Sanjay Putrevu

2.9k total citations
41 papers, 2.1k citations indexed

About

Sanjay Putrevu is a scholar working on Marketing, Sociology and Political Science and Social Psychology. According to data from OpenAlex, Sanjay Putrevu has authored 41 papers receiving a total of 2.1k indexed citations (citations by other indexed papers that have themselves been cited), including 32 papers in Marketing, 19 papers in Sociology and Political Science and 5 papers in Social Psychology. Recurrent topics in Sanjay Putrevu's work include Consumer Behavior in Brand Consumption and Identification (26 papers), Digital Marketing and Social Media (15 papers) and Consumer Market Behavior and Pricing (7 papers). Sanjay Putrevu is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (26 papers), Digital Marketing and Social Media (15 papers) and Consumer Market Behavior and Pricing (7 papers). Sanjay Putrevu collaborates with scholars based in United States, Canada and Hong Kong. Sanjay Putrevu's co-authors include Kenneth R. Lord, James W. Gentry, Clifford J. Shultz, Brian T. Ratchford, H. G. Parsa, Suraj Commuri, Anthony Pecotich, Gunae Choi, Μαριάννα Σιγάλα and Jean McGuire and has published in prestigious journals such as Journal of Business Research, Journal of Business Ethics and Journal of Retailing.

In The Last Decade

Sanjay Putrevu

40 papers receiving 1.9k citations

Peers — A (Enhanced Table)

Peers by citation overlap · career bar shows stage (early→late) cites · hero ref

Name h Career Trend Papers Cites
Sanjay Putrevu United States 23 1.6k 974 345 251 211 41 2.1k
June Cotte Canada 23 1.1k 0.7× 1.1k 1.1× 325 0.9× 293 1.2× 254 1.2× 58 2.4k
Margaret K. Hogg United Kingdom 28 1.4k 0.9× 988 1.0× 426 1.2× 118 0.5× 141 0.7× 112 2.3k
Nancy Spears United States 21 1.6k 1.0× 1.2k 1.2× 475 1.4× 339 1.4× 188 0.9× 53 2.5k
Gita Venkataramani Johar United States 31 1.7k 1.1× 1.4k 1.4× 330 1.0× 231 0.9× 204 1.0× 89 3.0k
David M. Boush United States 15 1.7k 1.1× 1.1k 1.2× 476 1.4× 188 0.7× 228 1.1× 21 2.2k
Yuri Seo New Zealand 31 1.5k 0.9× 1.8k 1.8× 323 0.9× 215 0.9× 153 0.7× 61 2.8k
Michael A. Belch United States 17 1.6k 1.0× 1.2k 1.2× 337 1.0× 249 1.0× 181 0.9× 31 2.4k
Paul W. Miniard United States 26 1.5k 1.0× 1.1k 1.1× 433 1.3× 245 1.0× 120 0.6× 54 2.4k
Sally Hibbert United Kingdom 27 1.2k 0.8× 934 1.0× 589 1.7× 219 0.9× 303 1.4× 55 2.4k
Annamma Joy Canada 20 1.3k 0.8× 731 0.8× 293 0.8× 99 0.4× 225 1.1× 54 2.3k

Countries citing papers authored by Sanjay Putrevu

Since Specialization
Citations

This map shows the geographic impact of Sanjay Putrevu's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Sanjay Putrevu with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Sanjay Putrevu more than expected).

Fields of papers citing papers by Sanjay Putrevu

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Sanjay Putrevu. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Sanjay Putrevu. The network helps show where Sanjay Putrevu may publish in the future.

