Arno J. Rethans

656 total citations
13 papers, 523 citations indexed

About

Arno J. Rethans is a scholar working on Marketing, Social Psychology and Cognitive Neuroscience. According to data from OpenAlex, Arno J. Rethans has authored 13 papers receiving a total of 523 indexed citations (citations by other indexed papers that have themselves been cited), including 6 papers in Marketing, 2 papers in Social Psychology and 2 papers in Cognitive Neuroscience. Recurrent topics in Arno J. Rethans's work include Consumer Behavior in Brand Consumption and Identification (4 papers), Aesthetic Perception and Analysis (2 papers) and Customer Service Quality and Loyalty (2 papers). Arno J. Rethans is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (4 papers), Aesthetic Perception and Analysis (2 papers) and Customer Service Quality and Loyalty (2 papers). Arno J. Rethans collaborates with scholars based in United States. Arno J. Rethans's co-authors include Thomas W. Leigh, John L. Swasy, Lawrence J. Marks, A. Parasuraman, Thomas J. Madden, William R. Dillon, Beth Ann Walker, David B. Klenosky and Manoj Hastak and has published in prestigious journals such as Journal of Marketing, Journal of Marketing Research and Journal of Advertising.

In The Last Decade

Arno J. Rethans

13 papers receiving 439 citations

Peers — A (Enhanced Table)

Peers by citation overlap · career bar shows stage (early→late) cites · hero ref

Name	h						Papers	Cites
Arno J. Rethans United States	9	306	244	144	66	58	13	523
Douglas L. Fugate United States	11	331 1.1×	169 0.7×	120 0.8×	39 0.6×	94 1.6×	25	589
John J. Wheatley United States	12	361 1.2×	109 0.4×	92 0.6×	27 0.4×	69 1.2×	26	512
Douglas Hausknecht United States	8	292 1.0×	249 1.0×	136 0.9×	43 0.7×	69 1.2×	14	549
Ernest Dichter United States	8	366 1.2×	214 0.9×	171 1.2×	30 0.5×	91 1.6×	23	640
Chow‐Hou Wee Singapore	11	323 1.1×	154 0.6×	82 0.6×	52 0.8×	35 0.6×	19	484
Marjorie J. Caballero United States	8	403 1.3×	225 0.9×	78 0.5×	27 0.4×	42 0.7×	14	540
Jennifer Wiggins Johnson United States	10	287 0.9×	267 1.1×	147 1.0×	63 1.0×	112 1.9×	16	533
Ruth Ann Smith United States	9	203 0.7×	123 0.5×	85 0.6×	17 0.3×	71 1.2×	14	415
Jean‐Paul Berthon Canada	7	412 1.3×	266 1.1×	147 1.0×	108 1.6×	38 0.7×	14	609
Yong J. Hyun South Korea	9	421 1.4×	307 1.3×	215 1.5×	119 1.8×	70 1.2×	21	686

Countries citing papers authored by Arno J. Rethans

Since Specialization

Citations

This map shows the geographic impact of Arno J. Rethans's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Arno J. Rethans with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Arno J. Rethans more than expected).

Fields of papers citing papers by Arno J. Rethans

Since Specialization

Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Arno J. Rethans. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Arno J. Rethans. The network helps show where Arno J. Rethans may publish in the future.

Co-authorship network of co-authors of Arno J. Rethans

This figure shows the co-authorship network connecting the top 25 collaborators of Arno J. Rethans. A scholar is included among the top collaborators of Arno J. Rethans based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Arno J. Rethans. Arno J. Rethans is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

Sort: Min cites: Since: Top N: Style:

13 of 13 papers shown

1.

Klenosky, David B. & Arno J. Rethans. (1988). The Formation of Consumer Choice Sets: a Longitudinal Investigation At the Product Class Level. ACR North American Advances. 10 indexed citations

2.

Rethans, Arno J., et al.. (1988). Marketing Research in a Marketing Environment. Journal of Marketing Research. 25(1). 111–111. 84 indexed citations

3.

Leigh, Thomas W., et al.. (1987). Role Portrayals Of Women In Advertising. Journal of Advertising Research. 27(5). 54–63. 1 indexed citations

4.

Walker, Beth Ann, John L. Swasy, & Arno J. Rethans. (1986). The Impact of Comparative Advertising on Perception Formation in New Product Introductions. ACR North American Advances. 25 indexed citations

5.

Swasy, John L. & Arno J. Rethans. (1986). Knowledge Effects on Curiosity and New Product Advertising. Journal of Advertising. 15(4). 28–34. 17 indexed citations

6.

Rethans, Arno J., John L. Swasy, & Lawrence J. Marks. (1986). Effects of Television Commercial Repetition, Receiver Knowledge, and Commercial Length: A Test of the Two-Factor Model. Journal of Marketing Research. 23(1). 50–61. 58 indexed citations

7.

Rethans, Arno J., John L. Swasy, & Lawrence J. Marks. (1986). Effects of Television Commercial Repetition, Receiver Knowledge, and Commercial Length: A Test of the Two-Factor Model. Journal of Marketing Research. 23(1). 50–50. 127 indexed citations

8.

Leigh, Thomas W. & Arno J. Rethans. (1985). User Participation and Influence in Industrial Buying. Journal of Purchasing and Materials Management. 21(2). 7–13. 8 indexed citations

9.

Leigh, Thomas W. & Arno J. Rethans. (1984). A Script-theoretic Analysis of Industrial Purchasing Behavior. Journal of Marketing. 48(4). 22–32. 116 indexed citations

10.

Leigh, Thomas W. & Arno J. Rethans. (1984). A Script-Theoretic Analysis of Industrial Purchasing Behavior. Journal of Marketing. 48(4). 22–22. 54 indexed citations

11.

Leigh, Thomas W. & Arno J. Rethans. (1983). Experiences With Script Elicitation Within Consumer Decision Making Contexts. ACR North American Advances. 15 indexed citations

12.

Rethans, Arno J. & Manoj Hastak. (1982). Representation of Product Hazards in Consumer Memory. ACR North American Advances. 3 indexed citations

13.

Rethans, Arno J.. (1981). Towards Determinants of Acceptable Risk: the Case of Product Risks. ACR North American Advances. 5 indexed citations

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

Explore authors with similar magnitude of impact