Bettina Lis
Impact in
- Marketing top 5%
- Consumer Behavior in Brand Consumption and Identification
- Environmental Sustainability in Business
-
- Technology Adoption and User Behaviour
Papers in
-
- Digital Marketing and Social Media 14
- Privacy, Security, and Data Protection 4
-
- Technology Adoption and User Behaviour 10
- Co-authors
- Sabine Einwiller (1 shared paper)Sankar Sen (1 shared paper)Christoph Buck (5 shared papers)Torsten Eymann (5 shared papers)Khanh Nguyen-Trong (1 shared paper)Jonathan Schulz (1 shared paper)Tim Ströbel (1 shared paper)Benedikt M. Brand (1 shared paper)
In The Last Decade
Bettina Lis
30 papers receiving 411 citations
Peers
Comparison fields: 5 of 60
- Marketing 183
- Information Systems and Management 122
- Organizational Behavior and Human Resource Management 131
- Strategy and Management 136
- Communication 39
Countries citing papers authored by Bettina Lis
This map shows the geographic impact of Bettina Lis's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Bettina Lis with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Bettina Lis more than expected).
Fields of papers citing papers by Bettina Lis
This network shows the impact of papers produced by Bettina Lis. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Bettina Lis. The network helps show where Bettina Lis may publish in the future.
Co-authors
The 8 scholars most cited alongside Bettina Lis, linked wherever they have co-authored with each other. Click a name or a connecting line to browse the papers they share.
All Works
Showing the 20 most-cited of 36 papers — load more, or switch the sort, to bring in the rest.
| # | Work | ||
|---|---|---|---|
| 1 | 2012 | 105 | |
| 2 | 2019 | 62 | |
| 3 | 2013 | 55 | |
| 4 | 2020 | 33 | |
| 5 | 2023 | 30 | |
| 6 | 2018 | 18 | |
| 7 | 2013 | 18 | |
| 8 | 2013 | 17 | |
| 9 | 2019 | 14 | |
| 10 | 2013 | 10 | |
| 11 | 2013 | 10 | |
| 12 | How Privacy Affects the Acceptance of Mobile Payment Solutions | 2019 | 9 |
| 13 | 2020 | 8 | |
| 14 | 2020 | 6 | |
| 15 | 2011 | 6 | |
| 16 | Oil and Cars: The Impact of Crude Oil Prices on the Stock Returns of Automotive Companies | 2012 | 5 |
| 17 | 2017 | 5 | |
| 18 | SMEs Going Global : A Comparison of the Internationalization Strategies of Publishers and Online Social Networks | 2012 | 4 |
| 19 | 2023 | 4 | |
| 20 | 2015 | 3 |
About Bettina Lis
Bettina Lis is a scholar working on Sociology and Political Science, Information Systems and Management, Organizational Behavior and Human Resource Management, Strategy and Management and Marketing, having authored 36 papers that have together received 440 indexed citations. Recurring topics across this work include Digital Marketing and Social Media (14 papers), Technology Adoption and User Behaviour (10 papers), Consumer Behavior in Brand Consumption and Identification (6 papers), Corporate Social Responsibility Reporting (6 papers), Corporate Social Responsibility and Sustainability (5 papers), Privacy, Security, and Data Protection (4 papers), Customer Service Quality and Loyalty (3 papers) and Corporate Governance and Management (2 papers). The work is most often cited by research in Marketing (183 citations), Information Systems and Management (122 citations), Organizational Behavior and Human Resource Management (131 citations), Strategy and Management (136 citations) and Communication (39 citations). Bettina Lis has collaborated with scholars based in Germany, Australia and Austria. Frequent co-authors include Sabine Einwiller, Sankar Sen, Christoph Buck, Torsten Eymann, Khanh Nguyen-Trong, Jonathan Schulz, Tim Ströbel and Benedikt M. Brand. Their work appears in journals such as Journal of the Association for Information Systems, Business & Information Systems Engineering, Online Journal of Communication and Media Technologies, The International Journal on Media Management and Journal of Consumer Behaviour.
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.