Taylor Jing Wen
- Marketing top 5%
- Consumer Behavior in Brand Consumption and Identification 16
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- Behavioral Health and Interventions 5
- Literature and Literary Theory top 10%
- Media Influence and Health 10
- Sociology and Political Science top 10%
- Digital Marketing and Social Media 9
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- Color perception and design 3
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- Aesthetic Perception and Analysis 2
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- Customer Service Quality and Loyalty 2
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- Sentiment Analysis and Opinion Mining 2
- Co-authors
- Linwan WuNaa Amponsah DodooBaobao SongEunice KimJo-Yun LiJing YangJoon Kyoung KimRobert McKeever
- Journals
- Journal of Advertising (3 papers)Journal of Interactive Marketing (1 paper)Journal of Advertising Research (1 paper)
- Partner nations
- United StatesSouth Korea
In The Last Decade
Taylor Jing Wen
24 papers receiving 305 citations
Peers
Comparison fields: 5 of 61
- Marketing 142
- Applied Psychology 33
- Literature and Literary Theory 49
- Information Systems and Management 31
- Sociology and Political Science 180
Countries citing papers authored by Taylor Jing Wen
This map shows the geographic impact of Taylor Jing Wen's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Taylor Jing Wen with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Taylor Jing Wen more than expected).
Fields of papers citing papers by Taylor Jing Wen
This network shows the impact of papers produced by Taylor Jing Wen. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Taylor Jing Wen. The network helps show where Taylor Jing Wen may publish in the future.
Co-authorship network
The 21 scholars most cited alongside Taylor Jing Wen, linked wherever they have co-authored with each other. Click a name or a connecting line to browse the papers they share.
All Works
| # | Work | ||
|---|---|---|---|
| 1 | 2024 | 4 | |
| 2 | 2024 | 12 | |
| 3 | 2024 | 1 | |
| 4 | 2023 | 6 | |
| 5 | 2023 | 6 | |
| 6 | 2022 | 7 | |
| 7 | 2022 | 5 | |
| 8 | 2021 | 12 | |
| 9 | 2021 | 11 | |
| 10 | 2021 | 52 | |
| 11 | 2021 | 11 | |
| 12 | 2021 | 4 | |
| 13 | 2021 | 47 | |
| 14 | 2021 | 13 | |
| 15 | 2020 | 12 | |
| 16 | 2020 | 5 | |
| 17 | 2020 | 11 | |
| 18 | 2019 | 38 | |
| 19 | 2018 | 2 | |
| 20 | 2018 | 16 |
About Taylor Jing Wen
Taylor Jing Wen is a scholar working on Marketing, Applied Psychology and Literature and Literary Theory, having authored 24 papers that have together received 310 indexed citations. Recurring topics across this work include Consumer Behavior in Brand Consumption and Identification (16 papers), Media Influence and Health (10 papers), Digital Marketing and Social Media (9 papers), Behavioral Health and Interventions (5 papers), Color perception and design (3 papers), Aesthetic Perception and Analysis (2 papers), Customer Service Quality and Loyalty (2 papers) and Sentiment Analysis and Opinion Mining (2 papers). The work is most often cited by research in Marketing (142 citations), Applied Psychology (33 citations) and Literature and Literary Theory (49 citations). Taylor Jing Wen has collaborated with scholars based in United States and South Korea. Frequent co-authors include Linwan Wu, Naa Amponsah Dodoo, Baobao Song, Eunice Kim, Jo-Yun Li, Jing Yang, Joon Kyoung Kim, Robert McKeever, Ching‐Hua Chuan and Weiting Tao. Their work appears in journals such as Journal of Advertising, Journal of Interactive Marketing and Journal of Advertising Research.
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.