Chow‐Hou Wee
- Marketing top 2%
- Sociology and Political Science top 10%
- Organizational Behavior and Human Resource Management top 10%
- Strategy and Management top 10%
- Gender Studies top 10%
- Topics
- Consumer Behavior in Brand Consumption and Identification (6 papers)Media, Gender, and Advertising (3 papers)Customer Service Quality and Loyalty (3 papers)
- Cited by
- MarketingBusiness and International ManagementOrganizational Behavior and Human Resource Management
- Journals
- Journal of the Academy of Marketing ScienceEuropean Journal of MarketingLong Range Planning
- Partner nations
- SingaporeNetherlandsBotswana
In The Last Decade
Chow‐Hou Wee
19 papers receiving 409 citations
Peers
Comparison fields: 5 of 68
- Marketing 323
- Sociology and Political Science 154
- Organizational Behavior and Human Resource Management 82
- Strategy and Management 65
- Gender Studies 57
Countries citing papers authored by Chow‐Hou Wee
This map shows the geographic impact of Chow‐Hou Wee's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Chow‐Hou Wee with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Chow‐Hou Wee more than expected).
Fields of papers citing papers by Chow‐Hou Wee
This network shows the impact of papers produced by Chow‐Hou Wee. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Chow‐Hou Wee. The network helps show where Chow‐Hou Wee may publish in the future.
Co-authorship network of co-authors of Chow‐Hou Wee
This figure shows the co-authorship network connecting the top 25 collaborators of Chow‐Hou Wee. A scholar is included among the top collaborators of Chow‐Hou Wee based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Chow‐Hou Wee. Chow‐Hou Wee is excluded from the visualization to improve readability, since they are connected to all nodes in the network.
All Works
| # | Work | Indexed citations |
|---|---|---|
| 1 | 3 | |
| 2 | BISNIS INTERNASIONAL PERSPEKTIF ASIA | 4 |
| 3 | 3 | |
| 4 | International business : an Asian perspective | 10 |
| 5 | 14 | |
| 6 | 18 | |
| 7 | 3 | |
| 8 | 2 | |
| 9 | 13 | |
| 10 | 7 | |
| 11 | 39 | |
| 12 | 273 | |
| 13 | 6 | |
| 14 | 1 | |
| 15 | 21 | |
| 16 | 14 | |
| 17 | 22 | |
| 18 | 12 | |
| 19 | Comparative Advertising: a Review With Implications For Further Research | 19 |
About Chow‐Hou Wee
Chow‐Hou Wee is a scholar working on Marketing, Organizational Behavior and Human Resource Management and Gender Studies, having authored 19 papers that have together received 484 indexed citations. Recurring topics across this work include Consumer Behavior in Brand Consumption and Identification (6 papers), Media, Gender, and Advertising (3 papers) and Customer Service Quality and Loyalty (3 papers). The work is most often cited by research in Marketing (323 citations), Business and International Management (23 citations) and Organizational Behavior and Human Resource Management (82 citations). Chow‐Hou Wee has collaborated with scholars based in Singapore, Netherlands and Botswana. Frequent co-authors include May O. Lwin, Roger Lee, Harrie Vredenburg and Charles W. L. Hill. Their work appears in journals such as Journal of the Academy of Marketing Science, European Journal of Marketing and Long Range Planning.
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.