Itamar Simonson

18.0k total citations · 6 hit papers
100 papers, 12.7k citations indexed

About

Itamar Simonson is a scholar working on Marketing, General Decision Sciences and Economics and Econometrics. According to data from OpenAlex, Itamar Simonson has authored 100 papers receiving a total of 12.7k indexed citations (citations by other indexed papers that have themselves been cited), including 56 papers in Marketing, 54 papers in General Decision Sciences and 35 papers in Economics and Econometrics. Recurrent topics in Itamar Simonson's work include Decision-Making and Behavioral Economics (54 papers), Economic and Environmental Valuation (35 papers) and Consumer Behavior in Brand Consumption and Identification (35 papers). Itamar Simonson is often cited by papers focused on Decision-Making and Behavioral Economics (54 papers), Economic and Environmental Valuation (35 papers) and Consumer Behavior in Brand Consumption and Identification (35 papers). Itamar Simonson collaborates with scholars based in United States, Israel and Hong Kong. Itamar Simonson's co-authors include Amos Tversky, Ran Kivetz, Stephen M. Nowlis, Ravi Dhar, Barry M. Staw, Dan Ariely, Ziv Carmon, Michael W. Morris, Donnel A. Briley and Raymond Fisman and has published in prestigious journals such as Journal of Marketing, Journal of Applied Psychology and The Quarterly Journal of Economics.

In The Last Decade

Itamar Simonson

98 papers receiving 11.3k citations

Hit Papers

Choice Based on Reasons: The Case of Attraction and Compr... 1989 2026 2001 2013 1989 1992 1993 2002 1992 400 800 1.2k

Peers — A (Enhanced Table)

Peers by citation overlap · career bar shows stage (early→late) cites · hero ref

Name h Career Trend Papers Cites
Itamar Simonson United States 46 6.0k 4.4k 3.1k 2.9k 2.0k 100 12.7k
James R. Bettman United States 64 11.0k 1.8× 6.3k 1.4× 4.2k 1.4× 7.4k 2.6× 2.5k 1.3× 141 25.7k
Marcel Zeelenberg Netherlands 61 3.1k 0.5× 2.9k 0.7× 1.2k 0.4× 5.5k 1.9× 2.4k 1.2× 212 14.9k
Stephen J. Hoch United States 39 6.3k 1.1× 1.4k 0.3× 2.0k 0.6× 2.1k 0.7× 859 0.4× 59 10.0k
Sheena S. Iyengar United States 29 2.1k 0.4× 1.6k 0.4× 1.6k 0.5× 2.3k 0.8× 1.3k 0.6× 56 9.8k
Dražen Prelec United States 35 1.6k 0.3× 4.4k 1.0× 3.8k 1.2× 1.3k 0.5× 1.0k 0.5× 68 11.2k
Irwin P. Levin United States 45 1.6k 0.3× 2.9k 0.7× 1.4k 0.4× 2.0k 0.7× 1.8k 0.9× 156 8.8k
Rik Pieters Netherlands 65 7.2k 1.2× 1.2k 0.3× 1.1k 0.4× 5.4k 1.9× 1.7k 0.9× 153 16.3k
Chip Heath United States 31 1.3k 0.2× 1.5k 0.3× 1.4k 0.4× 2.9k 1.0× 874 0.4× 51 10.6k
Max H. Bazerman United States 74 1.3k 0.2× 3.1k 0.7× 2.9k 0.9× 6.6k 2.3× 1.1k 0.6× 301 19.0k
Mark R. Lepper United States 46 1.8k 0.3× 2.3k 0.5× 1.4k 0.5× 6.5k 2.3× 2.3k 1.2× 98 20.1k

Countries citing papers authored by Itamar Simonson

Since Specialization
Citations

This map shows the geographic impact of Itamar Simonson's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Itamar Simonson with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Itamar Simonson more than expected).

Fields of papers citing papers by Itamar Simonson

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Itamar Simonson. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Itamar Simonson. The network helps show where Itamar Simonson may publish in the future.

