David L. Loudon

1.8k citations
71 papers · 1.0k indexed · 1 hit paper · h-index 10

David L. Loudon

62 papers receiving 904 citations

Hit Papers

The Essentials of Marketing Research4972012202620162021100200300400

Peers

David L. Loudon
Comparison fields: 5 of 128
  • Marketing 390
  • Organizational Behavior and Human Resource Management 206
  • Information Systems and Management 120
  • Tourism, Leisure and Hospitality Management 20
  • Medical Terminology 3
Replace Pamela L. Alreck with:
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Citations per year

Countries citing papers authored by David L. Loudon

Since Specialization
Citations

This map shows the geographic impact of David L. Loudon's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by David L. Loudon with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites David L. Loudon more than expected).

Fields of papers citing papers by David L. Loudon

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by David L. Loudon. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by David L. Loudon. The network helps show where David L. Loudon may publish in the future.

Co-authorship network

The 25 scholars most cited alongside David L. Loudon, linked wherever they have co-authored with each other. Click a name or a connecting line to browse the papers they share.

Border = papers with David L. Loudon Line = papers co-authored together David L. Loudon links everyone, so they are left out of the graph.

All Works

20 of 20 papers shown
#Work
1 20202
2 20166
3
When Do the Ends Justify the Means?: The Role of the Necessary and Proper Clause in the Commerce Clause Analysis
20150
4
Cross-Cultural Leadership Intelligence: Recommendations for Kenya
20143
5 20142
6 20133
7 20120
8
The Essentials of Marketing Researchbreakdown →
2012497
9 20117
10
The "Is" versus the "Should Be" of Performance Appraisals: Don't Confuse Them!
20102
11
Santorini Restaurant: One Entrepreneur’s Start-Up Adventure
20104
12 200918
13
Dr. Talal's Honda
20081
14 20076
15 200712
16 20072
17
Pharmaceutical parallel trade in the UK
20058
18 19982
19 19956
20 19915

About David L. Loudon

David L. Loudon is a scholar working on Pharmacology, Management of Technology and Innovation and Marketing, having authored 71 papers that have together received 1.0k indexed citations. Recurring topics across this work include Pharmaceutical industry and healthcare (9 papers), Religion, Society, and Development (7 papers), Customer Service Quality and Loyalty (6 papers), Management and Marketing Education (5 papers), Digital Marketing and Social Media (4 papers), Legal Education and Practice Innovations (4 papers), Marketing and Advertising Strategies (4 papers) and Consumer Behavior in Brand Consumption and Identification (3 papers). The work is most often cited by research in Marketing (390 citations), Organizational Behavior and Human Resource Management (206 citations) and Information Systems and Management (120 citations). David L. Loudon has collaborated with scholars based in United States, Latvia and Germany. Frequent co-authors include Robert E. Stevens, Bruce Wrenn, Lawrence Silver, Albert J. Della Bitta, Nile M. Khanfar, Fadi M. Alkhateeb, G. Geoffrey Booth, Kenneth E. Clow, Robert Stevens and Paul Dunn. Their work appears in journals such as SHILAP Revista de lepidopterología, Journal of Marketing and Journal of Marketing Research.

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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