Thomas C. Boyd

557 total citations
11 papers, 422 citations indexed

About

Thomas C. Boyd is a scholar working on Marketing, Economics and Econometrics and Gender Studies. According to data from OpenAlex, Thomas C. Boyd has authored 11 papers receiving a total of 422 indexed citations (citations by other indexed papers that have themselves been cited), including 6 papers in Marketing, 5 papers in Economics and Econometrics and 4 papers in Gender Studies. Recurrent topics in Thomas C. Boyd's work include Consumer Behavior in Brand Consumption and Identification (5 papers), Sports, Gender, and Society (4 papers) and Sports Analytics and Performance (4 papers). Thomas C. Boyd is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (5 papers), Sports, Gender, and Society (4 papers) and Sports Analytics and Performance (4 papers). Thomas C. Boyd collaborates with scholars based in United States and United Kingdom. Thomas C. Boyd's co-authors include Stephen K. Koernig, Matthew D. Shank, Charlotte H. Mason, Timothy C. Krehbiel, Carol J. Boyd, Jennifer Cash, Ann Weaver and Martin J. McDermott and has published in prestigious journals such as Journal of the Academy of Marketing Science, Journal of Consumer Affairs and Journal of Marketing Education.

In The Last Decade

Thomas C. Boyd

11 papers receiving 382 citations

Peers — A (Enhanced Table)

Peers by citation overlap · career bar shows stage (early→late) cites · hero ref

Name	h						Papers	Cites
Thomas C. Boyd United States	9	227	216	143	63	45	11	422
Yongsoon Kang United States	6	333 1.5×	203 0.9×	89 0.6×	44 0.7×	86 1.9×	9	503
James Pokrywczynski United States	7	256 1.1×	302 1.4×	79 0.6×	19 0.3×	41 0.9×	25	497
Drue K. Schuler United States	5	242 1.1×	335 1.6×	107 0.7×	21 0.3×	22 0.5×	8	463
D. Israel India	10	250 1.1×	295 1.4×	48 0.3×	26 0.4×	67 1.5×	19	469
Neel Das United States	7	302 1.3×	355 1.6×	71 0.5×	18 0.3×	50 1.1×	15	481
Alan J. Greco United States	11	180 0.8×	289 1.3×	113 0.8×	10 0.2×	52 1.2×	19	486
Julie Z. Sneath United States	9	242 1.1×	418 1.9×	46 0.3×	140 2.2×	34 0.8×	20	617
Susan K. Harmon United States	9	179 0.8×	139 0.6×	34 0.2×	22 0.3×	88 2.0×	15	383
Salil Talpade United States	3	198 0.9×	271 1.3×	42 0.3×	14 0.2×	51 1.1×	7	395
Metin Argan Türkiye	10	218 1.0×	100 0.5×	44 0.3×	23 0.4×	77 1.7×	85	425

Countries citing papers authored by Thomas C. Boyd

Since Specialization

Citations

This map shows the geographic impact of Thomas C. Boyd's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Thomas C. Boyd with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Thomas C. Boyd more than expected).

Fields of papers citing papers by Thomas C. Boyd

Since Specialization

Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Thomas C. Boyd. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Thomas C. Boyd. The network helps show where Thomas C. Boyd may publish in the future.

Co-authorship network of co-authors of Thomas C. Boyd

This figure shows the co-authorship network connecting the top 25 collaborators of Thomas C. Boyd. A scholar is included among the top collaborators of Thomas C. Boyd based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Thomas C. Boyd. Thomas C. Boyd is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

Sort: Min cites: Since: Top N: Style:

11 of 11 papers shown

McDermott, Martin J., Thomas C. Boyd, & Ann Weaver. (2015). Franchise Business Ownership: A Comparative Study on the Implications of Military Experience on Franchisee Success and Satisfaction. 20. 9. 4 indexed citations

Koernig, Stephen K. & Thomas C. Boyd. (2009). To Catch a Tiger or Let Him Go: The Match-up Effect and Athlete Endorsers for Sport and Non-Sport Brands. Sport Marketing Quarterly. 18(1). 25–37. 109 indexed citations

Boyd, Thomas C., et al.. (2008). The Effects of Team Personality Awareness Exercises on Team Satisfaction and Performance. Journal of Marketing Education. 30(3). 244–254. 37 indexed citations

Boyd, Thomas C. & Timothy C. Krehbiel. (2006). An Analysis of the Effects of Specific Promotion Types on Attendance at Major League Baseball Games. Mid-American Journal of Business. 21(2). 21–32. 8 indexed citations

Boyd, Thomas C. & Matthew D. Shank. (2004). Athletes as Product Endorsers: The Effect of Gender and Product Relatedness. Sport Marketing Quarterly. 13(2). 82–93. 93 indexed citations

Boyd, Thomas C., et al.. (2003). A Means to an End: Slim Hopes and Cigarette Advertising. Health Promotion Practice. 4(3). 266–277. 24 indexed citations

Boyd, Thomas C. & Timothy C. Krehbiel. (2003). Promotion Timing in Major League Baseball and the Stacking Effects of Factors that Increase Game Attractiveness. Sport Marketing Quarterly. 12(3). 173–183. 37 indexed citations

Boyd, Carol J., Thomas C. Boyd, & Jennifer Cash. (1999). Why is Virginia Slim? Women and Cigarette Advertising. International Quarterly of Community Health Education. 19(1). 19–31. 10 indexed citations

Boyd, Thomas C. & Charlotte H. Mason. (1999). The Link between Attractiveness of "Extrabrand" Attributes and the Adoption of Innovations. Journal of the Academy of Marketing Science. 27(3). 306–319. 72 indexed citations

10.

Boyd, Thomas C. & Timothy C. Krehbiel. (1999). The Effect of Promotion Timing on Major League Baseball Attendance. Sport Marketing Quarterly. 8(4). 23–34. 6 indexed citations

11.

Boyd, Thomas C., et al.. (1996). Consumer Household Materials and Logistics Management: Inventory Ownership Cycle. Journal of Consumer Affairs. 30(1). 218–218. 22 indexed citations

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

Explore authors with similar magnitude of impact