Kok Wei Khong

58 papers and 1.9k indexed citations i.

About

Kok Wei Khong is a scholar working on Sociology and Political Science, Marketing and Organizational Behavior and Human Resource Management. According to data from OpenAlex, Kok Wei Khong has authored 58 papers receiving a total of 1.9k indexed citations (citations by other indexed papers that have themselves been cited), including 28 papers in Sociology and Political Science, 22 papers in Marketing and 21 papers in Organizational Behavior and Human Resource Management. Recurrent topics in Kok Wei Khong’s work include Digital Marketing and Social Media (23 papers), Customer Service Quality and Loyalty (19 papers) and Technology Adoption and User Behaviour (17 papers). Kok Wei Khong is often cited by papers focused on Digital Marketing and Social Media (23 papers), Customer Service Quality and Loyalty (19 papers) and Technology Adoption and User Behaviour (17 papers). Kok Wei Khong collaborates with scholars based in Malaysia, China and United Kingdom. Kok Wei Khong's co-authors include Shasha Teng, Alain Yee‐Loong Chong, M.S. Balaji, Fon Sim Ong, Wei Wei Goh, Saeed Pahlevan Sharif, Ashraf Sadat Ahadzadeh, Muhammad Mohsin Butt, Scott McCabe and Ken Kyid Yeoh and has published in prestigious journals such as PLoS ONE, Journal of Cleaner Production and Journal of Business Ethics.

In The Last Decade

Co-authorship network of co-authors of Kok Wei Khong

This figure shows the co-authorship network connecting the top 25 collaborators of Kok Wei Khong. A scholar is included among the top collaborators of Kok Wei Khong based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Kok Wei Khong. Kok Wei Khong is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

Fields of papers citing papers by Kok Wei Khong

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Kok Wei Khong. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Kok Wei Khong. The network helps show where Kok Wei Khong may publish in the future.

Countries citing papers authored by Kok Wei Khong

Since Specialization
Citations

This map shows the geographic impact of Kok Wei Khong's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Kok Wei Khong with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Kok Wei Khong more than expected).

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar’s output or impact.

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2026