Co-authorship network of co-authors of Sanjay Putrevu

This figure shows the co-authorship network connecting the top 25 collaborators of Sanjay Putrevu. A scholar is included among the top collaborators of Sanjay Putrevu based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Sanjay Putrevu. Sanjay Putrevu is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

20 of 20 papers shown
1.
Lord, Kenneth R., Sanjay Putrevu, & Elizabeth Olson. (2023). Impulsiveness in the grocery store: psychographic drivers and segments. Journal of Consumer Marketing. 40(3). 328–343. 9 indexed citations
2.
Gentry, James W., et al.. (2014). Managing The Curiosity Gap Does Matter: What Do We Need To Do About It?. Developments in Business Simulation and Experiential Learning: Proceedings of the Annual ABSEL conference. 29. 6 indexed citations
3.
Gentry, James W., et al.. (2014). Motivating Students: An Initial Attempt to Operationalize the Curiosity Gap Model. Developments in Business Simulation and Experiential Learning: Proceedings of the Annual ABSEL conference. 28. 6 indexed citations
4.
Parsa, H. G., et al.. (2014). Corporate social and environmental responsibility in services: Will consumers pay for it?. Journal of Retailing and Consumer Services. 22. 250–260. 87 indexed citations
5.
Lord, Kenneth R. & Sanjay Putrevu. (2009). Informational and Transformational Responses to Celebrity Endorsements. Journal of Current Issues & Research in Advertising. 31(1). 1–13. 67 indexed citations
6.
Choi, Gunae, H. G. Parsa, Μαριάννα Σιγάλα, & Sanjay Putrevu. (2009). Consumers' Environmental Concerns and Behaviors in the Lodging Industry: A Comparison between Greece and the United States. Journal of Quality Assurance in Hospitality & Tourism. 10(2). 93–112. 84 indexed citations
7.
Lord, Kenneth R. & Sanjay Putrevu. (2009). The Effects of Informational and Transformational Motivations on Responses toward Celebrity Endorsements. ACR Asia-Pacific Advances. 2 indexed citations
8.
Putrevu, Sanjay. (2008). Consumer Responses Toward Sexual and Nonsexual Appeals: The Influence of Involvement, Need for Cognition (NFC), and Gender. Journal of Advertising. 37(2). 57–70. 106 indexed citations
9.
Putrevu, Sanjay. (2007). The Influence of Involvement and Nfc on Consumer Response Toward Sexual and Nonsexual Appeals. ACR European Advances.
10.
Lord, Kenneth R. & Sanjay Putrevu. (2005). Religious Influence on Consumer Behavior: Classification and Measurement. ACR North American Advances. 6 indexed citations
11.
Putrevu, Sanjay. (2004). COMMUNICATING WITH THE SEXES: Male and Female Responses to Print Advertisements. Journal of Advertising. 33(3). 51–62. 100 indexed citations
12.
Lord, Kenneth R., Sanjay Putrevu, & H. G. Parsa. (2004). The Cross-Border Consumer: Investigation of Motivators and Inhibitors in Dining Experiences. Journal of Hospitality & Tourism Research. 28(2). 209–229. 11 indexed citations
13.
Putrevu, Sanjay. (2004). Sex Differences in Processing Printed Advertisements. Psychological Reports. 94(3). 814–818. 3 indexed citations
14.
Putrevu, Sanjay & Kenneth R. Lord. (2003). Processing Internet Communications: A Motivation, Opportunity and Ability Framework. Journal of Current Issues & Research in Advertising. 25(1). 45–59. 40 indexed citations
15.
Gentry, James W., Sanjay Putrevu, Clifford J. Shultz, & Suraj Commuri. (2001). How Now Ralph Lauren? the Separation of Brand and Product in a Counterfeit Culture. ACR North American Advances. 137 indexed citations
16.
Pecotich, Anthony, et al.. (1999). The Influence of Warnings on Product Placements. UWA Profiles and Research Repository (University of Western Australia). 22 indexed citations
17.
Putrevu, Sanjay & Kenneth R. Lord. (1999). Consumer Grocery Search: Dimensions and Segments. ACR European Advances. 3 indexed citations
18.
Lord, Kenneth R. & Sanjay Putrevu. (1998). Acceptance of Recycling Appeals: The Moderating Role of Perceived Consumer Effectiveness. Journal of Marketing Management. 14(6). 581–590. 32 indexed citations
19.
Lord, Kenneth R., Chung K. Kim, & Sanjay Putrevu. (1997). Communication Strategies to Counter Deceptive Advertising. 18(3). 24. 1 indexed citations
20.
Putrevu, Sanjay & Brian T. Ratchford. (1997). A model of search behavior with an application to grocery shopping. Journal of Retailing. 73(4). 463–486. 161 indexed citations

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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