Kiseol Yang

2.8k citations
37 papers · 2.1k · 1 hit paper · h-index 22

Impact in

    • Technology Adoption and User Behaviour
  • Marketing top 0.5%
    • Consumer Retail Behavior Studies
    • Consumer Behavior in Brand Consumption and Identification
    • Environmental Sustainability in Business

Papers in

    • Consumer Behavior in Brand Consumption and Identification 11
    • Consumer Retail Behavior Studies 7
    • Environmental Sustainability in Business 4
    • Digital Marketing and Social Media 19

Kiseol Yang

34 papers receiving 2.0k citations

Hit Papers

Hope, fear, and consumer behavioral change amid COVID‐19: Application of protection motivation theory 2021 · 173 citations
1730+1+3Years since publication50100150

Peers

Kiseol Yang
Comparison fields: 5 of 100
  • Information Systems and Management 1.0k
  • Marketing 1.1k
  • Organizational Behavior and Human Resource Management 490
  • Sociology and Political Science 1.3k
  • Business and International Management 25
Replace Mirella Kleijnen with:
Mirella Kleijnen Netherlands
Jiyoung Kim United States
Tiffany Barnett White United States
Helge Thorbjørnsen Norway
Constantinos‐Vasilios Priporas United Kingdom
Wi‐Suk Kwon United States
Sung‐Joon Yoon South Korea
Ding Hooi Ting Malaysia
Weisheng Chiu Hong Kong
Hong‐Youl Ha South Korea
Kiseol Yang relative to Mirella Kleijnen Netherlands Mirella Kleijnen's profile →
Citations per field
00.5×1.5×
Mirella Kleijnen · 1×
Citations per year

Countries citing papers authored by Kiseol Yang

Since Specialization
Citations

This map shows the geographic impact of Kiseol Yang's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Kiseol Yang with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Kiseol Yang more than expected).

Fields of papers citing papers by Kiseol Yang

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Kiseol Yang. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Kiseol Yang. The network helps show where Kiseol Yang may publish in the future.

Co-authors

The 16 scholars most cited alongside Kiseol Yang, linked wherever they have co-authored with each other. Click a name or a connecting line to browse the papers they share.

Border = papers with Kiseol Yang Line = papers co-authored together Kiseol Yang links everyone, so they are left out of the graph.

All Works

20 of 20 papers shown

Showing the 20 most-cited of 37 papers — load more, or switch the sort, to bring in the rest.

#Work
1 2010267
2 2012197
3
The Moderating Role of Consumer Technology Anxiety in Mobile Shopping Adoption: Differential Effects of Facilitating Conditions and Social Influences
2013195
4
Hope, fear, and consumer behavioral change amid COVID‐19: Application of protection motivation theory
Hit paper breakdown →
2021173
5 2009164
6 2010117
7 2012115
8 201595
9 201288
10 200879
11 202070
12 201060
13 202054
14 201347
15 202344
16 201344
17 201538
18 201730
19 202028
20 202124

About Kiseol Yang

Kiseol Yang is a scholar working on Marketing, Sociology and Political Science, Organizational Behavior and Human Resource Management, Information Systems and Management and Strategy and Management, having authored 37 papers that have together received 2.1k indexed citations. Recurring topics across this work include Customer Service Quality and Loyalty (19 papers), Digital Marketing and Social Media (19 papers), Technology Adoption and User Behaviour (16 papers), Consumer Behavior in Brand Consumption and Identification (11 papers), Consumer Retail Behavior Studies (7 papers), Environmental Sustainability in Business (4 papers), COVID-19 Pandemic Impacts (3 papers) and Environmental Education and Sustainability (3 papers). The work is most often cited by research in Information Systems and Management (1.0k citations), Marketing (1.1k citations), Organizational Behavior and Human Resource Management (490 citations), Sociology and Political Science (1.3k citations) and Business and International Management (25 citations). Kiseol Yang has collaborated with scholars based in United States and South Korea. Frequent co-authors include Laura Jolly, Jiyoung Kim, Jihye Min, Judith C. Forney, Hye‐Young Kim, Hyun‐Joo Lee, Hae Jung Kim, Eric Haley, Young Hoon Kim and Stacy Lee. Their work appears in journals such as Journal of Retailing and Consumer Services, Journal of Fashion Marketing and Management, International Journal of Consumer Studies, Journal Of Vacation Marketing and Journal of Consumer Marketing.

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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