Ceren Hayran

544 total citations
10 papers, 365 citations indexed

About

Ceren Hayran is a scholar working on Sociology and Political Science, Marketing and Social Psychology. According to data from OpenAlex, Ceren Hayran has authored 10 papers receiving a total of 365 indexed citations (citations by other indexed papers that have themselves been cited), including 6 papers in Sociology and Political Science, 5 papers in Marketing and 4 papers in Social Psychology. Recurrent topics in Ceren Hayran's work include Consumer Behavior in Brand Consumption and Identification (5 papers), Digital Marketing and Social Media (4 papers) and Media Influence and Health (3 papers). Ceren Hayran is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (5 papers), Digital Marketing and Social Media (4 papers) and Media Influence and Health (3 papers). Ceren Hayran collaborates with scholars based in Türkiye, Italy and United Kingdom. Ceren Hayran's co-authors include Zeynep Gürhan‐Canlı, Lalin Anik, Gülen Sarial‐Abi, Vanitha Swaminathan and Ayşegül Toker and has published in prestigious journals such as PLoS ONE, Journal of Consumer Research and Personality and Individual Differences.

In The Last Decade

Ceren Hayran

9 papers receiving 337 citations

Peers — A (Enhanced Table)

Peers by citation overlap · career bar shows stage (early→late) cites · hero ref

Name h Career Trend Papers Cites
Ceren Hayran Türkiye 7 227 175 66 46 42 10 365
Mikyeung Bae United States 10 229 1.0× 212 1.2× 72 1.1× 71 1.5× 19 0.5× 14 429
Jonathan Hasford United States 12 120 0.5× 161 0.9× 96 1.5× 52 1.1× 28 0.7× 23 345
Yoon Hi Sung United States 13 248 1.1× 182 1.0× 44 0.7× 42 0.9× 27 0.6× 27 409
Sören Köcher Germany 8 183 0.8× 117 0.7× 35 0.5× 47 1.0× 27 0.6× 23 343
Linda Tuncay Zayer United States 13 188 0.8× 241 1.4× 31 0.5× 74 1.6× 26 0.6× 24 500
Aimee Riedel Australia 11 135 0.6× 156 0.9× 50 0.8× 39 0.8× 22 0.5× 25 320
Ouidade Sabri France 12 186 0.8× 202 1.2× 79 1.2× 48 1.0× 35 0.8× 35 395
Behçet Yalın Özkara Türkiye 8 283 1.2× 237 1.4× 53 0.8× 57 1.2× 23 0.5× 28 485
Hakan Boz Türkiye 10 153 0.7× 93 0.5× 70 1.1× 86 1.9× 28 0.7× 27 359
Komal Nagar India 10 173 0.8× 228 1.3× 55 0.8× 119 2.6× 18 0.4× 23 430

Countries citing papers authored by Ceren Hayran

Since Specialization
Citations

This map shows the geographic impact of Ceren Hayran's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Ceren Hayran with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Ceren Hayran more than expected).

Fields of papers citing papers by Ceren Hayran

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Ceren Hayran. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Ceren Hayran. The network helps show where Ceren Hayran may publish in the future.

Co-authorship network of co-authors of Ceren Hayran

This figure shows the co-authorship network connecting the top 25 collaborators of Ceren Hayran. A scholar is included among the top collaborators of Ceren Hayran based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Ceren Hayran. Ceren Hayran is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

10 of 10 papers shown
1.
Toker, Ayşegül, et al.. (2025). Postmodern consumer identity projects on social media: Skincare consumer tribe. Business And Management Studies An International Journal. 13(1). 263–281.
2.
Hayran, Ceren, et al.. (2025). Social media influencer marketing: the role of influencer type, brand popularity, and consumers’ need for uniqueness. International Journal of Advertising. 44(7). 1366–1393. 5 indexed citations
3.
Hayran, Ceren, et al.. (2022). Impact of social media brand blunders on brand trust and brand liking. International Journal of Market Research. 65(4). 466–483. 6 indexed citations
4.
Hayran, Ceren, et al.. (2021). Message Framing Effects on Individuals' Social Distancing and Helping Behavior During the COVID-19 Pandemic. Frontiers in Psychology. 12. 579164–579164. 35 indexed citations
5.
Hayran, Ceren & Lalin Anik. (2021). Well-Being and Fear of Missing Out (FOMO) on Digital Content in the Time of COVID-19: A Correlational Analysis among University Students. International Journal of Environmental Research and Public Health. 18(4). 1974–1974. 79 indexed citations
6.
Hayran, Ceren & Zeynep Gürhan‐Canlı. (2021). Understanding the feeling of missing out: A temporal perspective. Personality and Individual Differences. 185. 111307–111307. 4 indexed citations
7.
Hayran, Ceren, Lalin Anik, & Zeynep Gürhan‐Canlı. (2020). A threat to loyalty: Fear of missing out (FOMO) leads to reluctance to repeat current experiences. PLoS ONE. 15(4). e0232318–e0232318. 54 indexed citations
8.
Gürhan‐Canlı, Zeynep, Gülen Sarial‐Abi, & Ceren Hayran. (2017). Consumers and Brands across the Globe: Research Synthesis and New Directions. Journal of International Marketing. 26(1). 96–117. 122 indexed citations
9.
Gürhan‐Canlı, Zeynep, Ceren Hayran, & Gülen Sarial‐Abi. (2016). Customer-based brand equity in a technologically fast-paced, connected, and constrained environment. AMS Review. 6(1-2). 23–32. 35 indexed citations
10.
Swaminathan, Vanitha, et al.. (2015). How, When, and Why Do Attribute-Complementary versus Attribute-Similar Cobrands Affect Brand Evaluations: A Concept Combination Perspective. Journal of Consumer Research. 42(1). 45–58. 25 indexed citations

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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2026