Yunjae Cheong

718 total citations
46 papers, 531 citations indexed

About

Yunjae Cheong is a scholar working on Marketing, Sociology and Political Science and Gender Studies. According to data from OpenAlex, Yunjae Cheong has authored 46 papers receiving a total of 531 indexed citations (citations by other indexed papers that have themselves been cited), including 27 papers in Marketing, 16 papers in Sociology and Political Science and 8 papers in Gender Studies. Recurrent topics in Yunjae Cheong's work include Consumer Behavior in Brand Consumption and Identification (18 papers), Digital Marketing and Social Media (11 papers) and Consumer Market Behavior and Pricing (9 papers). Yunjae Cheong is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (18 papers), Digital Marketing and Social Media (11 papers) and Consumer Market Behavior and Pricing (9 papers). Yunjae Cheong collaborates with scholars based in South Korea, United States and Japan. Yunjae Cheong's co-authors include Kihan Kim, Lu Zheng, Hyuksoo Kim, Federico de Gregorio, Joon Soo Lim, Hyuk Jun Cheong, Choong Hoon Lim, Patricia A. Stout, Natalie A. Brown and Lan Ye and has published in prestigious journals such as Journal of Business Research, Journal of Advertising and Journal of Consumer Marketing.

In The Last Decade

Yunjae Cheong

38 papers receiving 493 citations

Peers

Yunjae Cheong
Comparison fields: 5 of 68
  • Marketing 319
  • Sociology and Political Science 264
  • Gender Studies 84
  • Literature and Literary Theory 55
  • Organizational Behavior and Human Resource Management 52
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Citations per field, relative to Yunjae Cheong
Yunjae Cheong · 1×
Citations per year, relative to Yunjae Cheong
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Countries citing papers authored by Yunjae Cheong

Since Specialization
Citations

This map shows the geographic impact of Yunjae Cheong's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Yunjae Cheong with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Yunjae Cheong more than expected).

Fields of papers citing papers by Yunjae Cheong

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Yunjae Cheong. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Yunjae Cheong. The network helps show where Yunjae Cheong may publish in the future.

Co-authorship network of co-authors of Yunjae Cheong

This figure shows the co-authorship network connecting the top 25 collaborators of Yunjae Cheong. A scholar is included among the top collaborators of Yunjae Cheong based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Yunjae Cheong. Yunjae Cheong is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

20 of 20 papers shown
# Work Indexed citations
1 9
2 2
3 3
4 4
5 15
6 16
7 10
8 38
9 0
10 29
11 8
12 5
13 2
14 16
15 6
16 7
17 16
18 31
19 40
20 7

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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