From social to sale: The effects of firm-generated content in social media on customer behavior
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This map shows the geographic impact of From social to sale: The effects of firm-generated content in social media on customer behavior. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by From social to sale: The effects of firm-generated content in social media on customer behavior with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites From social to sale: The effects of firm-generated content in social media on customer behavior more than expected).
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About From social to sale: The effects of firm-generated content in social media on customer behavior
This paper, published in 2016, received 378 indexed citations . Written by Ashish Kumar, Ram Bezawada, Rishika Rishika, Ramkumar Janakiraman and P.K. Kannan covering the research area of Information Systems and Management, Sociology and Political Science and Marketing. It is primarily cited by scholars working on Sociology and Political Science (325 citations), Marketing (210 citations) and Information Systems and Management (110 citations). Published in Figshare.
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This paper is also available at doi.org/w34124536.