting line to browse the papers they share.
All Works
Showing the 20 most-cited of 55 papers — load more, or switch the sort, to bring in the rest.
| # | Work | ||
|---|---|---|---|
| 1 | 1996 | 198 | |
| 2 | 1996 | 89 | |
| 3 | 2009 | 82 | |
| 4 | 2002 | 53 | |
| 5 | 2013 | 47 | |
| 6 | 2022 | 31 | |
| 7 | 2017 | 30 | |
| 8 | 2003 | 25 | |
| 9 | 2014 | 25 | |
| 10 | 2014 | 24 | |
| 11 | 2022 | 22 | |
| 12 | 2011 | 22 | |
| 13 | 2021 | 21 | |
| 14 | 2022 | 21 | |
| 15 | 2005 | 21 | |
| 16 | 2000 | 21 | |
| 17 | 2008 | 20 | |
| 18 | 2021 | 20 | |
| 19 | 2012 | 19 | |
| 20 | 2014 | 19 |
About Eric Haley
Eric Haley is a scholar working on Marketing, Sociology and Political Science, Management of Technology and Innovation, Organizational Behavior and Human Resource Management and Social Psychology, having authored 55 papers that have together received 1.1k indexed citations. Recurring topics across this work include Consumer Behavior in Brand Consumption and Identification (25 papers), Digital Marketing and Social Media (17 papers), Management and Marketing Education (7 papers), Customer Service Quality and Loyalty (6 papers), Environmental Sustainability in Business (6 papers), Marketing and Advertising Strategies (5 papers), Creativity in Education and Neuroscience (5 papers) and Social Media and Politics (4 papers). The work is most often cited by research in Marketing (584 citations), Communication (118 citations), Applied Psychology (70 citations), Strategy and Management (174 citations) and Sociology and Political Science (487 citations). Eric Haley has collaborated with scholars based in United States, South Korea and Australia. Frequent co-authors include Ronald E. Taylor, Yoon-Joo Lee, Margaret Morrison, Sora Kim, Mariea Grubbs Hoy, Gi-Yong Koo, Kiseol Yang, Matthew Pittman, Kim Bartel Sheehan and Huan Chen. Their work appears in journals such as Journal of Current Issues & Research in Advertising, Journal of Advertising, Journal of Consumer Affairs, International Journal of Advertising and Journal of Interactive Advertising.
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.