Rishika Rishika

2.5k total citations · 3 hit papers
12 papers, 1.8k citations indexed

About

Rishika Rishika is a scholar working on Sociology and Political Science, Marketing and Information Systems and Management. According to data from OpenAlex, Rishika Rishika has authored 12 papers receiving a total of 1.8k indexed citations (citations by other indexed papers that have themselves been cited), including 8 papers in Sociology and Political Science, 6 papers in Marketing and 5 papers in Information Systems and Management. Recurrent topics in Rishika Rishika's work include Digital Marketing and Social Media (7 papers), Technology Adoption and User Behaviour (4 papers) and Consumer Market Behavior and Pricing (3 papers). Rishika Rishika is often cited by papers focused on Digital Marketing and Social Media (7 papers), Technology Adoption and User Behaviour (4 papers) and Consumer Market Behavior and Pricing (3 papers). Rishika Rishika collaborates with scholars based in United States, Canada and Finland. Rishika Rishika's co-authors include Ramkumar Janakiraman, Ram Bezawada, P.K. Kannan, Ashish Kumar, Joon Ho Lim, Jui Ramaprasad, Mark B. Houston, Byungjoon Yoo, Michael A. Stanko and José Luis Franco and has published in prestigious journals such as Journal of Marketing, Management Science and Journal of Consumer Research.

In The Last Decade

Rishika Rishika

12 papers receiving 1.7k citations

Hit Papers

From Social to Sale: The Effects of Firm-Generated Conten... 2012 2026 2016 2021 2015 2012 2016 200 400 600
What are hit papers?

Hit papers significantly outperform the citation benchmark for their cohort. A paper qualifies if it has ≥500 total citations, achieves ≥1.5× the top-1% citation threshold for papers in the same subfield and year (this is the minimum needed to enter the top 1%, not the average within it), or reaches the top citation threshold in at least one of its specific research topics.

  1. From Social to Sale: The Effects of Firm-Generated Content in Social Media on Customer Behavior
    2015 654 citations Ram Bezawada, Rishika Rishika et al. Journal of Marketing profile →
  2. The Effect of Customers' Social Media Participation on Customer Visit Frequency and Profitability: An Empirical Investigation
    2012 409 citations Rishika Rishika, Ashish Kumar et al. Information Systems Research profile →
  3. From social to sale: The effects of firm-generated content in social media on customer behavior
    2016 378 citations Ashish Kumar, Ram Bezawada et al. Figshare profile →

Peers — A (Enhanced Table)

Peers by citation overlap · career bar shows stage (early→late) cites · hero ref

Name h Career Trend Papers Cites
Rishika Rishika United States 9 1.4k 841 537 290 266 12 1.8k
Ram Bezawada United States 12 1.3k 0.9× 1.0k 1.2× 472 0.9× 306 1.1× 225 0.8× 20 1.9k
Rong‐An Shang Taiwan 15 1.3k 0.9× 674 0.8× 846 1.6× 367 1.3× 381 1.4× 37 1.9k
Mohammad M. Rahman Australia 11 1.4k 1.0× 905 1.1× 653 1.2× 395 1.4× 143 0.5× 19 2.1k
Lara Lobschat Netherlands 11 1.0k 0.7× 681 0.8× 408 0.8× 329 1.1× 172 0.6× 11 1.4k
Manuel J. Sánchez‐Franco Spain 21 1.2k 0.8× 700 0.8× 834 1.6× 561 1.9× 236 0.9× 57 2.0k
Kunal Swani United States 18 1.1k 0.7× 619 0.7× 421 0.8× 226 0.8× 172 0.6× 35 1.4k
Nikoletta‐Theofania Siamagka United Kingdom 13 1.2k 0.8× 675 0.8× 535 1.0× 248 0.9× 261 1.0× 21 1.6k
Constance Elise Porter United States 7 1.1k 0.7× 458 0.5× 747 1.4× 313 1.1× 403 1.5× 7 1.7k
Kristine De Valck France 12 1.8k 1.2× 1.0k 1.2× 712 1.3× 419 1.4× 297 1.1× 19 2.1k
Neveen Awad United States 9 1.5k 1.1× 904 1.1× 596 1.1× 294 1.0× 185 0.7× 12 1.9k

Countries citing papers authored by Rishika Rishika

Since Specialization
Citations

This map shows the geographic impact of Rishika Rishika's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Rishika Rishika with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Rishika Rishika more than expected).

