Nathalie Fleck

886 total citations
17 papers, 451 citations indexed

About

Nathalie Fleck is a scholar working on Marketing, Sociology and Political Science and Organizational Behavior and Human Resource Management. According to data from OpenAlex, Nathalie Fleck has authored 17 papers receiving a total of 451 indexed citations (citations by other indexed papers that have themselves been cited), including 15 papers in Marketing, 7 papers in Sociology and Political Science and 7 papers in Organizational Behavior and Human Resource Management. Recurrent topics in Nathalie Fleck's work include Consumer Behavior in Brand Consumption and Identification (14 papers), Customer Service Quality and Loyalty (7 papers) and Digital Marketing and Social Media (5 papers). Nathalie Fleck is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (14 papers), Customer Service Quality and Loyalty (7 papers) and Digital Marketing and Social Media (5 papers). Nathalie Fleck collaborates with scholars based in France, United States and Australia. Nathalie Fleck's co-authors include Pascale Quester, Géraldine Michel, Carlos J. Torelli, Laure Ambroise, Cindy Lombart and Didier Louis and has published in prestigious journals such as Journal of Business Research, Journal of Retailing and Consumer Services and Psychology and Marketing.

In The Last Decade

Nathalie Fleck

13 papers receiving 429 citations

Peers

Countries citing papers authored by Nathalie Fleck

Since Specialization

Citations

This map shows the geographic impact of Nathalie Fleck's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Nathalie Fleck with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Nathalie Fleck more than expected).

Fields of papers citing papers by Nathalie Fleck

Since Specialization

Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Nathalie Fleck. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Nathalie Fleck. The network helps show where Nathalie Fleck may publish in the future.

Co-authorship network of co-authors of Nathalie Fleck

This figure shows the co-authorship network connecting the top 25 collaborators of Nathalie Fleck. A scholar is included among the top collaborators of Nathalie Fleck based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Nathalie Fleck. Nathalie Fleck is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

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17 of 17 papers shown

#	Work	Indexed citations
1	When a clean scent soothes the soul: Developing a positive attitude toward sharing service space with strangers 2022 ·Journal of Retailing and Consumer Services ·(unknown), Nathalie Fleck, (unknown)	4
2	Self-brand values congruity and incongruity: Their impacts on self-expansion and consumers’ responses to brands 2022 ·Journal of Business Research ·Géraldine Michel, Carlos J. Torelli, Nathalie Fleck, (unknown)	30
3	Perceptions, freins et motivations des consommateurs à l’égard des artisans des métiers de bouche 2021 ·Décisions Marketing ·(unknown), Nathalie Fleck	0
4	Comparaison de l’impact de différentes actions RSE d’une enseigne sur sa relation avec ses consommateurs 2021 ·Management & Avenir ·Didier Louis, Cindy Lombart, Nathalie Fleck	0
5	When brands use CEOs and employees as spokespersons 2020 ·Qualitative Market Research An International Journal ·(unknown), Géraldine Michel, Nathalie Fleck	21
6	La coopétition, une nouvelle approche stratégique pour mieux gérer les relations entre PME et distributeurs 2018 ·Décisions Marketing ·Laure Ambroise, Nathalie Fleck, (unknown)	3
7	Brand Personification through the Use of Spokespeople: An Exploratory Study of Ordinary Employees, CEOs, and Celebrities Featured in Advertising 2013 ·Psychology and Marketing ·Nathalie Fleck, Géraldine Michel, (unknown)	62
8	Congruence perçue par le consommateur: vers une clarification du concept, de sa formation et de sa mesure 2011 ·Recherche et Applications en Marketing (French Edition) ·(unknown), Nathalie Fleck	21
9	Perceived Congruence and Incongruence: Toward a Clarification of the Concept, its Formation and Measure 2011 ·Recherche et Applications en Marketing (English Edition) ·(unknown), Nathalie Fleck	56
10	Effet du parrainage sur l'image de marque : le rôle de la congruence 2010 ·RePEc: Research Papers in Economics ·Nathalie Fleck	0
11	Trente ans de travaux contradictoires sur l'influence de la congruence perçue par le consommateur: synthèse, limites et voies de recherche 2010 ·Recherche et Applications en Marketing (French Edition) ·Nathalie Fleck, (unknown)	18
12	Thirty Years of Conflicting Studies on the Influence of Congruence as perceived by the Consumer: Overview, Limitations and Avenues for Research 2010 ·Recherche et Applications en Marketing (English Edition) ·Nathalie Fleck, (unknown)	43
13	L'enseigne : un capital pour le distributeur 2010 ·Management & Avenir ·Nathalie Fleck, (unknown)	12
14	Club Med: coping with corporate brand evolution 2010 ·Journal of Product & Brand Management ·Pascale Quester, Nathalie Fleck	3
15	Le parrainage : d’une intuition à une stratégie de communication 2007 ·Décisions Marketing ·Nathalie Fleck	0
16	Le parrainage : d’une intuition à une stratégie de communication 2007 ·Décisions Marketing ·Nathalie Fleck	5
17	Birds of a feather flock together…definition, role and measure of congruence: An application to sponsorship 2007 ·Psychology and Marketing ·Nathalie Fleck, Pascale Quester	173

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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