Ram Bezawada

2.5k citations
20 papers · 1.9k indexed · 3 hit papers · h-index 12

Ram Bezawada

20 papers receiving 1.7k citations

Hit Papers

From social to sale: The effects of firm-generated conten...3782012202620162021200400600

Peers

Ram Bezawada
Comparison fields: 5 of 84
  • Marketing 1.0k
  • Information Systems and Management 472
  • Communication 225
  • Organizational Behavior and Human Resource Management 306
  • Sociology and Political Science 1.3k
Replace María Sicilia Piñero with:
María Sicilia Piñero Spain
Seshadri Tirunillai United States
Manuel J. Sánchez‐Franco Spain
Bin Gu United States
Rishika Rishika United States
Nikoletta‐Theofania Siamagka United Kingdom
Xiabing Zheng China
David J. Faulds United States
Stephan Ludwig United States
Anssi Tarkiainen Finland
Ram Bezawada relative to María Sicilia Piñero Spain María Sicilia Piñero's profile →
Citations per field
00.5×1.5×1.9×
María Sicilia Piñero · 1×
Citations per year

Countries citing papers authored by Ram Bezawada

Since Specialization
Citations

This map shows the geographic impact of Ram Bezawada's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Ram Bezawada with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Ram Bezawada more than expected).

Fields of papers citing papers by Ram Bezawada

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Ram Bezawada. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Ram Bezawada. The network helps show where Ram Bezawada may publish in the future.

Co-authorship network

The 20 scholars most cited alongside Ram Bezawada, linked wherever they have co-authored with each other. Click a name or a connecting line to browse the papers they share.

Border = papers with Ram Bezawada Line = papers co-authored together Ram Bezawada links everyone, so they are left out of the graph.

All Works

20 of 20 papers shown
#Work
1 202413
2 202110
3 201812
4
From social to sale: The effects of firm-generated content in social media on customer behaviorbreakdown →
2016378
5 201520
6
From Social to Sale: The Effects of Firm-Generated Content in Social Media on Customer Behaviorbreakdown →
2015654
7
Better Patient Privacy Protection with Better Patient Empowerment about Consent in Health Information Exchanges
20151
8 201428
9 201410
10
The Effect of Customers’ Social Media Participation on Customer Visit Frequency and Profitability: An Empirical Investigation
20135
11 20121
12 20127
13 201229
14
The Effect of Customers' Social Media Participation on Customer Visit Frequency and Profitability: An Empirical Investigationbreakdown →
2012409
15 201222
16 2012148
17 20128
18 20107
19 200939
20 200954

About Ram Bezawada

Ram Bezawada is a scholar working on Marketing, Tourism, Leisure and Hospitality Management and Information Systems and Management, having authored 20 papers that have together received 1.9k indexed citations. Recurring topics across this work include Consumer Market Behavior and Pricing (12 papers), Consumer Retail Behavior Studies (6 papers), Technology Adoption and User Behaviour (4 papers), Digital Marketing and Social Media (4 papers), Consumer Behavior in Brand Consumption and Identification (4 papers), Economic and Environmental Valuation (3 papers), Sensory Analysis and Statistical Methods (2 papers) and Customer Service Quality and Loyalty (2 papers). The work is most often cited by research in Marketing (1.0k citations), Information Systems and Management (472 citations) and Communication (225 citations). Ram Bezawada has collaborated with scholars based in United States, Finland and Canada. Frequent co-authors include Ramkumar Janakiraman, Rishika Rishika, P.K. Kannan, Ashish Kumar, Koen Pauwels, Venkatesh Shankar, Subramanian Balachander, Gary J. Pickering, Arun K. Jain and Minakshi Trivedi.

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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