Fields of papers citing papers by Rishika Rishika

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Rishika Rishika. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Rishika Rishika. The network helps show where Rishika Rishika may publish in the future.

Co-authorship network of co-authors of Rishika Rishika

This figure shows the co-authorship network connecting the top 25 collaborators of Rishika Rishika. A scholar is included among the top collaborators of Rishika Rishika based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Rishika Rishika. Rishika Rishika is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

12 of 12 papers shown
1.
Janakiraman, Ramkumar, et al.. (2024). Spring Forward = Fall Back? The Effect of Daylight Saving Time Change on Consumers’ Unhealthy Behavior. Journal of Marketing. 88(6). 64–84. 3 indexed citations
2.
Ortega, Blanca Hernández, Michael A. Stanko, Rishika Rishika, Francisco‐Jose Molina‐Castillo, & José Luis Franco. (2022). Brand-generated social media content and its differential impact on loyalty program members. Journal of the Academy of Marketing Science. 50(5). 1071–1090. 20 indexed citations
3.
Rishika, Rishika, Sven Feurer, & Kelly L. Haws. (2021). Really Rewarding Rewards: Strategic Licensing in Long-Term Healthy Food Consumption. Journal of Consumer Research. 49(2). 268–287. 8 indexed citations
4.
Lim, Joon Ho, Rishika Rishika, Ramkumar Janakiraman, & P.K. Kannan. (2020). Competitive Effects of Front-of-Package Nutrition Labeling Adoption on Nutritional Quality: Evidence from Facts Up Front–Style Labels. Journal of Marketing. 84(6). 3–21. 37 indexed citations
5.
Rishika, Rishika & Jui Ramaprasad. (2019). The Effects of Asymmetric Social Ties, Structural Embeddedness, and Tie Strength on Online Content Contribution Behavior. Management Science. 65(7). 3398–3422. 63 indexed citations
6.
Rishika, Rishika & Ramkumar Janakiraman. (2018). Social media and retailing: a review and directions for futureresearch. Edward Elgar Publishing eBooks. 3 indexed citations
7.
Janakiraman, Ramkumar, Joon Ho Lim, & Rishika Rishika. (2017). The Effect of a Data Breach Announcement on Customer Behavior: Evidence from a Multichannel Retailer. Journal of Marketing. 82(2). 85–105. 146 indexed citations
8.
Rishika, Rishika, et al.. (2017). Social Dollars in Online Communities: The Effect of Product, User, and Network Characteristics. Journal of Marketing. 82(1). 93–114. 92 indexed citations
9.
Kumar, Ashish, Ram Bezawada, Rishika Rishika, Ramkumar Janakiraman, & P.K. Kannan. (2016). From social to sale: The effects of firm-generated content in social media on customer behavior. Figshare. 378 indexed citations breakdown →
10.
Bezawada, Ram, et al.. (2015). From Social to Sale: The Effects of Firm-Generated Content in Social Media on Customer Behavior. Journal of Marketing. 80(1). 7–25. 654 indexed citations breakdown →
11.
Banerjee, Syagnik & Rishika Rishika. (2015). The art of mistiming: How interruptions make mobile coupon campaigns effective. Journal of Direct Data and Digital Marketing Practice. 17(2). 101–113. 1 indexed citations
12.
Rishika, Rishika, Ashish Kumar, Ramkumar Janakiraman, & Ram Bezawada. (2012). The Effect of Customers' Social Media Participation on Customer Visit Frequency and Profitability: An Empirical Investigation. Information Systems Research. 24(1). 108–127. 409 indexed citations breakdown →

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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