Co-authorship network of co-authors of Itamar Simonson

This figure shows the co-authorship network connecting the top 25 collaborators of Itamar Simonson. A scholar is included among the top collaborators of Itamar Simonson based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Itamar Simonson. Itamar Simonson is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

20 of 20 papers shown
1.
Bhatia, Sudeep, et al.. (2024). 50 Years of Context Effects: Merging the Behavioral and Quantitative Perspectives. Journal of Consumer Research. 51(1). 19–28. 4 indexed citations
2.
Levav, Jonathan, et al.. (2022). A Reexamination of the Impact of Decision Conflict on Choice Deferral. Management Science. 69(5). 2691–2712. 5 indexed citations
3.
Levav, Jonathan, et al.. (2022). The Upscaling Effect: How the Decision Context Influences Tradeoffs between Desirability and Feasibility. Journal of Consumer Research. 50(3). 492–509. 4 indexed citations
4.
Simonson, Itamar, et al.. (2020). “Swipe Left For No”: Why Options That Survive Rejection Lead to Greater Purchase. ACR North American Advances. 1 indexed citations
5.
Simonson, Itamar, et al.. (2017). Using Reviews to Determine Preferences: How Variance in Customer-Generated Reviews Affects Choice. ACR North American Advances. 1 indexed citations
6.
Levav, Jonathan, et al.. (2016). Comparison Focus: the Asymmetric Impact of Context Effects on Advantaged Versus Disadvantaged Options. ACR North American Advances. 1 indexed citations
7.
Simonson, Itamar. (2015). The BDT Effect and Future: A Reply to JohnLynch and Norbert Schwarz. RePEc: Research Papers in Economics. 1(1). 59–73. 5 indexed citations
8.
Simonson, Itamar & Emanuel Rosen. (2014). What marketers misunderstand about online reviews. Harvard business review. 92(1). 7. 41 indexed citations
9.
Simonson, Itamar & Emanuel Rosen. (2014). Absolute Value: What Really Influences Customers in the Age of (Nearly) Perfect Information. CERN Document Server (European Organization for Nuclear Research). 56 indexed citations
10.
Simonson, Itamar. (2014). Mission Accomplished: What's Next for Consumer BDT-JDM Researchers?. SSRN Electronic Journal. 1 indexed citations
11.
Liu, Wendy & Itamar Simonson. (2010). The Tradeoff Heuristic: the Settling Effect of Conflict. ACR North American Advances. 1 indexed citations
12.
Simonson, Itamar. (2008). Will I like a “medium” pillow? Another look at constructed and inherent preferences. Journal of Consumer Psychology. 18(3). 155–169. 19 indexed citations
13.
Fisman, Raymond, Sheena S. Iyengar, Emir Kamenica, & Itamar Simonson. (2008). Racial Preferences in Dating. The Review of Economic Studies. 75(1). 117–132. 114 indexed citations
14.
Simonson, Itamar. (2005). Special Session Summary Speed- and Online Dating: Insights Into Preference Construction in Frequent, High Involvement, Personal Decisions. ACR North American Advances. 1 indexed citations
15.
Fisman, Raymond, Sheena S. Iyengar, Emir Kamenica, & Itamar Simonson. (2004). Racial Preferences in Dating: Evidence from a Speed Dating Experiment. SSRN Electronic Journal. 8 indexed citations
16.
Kivetz, Ran & Itamar Simonson. (2002). Self-Control for the Righteous: Toward a Theory of Precommitment to Indulgence. Journal of Consumer Research. 29(2). 199–217. 384 indexed citations
17.
Huber, Joel, John Lynch, Kim P. Corfman, et al.. (1997). Thinking About Values in Prospect and Retrospect: Maximizing Experienced Utility. Marketing Letters. 8(3). 323–334. 27 indexed citations
18.
Dhar, Ravi & Itamar Simonson. (1992). The Effect of the Focus of Comparison on Consumer Preferences. Journal of Marketing Research. 29(4). 430–440. 94 indexed citations
19.
Simonson, Itamar & Barry M. Staw. (1992). Deescalation strategies: A comparison of techniques for reducing commitment to losing courses of action.. Journal of Applied Psychology. 77(4). 419–426. 269 indexed citations
20.
Simonson, Itamar. (1987). Justification processes in choice. UMI eBooks. 1 indexed citations

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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