Alice M. Tybout

8.3k total citations · 2 hit papers
63 papers, 6.2k citations indexed

About

Alice M. Tybout is a scholar working on Marketing, Sociology and Political Science and Social Psychology. According to data from OpenAlex, Alice M. Tybout has authored 63 papers receiving a total of 6.2k indexed citations (citations by other indexed papers that have themselves been cited), including 23 papers in Marketing, 15 papers in Sociology and Political Science and 7 papers in Social Psychology. Recurrent topics in Alice M. Tybout's work include Consumer Behavior in Brand Consumption and Identification (20 papers), Psychology of Social Influence (7 papers) and Digital Marketing and Social Media (6 papers). Alice M. Tybout is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (20 papers), Psychology of Social Influence (7 papers) and Digital Marketing and Social Media (6 papers). Alice M. Tybout collaborates with scholars based in United States, Canada and Belgium. Alice M. Tybout's co-authors include Bobby J. Calder, Lynn W. Phillips, Joan Meyers‐Levy, Brian Sternthal, Michelle L. Roehm, Joe A. Dodson, Laura A. Peracchio, Richard F. Yalch, Gerald Zaltman and Richard P. Bagozzi and has published in prestigious journals such as Journal of Personality and Social Psychology, Journal of Marketing and Journal of Marketing Research.

In The Last Decade

Alice M. Tybout

60 papers receiving 5.4k citations

Hit Papers

Designing Research for Application 1981 2026 1996 2011 1981 1989 400 800 1.2k

Peers

Alice M. Tybout
Comparison fields: 5 of 144
  • Marketing 3.8k
  • Sociology and Political Science 2.5k
  • Organizational Behavior and Human Resource Management 1.3k
  • Social Psychology 922
  • Information Systems and Management 668
Replace J. Wesley Hutchinson with:
J. Wesley Hutchinson United States
Mita Sujan United States
Pamela M. Homer United States
Bobby J. Calder United States
Thomas C. O’Guinn United States
Paul M. Herr United States
Judith Lynne Zaichkowsky Canada
George M. Zinkhan United States
David Glen Mick United States
David W. Schumann United States
J. Wesley Hutchinson United States View profile →
Citations per field, relative to Alice M. Tybout
Alice M. Tybout · 1×
Citations per year, relative to Alice M. Tybout
Alice M. Tybout · 1×

Countries citing papers authored by Alice M. Tybout

Since Specialization
Citations

This map shows the geographic impact of Alice M. Tybout's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Alice M. Tybout with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Alice M. Tybout more than expected).

Fields of papers citing papers by Alice M. Tybout

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Alice M. Tybout. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Alice M. Tybout. The network helps show where Alice M. Tybout may publish in the future.

Co-authorship network of co-authors of Alice M. Tybout

This figure shows the co-authorship network connecting the top 25 collaborators of Alice M. Tybout. A scholar is included among the top collaborators of Alice M. Tybout based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Alice M. Tybout. Alice M. Tybout is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

20 of 20 papers shown
# Work Indexed citations
1 7
2
The Moderating Role of Goal Compatibility on Schema Congruity Effect
1
3
Let the Response Fit the scandal
17
4
Haga que su respuesta sea a la medida del escándalo
2
5
Kellogg on branding : the marketing faculty of the Kellogg School of Management
38
6
Presidential Address the Value of Theory in Consumer Research
2
7 46
8
Interpretive, Qualitative, and Traditional Scientific Empirical Consumer Behavior Research
19
9
Perspectives on the Affective and Cognitive Effects of Advertising
3
10
Schema Congruity as a Basis for Product Evaluation breakdown →
973
11
Applications and Extensions of Categorization Research in Consumer Behavior
14
12 87
13
Theoretical Perspectives on the Impact of Negative Information: Does Valence Matter?
13
14 53
15 63
16
Extending the Self-Perception Explanation: the Effect of Cue Salience on Behavior
8
17
Consumer Oriented Transportation Planning: an Integrated Methodology For Modeling Consumer Perceptions, Preference and Behavior
4
18
A Two-Stage Theory of Information Processing in Persuasion: an Integrative View of Cognitive Response and Self-Perception Theory
2
19
The Effect of Deals and Deal Retraction on Brand Switching
2
20
Threats to Internal and External Validity in the Field Setting
3

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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