Hit papers significantly outperform the citation benchmark for their cohort. A paper qualifies
if it has ≥500 total citations, achieves ≥1.5× the top-1% citation threshold for papers in the
same subfield and year (this is the minimum needed to enter the top 1%, not the average
within it), or reaches the top citation threshold in at least one of its specific research
topics.
Protocol Analysis: Verbal Reports as Data
19863.6k citationsM. Venkatesan et al.Journal of Marketing Researchprofile →
Peers — A (Enhanced Table)
Peers by citation overlap · career bar shows stage (early→late)
cites ·
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This map shows the geographic impact of M. Venkatesan's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by M. Venkatesan with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites M. Venkatesan more than expected).
This network shows the impact of papers produced by M. Venkatesan. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by M. Venkatesan. The network helps show where M. Venkatesan may publish in the future.
Co-authorship network of co-authors of M. Venkatesan
This figure shows the co-authorship network connecting the top 25 collaborators of M. Venkatesan.
A scholar is included among the top collaborators of M. Venkatesan based on the total number of
citations received by their joint publications. Widths of edges
represent the number of papers authors have co-authored together.
Node borders
signify the number of papers an author published with M. Venkatesan. M. Venkatesan is excluded from
the visualization to improve readability, since they are connected to all nodes in the network.
Venkatesan, M., et al.. (2012). Decision Making in Relation to Personality Types and Cognitive Styles of Business Students. SSRN Electronic Journal. 11(2). 20–29.2 indexed citations
Chebat, Jean‐Charles & M. Venkatesan. (1993). Time Orientation and Canadian Consumer Behavior: Case of French and English Speaking Canadians. ACR European Advances.1 indexed citations
9.
Schroeder, Jonathan E., M. Venkatesan, John K. Wong, & Beverlee B. Anderson. (1993). Social Time Perspective and Cross-Cultural Consumer Behavior: a Framework and Some Results. ACR European Advances.4 indexed citations
10.
Venkatesan, M., et al.. (1989). Reactance Theory in Consumer Research: the Past, Present and Future. ACR North American Advances.28 indexed citations
11.
Venkatesan, M., et al.. (1986). Creativity in services marketing : what's new, what works, what's developing.68 indexed citations
12.
Venkatesan, M. & Beverlee B. Anderson. (1985). Time and Consumer Behavior: a Historical Perspective.3 indexed citations
13.
Raju, P.S. & M. Venkatesan. (1980). Exploratory Behavior in the Consumer Context: a State of the Art Review. ACR North American Advances.28 indexed citations
14.
Venkatesan, M.. (1978). Consumer Behavior and Nutrition: Preventive Health Perspectives. ACR North American Advances.2 indexed citations
15.
Venkatesan, M., et al.. (1975). Women in Magazine Ads: 1959-71. Journal of Advertising Research. 15(5). 49–54.31 indexed citations
16.
Venkatesan, M., et al.. (1974). A Micro Analytic Simulation of Consumer Behavior: Economic and Behavior Theory Antecedents. ACR North American Advances.1 indexed citations
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive
bibliographic database. While OpenAlex provides broad and valuable coverage of the global
research landscape, it—like all bibliographic datasets—has inherent limitations. These include
incomplete records, variations in author disambiguation, differences in journal indexing, and
delays in data updates. As a result, some metrics and network relationships displayed in
Rankless may not fully capture the entirety of a scholar's output or impact.